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5 Marketing Trends That will Impact 2013

SBI Growth

Download this Marketing Plan Assessment Tool to rank your planning ideas across Impact & Ease of Execution.). From my point of view, three big trends will affect marketing planning in 2013. As we head into 2013, it is taking on new meaning. There has been a proliferation of tools and channels. Branding Resurges.

Trends 316
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Maximize Your "B Player" Sales Talent in 2013

SBI Growth

By now, HR and Sales leaders have solidified their common 2013 goals. Also, take advantage of a downloadable tool to make the most of your human capital. The insights offered by Thomas DeLong and Vineeta Vijayaraghavan may be 10 years old, but they are especially relevant for 2013. Next Steps and a Tool. Truth tellers.

Maximizer 282
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The Biggest 2013 HR Challenge for Sales is 2014

SBI Growth

The opportunity to deliver value to Sales is wider than many HR leaders think. This post includes one tool to think more strategically about a part of the business. There are many more opportunities beyond sales force structure. During the interview, I was surprised to hear the biggest HR challenge for 2013. And beyond.

Retention 292
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Powerful Questions to Qualify Sales Opportunities

Score More Sales

It can take weeks or months for some in sales to truly qualify a sales opportunity. This exercise will help you determine if a sales opportunity is probable or not – it can save you hours or months of effort, and it can help you close business sooner. Increase Opportunities. Get those answers. Expand Your Pipeline.

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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How Giving Money to Your CMO Will Save Your 2013

SBI Growth

This year is no different than years prior in that every VP of Sales is getting ready for the annual 2013 sales planning season. Your CMO will love you for it, and furthermore, you can now hold him accountable for delivering the number of opportunities down the funnel that you need to make your 2013 number.

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Operationalize Personas to Meet Your 2013 Goals

SBI Growth

Do you want to increase sales and meet your 2013 goals? What changes do I need to make to our CRM or Sales Force Administration Tools? To coach sales reps on the personas, provide sales managers with the following coaching tools: - Detailed persona training. Download and use the Persona Optimization Assessment tool.

Meeting 288