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3 Big Challenges for the CSO in 2013

SBI Growth

Here are the biggest threats to the CSO in 2013. Armed with Marketing Automation Software, CMOs are tracing new customers back to their campaigns. If you present metrics like win rate, pre-qualified pipeline, and prospect meetings to the CEO, you’re in trouble. Last month, I sat in on four software demonstrations for a client.

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Build a Bold, Data Infused Sales Strategy for 2013

SBI Growth

We have a lot of opportunities at software companies right now. Typically this is something like, 30 additional prospects X average deal size = lift of $X in sales. Finally, Brutus connects with marketing again to conduct a customer and prospect survey. Next Joe looks at the pipeline and says, “Ah Ha! Must be a hot bed!

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Make Sales Data Meaningful in 2013 by Spending Time in the Field

SBI Growth

Outward-in research: Win/loss interviews determined: LinkedIn Groups is where prospects are discussing our product frequently. White papers offer prospects the greatest deal of information about our product. Customers who quantified the problem purchased the new software 85% of the time. Author: Joshua Meeks. Follow @The_Meeks.

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Using “Informed Calling” to Turn Sales Prospects Into Customers

The Sales Hunter

“Informed-calling” is the prospecting method where in place of making cold-calls, you instead call potential customers with a specific reason based off of something you’re learned about them. An example of how it works is you might be selling B2B in the software industry. ” Sales Motivation Blog.

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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2013 will NOT be better than 2012! Unless you do this…

SBI

Do you want to accomplish more in 2013? If you want 2013 to be better–in whatever way you define that to be–you will need to take charge of change. I guarantee you’ll walk away with one or more tools you can implement immediately to start you down the path toward higher achievement in 2013. Do you want to do more?

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Reflections on 2013: Social Proof, Quota Killers, Failing CRM, and Recommendations

SBI

In all, there were 16 categories that honored thought-leaders; books, blogs and articles; software tools; and useful resources. For me personally, I was honored to get a Silver award for best Sales Blog Post of 2013. Why Your Focus on Quota is Killing Revenue Growth (Silver medal winner for best Sales Blog Post of 2013).

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