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The Worst 4 Letter Words In Sales

The Pipeline

No need to go to the gutter right away, there is a lot to be said for words in sales before we have to go blue. As long as companies fill their sales people’s heads with more “Product Knowledge” than business skills, the challenge will persist. Vendors overemphasize selection criteria that aren’t important to buyers.

Vendor 255
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28 Ways to Drive Innovation and Creativity in Business Development

Sales Hacker

B2B buyers are heavily targeted by solution sellers. I spent the past two years interviewing best-in-class sales team to uncover unique approaches that work. Magnet marketing is the use of peer-centric best practices studies to engage buyers in moderated prospect meetings. Benchmarking. Exclusive industry research.

Referrals 101
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Why Small Business Sales Training Misses the Mark

Increase Sales

Some of the more forward thinking business leaders continually seek small business sales training to improve their business results. Also, marketing is not just paid advertising, glossy brochures or “fancy dancy” websites. The reason so many small businesses have failed to increase sales is because of poor marketing.

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Sales Proof of Concept (POC): 5 Ways to Drive More Revenue

Sales Hacker

Technical selling of SaaS, on-premise software, and hardware solutions has relied on sales proofs of concept (POCs) that require pre-sales professionals to lead, manage, and drive to a ‘technical win” outcome so that account executives can close the deal. Sales Profile: SMB to Commercial. Sales Profile: SMB to Commercial.

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How to Create a Sales Plan: The Ultimate Guide

Hubspot Sales

What’s a sales plan? A sales plan lays out your objectives, high-level tactics, target audience, and potential obstacles. It’s like a traditional business plan but focuses specifically on your sales strategy. A business plan lays out your goals -- a sales plan describes exactly how you’ll make those happen.

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7 Ways to Improve the Sales Experience on Your Website

The Digital Sales Institute

The sales experience on your website is critical to gathering leads or even to get your visitors converting to paid customers. Only focusing on the features, services, and items is not enough if you want to outpace your rivals in online sales. Brands are working hard to make the sales process as simple, easy, and quick as possible.

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7 Virtual Alternatives to Generating Leads at Trade Shows

Hubspot Sales

Whether you specialize in inside sales or are a field sales pro, you have likely picked up a lead or two at an event or trade show at some point in your career. You want to make sure you are attracting the right potential buyers, not just anyone with an internet connection. Host webinars and online workshops.