Lead411

AUGUST 22, 2023

Maximizing B2B Data for an Unbeatable Sales Pipeline In today’s competitive business landscape, a robust and efficient sales pipeline is essential for B2B success. One of the key factors that can significantly impact the strength of your sales pipeline is the quality and utilization of B2B data.

Ideal Customer Profile 98

Ideal Customer Profile Maximizer Pipeline B2B 98

Zoominfo

JANUARY 15, 2019

Social media has completely transformed the way people interact with each other—including the way sales professionals interact with customers and prospects. Social selling is a sales technique that leverages social networking sites to identify prospects, build relationships, and ideally, close more deals. Don’t let this happen to you!

Social Selling 185

Social Selling Cold Calling Social Media B2B 185

Zoominfo

JANUARY 23, 2021

If your sales pipeline is colder than a Siberian spigot in January, it’s time to rethink your sales prospecting techniques. Here’s the thing though, reps need actionable techniques and tips to make their prospecting systematic, smooth, and, of course, profitable. What are Prospecting Techniques? How did you find those prospects?

Ideal Customer Profile 264

Ideal Customer Profile Prospecting Cold Calling Decision Maker 264

Pipeliner

MARCH 5, 2021

You need to develop a strong strategy that allows you to close B2B prospects in an effective way. In this article, we look at what it takes to master a sales process that will skyrocket your business to success. So read on to discover the steps you need to take to close your first B2B prospect easily.

Marketing Qualified Lead 87

Marketing Qualified Lead B2B Sales Qualified Lead Lead Rank 87

Zoominfo

FEBRUARY 17, 2021

Want prospects to respond with lightning speed? The triple touch is a tactic that salespeople use to engage prospects. The ‘touches’ include contacting the prospect three different ways, each time building trust, getting on their radar, and moving them further into the sales funnel. . What is the Triple Touch in Sales?

Prospecting 237

Prospecting Top of Funnel Decision Maker Sales Qualified Lead 237

Zoominfo

DECEMBER 3, 2018

There’s no way around it – prospect and customer data is one of the most valuable assets a B2B organization has access to. Unfortunately, low-quality data is a real problem for many companies—simply because B2B data decays so rapidly. The Impact of Bad B2B Marketing Data. The Old Solution: A B2B Data Audit.

B2B 223

B2B Data Churn Marketing 223

Lead411

MARCH 14, 2024

Best Days and Times for B2B Sales Calls Timely outreach is crucial in the world of B2B sales. To help you make the most of your outreach efforts, this article delves into the details of arranging business-to-business sales calls , including how to find the most receptive prospects and what variables affect their openness.

B2B 52

B2B Decision Maker Trends Motivation 52

Zoominfo

MARCH 15, 2018

Welcome to our seventh installment in our series of B2B blog post round-ups. If you’re not familiar with the ZoomInfo blog, these monthly round-ups feature blog posts, articles, and guides the ZoomInfo team has contributed to outside publications. 2. How to Set Prospect Expectations During the Sales Process. Keep reading.

Account Based Marketing 113

Account Based Marketing B2B Prospecting Lead Generation 113

Crunchbase

MARCH 17, 2022

This article is part of the Crunchbase Community Contributor Series. Please note that the author is not employed by Crunchbase and the opinions expressed in this article do not necessarily reflect official views or opinions of Crunchbase, Inc. B2B marketers are catching up with the B2C space in using social media to drive revenue.

Social Selling 129

Social Selling B2B Ideal Customer Profile Social Media 129

Zoominfo

MARCH 3, 2019

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. As a B2B sales rep, the more you know about a prospect and their company, the easier it is to sell to them. The post 15 Indispensable Company Research Tools for B2B Sales Reps appeared first on ZoomInfo Blog.

Research 233

Research B2B Tools Company 233

The SalesPro Leader

NOVEMBER 19, 2023

Despite this, talking to prospects and building relationships is critical. To get more B2B sales, it’s important to understand the B2B sales cycle. The article, 7 Crucial Steps in the B2B Sales Cycle originally appeared first on SalesPro Leads - Connecting You with Tomorrow's Buyers.

Sales Cycle 52

Sales Cycle B2B Buyer Sales 52

Zoominfo

JUNE 12, 2019

We also introduced you to some of our favorite B2B marketing influencers —including the socially-savvy Ann Handley, Joe Chernov, and Joe Pullizi, just to name a few. However, the B2B marketing world isn’t the only industry boasting some big names in the social sphere. The B2B sales arena has a few social celebs of its own.

Influencer 188

Influencer B2B Social Media Twitter 188

Zoominfo

FEBRUARY 28, 2018

Technological advancements have the ability to transform any industry or job function overnight—including B2B sales. Today’s blog post breaks down some of the most impactful technological developments B2B selling has seen in the last few years. Here are five important ways technology has permanently changed B2B selling.

B2B 225

B2B Social Media CRM Social Selling 225

Zoominfo

JULY 9, 2019

Welcome new readers and ZoomInfo regulars to the latest edition of our B2B Blog Post Round-Up series. For those of you who are new to the ZoomInfo blog, we regularly publish monthly round-ups to feature top B2B content from industry professionals, leading brands, and subject matter experts. . Continue reading. Continue reading.

B2B 180

B2B Retail Segment Scale 180

Zoominfo

JANUARY 12, 2023

As a data privacy specialist in the UK, I often hear this question from customers and prospects: “How do we remain compliant as we expand into new regions?” However, there is a B2B exemption for electronic mail messages sent to corporate subscribers. Note: The above article is for informational purposes only.

Data 130

Data B2B Government ACT 130

Zoominfo

JUNE 30, 2019

Three Incredible Examples of Creative B2B Marketing Initiatives. Although Philips is a notable electronics company, they also have two large B2B offerings—healthcare and lighting solutions. Most B2B companies are familiar with the benefits of content marketing. Very few B2Bs have mastered the art of podcasting.

Examples 208

Examples B2B Marketing Inbound 208

Gong.io

JULY 5, 2022

It‘s no secret that B2B sales (especially at the enterprise level) take a significant amount of time and effort to nurture and eventually close. The B2B sales funnel is a popular method for modeling this journey. What is a B2B sales funnel? . B2B sales funnels vs. sales pipelines . Consideration. Evaluation.

Top of Funnel 133

Top of Funnel Funnel Examples B2B 133

Zoominfo

MAY 6, 2018

Essentially, gatekeepers hold the key to B2B sales success. Today we uncover six methods to help you bypass gatekeepers and reach prospects faster. There’s a big difference between confidence and arrogance— one will help you reach your prospect the other could cause you to lose a big sale. Keep reading! Be personal.

Gatekeeper 203

Gatekeeper B2B Decision Maker Cold Calling 203

Sales and Marketing Management

OCTOBER 29, 2018

In the B2B space, product-agnostic content manifests in a variety of ways. Companies in industries like healthcare, security, aerospace, technology and finance have long used unbranded content to curate leads while educating prospective clients on what are often complex, highly technical products and services. Blog Posts and Articles.

Top of Funnel 237

Top of Funnel B2B Webinar Metrics Marketing 237

Sales and Marketing Management

FEBRUARY 5, 2018

The easiest way for a B2B sales team to improve their connect rate is to use direct dial phone numbers. Consider these statistics: It takes 22 minutes to connect with a prospect using switchboard numbers, compared to only 5 minutes using direct dials ( source ). How to Get More Value from Your B2B Data Purchase. Key Takeaways.

B2B 209

B2B Vendor Data Segment 209

Pointclear

AUGUST 29, 2013

Sales Sphere features relevant blog articles from PointClear''s online B2B sales circles. Ninety-Nine Tips for Prospecting SMBs. In this free download from Radius, 24 sales industry experts weigh in on how to master prospecting. The Rise Of Inside Sales Is Shaking Up The Sales Pipeline. Via DemandGen Report.

PointClear 222

PointClear B2B Prospecting Referrals 222

Zoominfo

MAY 8, 2019

Although many of these tips are valid, the key to improving your B2B sales process is far simpler than you might think– and it comes in the form of company and contact data. This shift led to the intertwining of concepts and phrases like technographic data, sales intelligence, sales enablement, and sales prospecting tools.

Data 193

Data Sales Process B2B Company 193

Zoominfo

JANUARY 19, 2021

It serves as a validator for offering up contact information and a promotional space for other content, such as relevant articles, newsletters, and social media channels. Keep in mind that potential prospects may already be interested in your competitors — and your current customers could jump ship. An example of a landing page design.

Marketing 246

Marketing Prospecting Top of Funnel Segment 246

Zoominfo

AUGUST 22, 2022

Use the BANT Framework BANT (an acronym for budget, authority, need, and timeline) is a commonly accepted B2B marketing framework. Budget: What is the prospect’s annual revenue? They include: Employee headcount Annual revenue Industry B2B vs. B2C Location 2. If not, you may want to reevaluate your B2B data provider.

Segment 130

Segment Ideal Customer Profile Account Based Marketing B2B 130

Sales 2.0

AUGUST 1, 2023

The articles below can start us off in the right direction. The third article questions whether the current trend for splitting up sales development and sales executives makes sense, especially from a buyer’s perspective and the final article describes using relationships in a coordinated account plan to sell to the enterprise.

Scale 195

Scale Enterprise Enterprise Outbound 195

Understanding the Sales Force

FEBRUARY 10, 2022

I found it challenging to write this article. Imagine my surprise when the first video described hacking operations as businesses with outbound prospecting operations whose goal is to convert their emails, texts and calls into paying customers.

Insurance 321

Insurance Insurance Outbound Video 321

Highspot

JANUARY 9, 2024

Today’s B2B buyers are savvier, more informed, and have access to several options at their fingertips. This makes B2B sales training more important than ever. In this article, we’ll explore the B2B sales process, types and components of an effective training program, best practices, current trends, and pitfalls to avoid.

B2B 52

B2B Training Top of Funnel B2C 52

Close.io

JANUARY 17, 2020

In fact, this week Linkedin published an article that reveals using curse words during a sales call could actually help you close the deal! This week's Sales Brief features a very interesting article focused on Gong's new sales data , where they investigate the impact curse words have on sales calls. Times have changed.

B2B 81

B2B Licensing Prospecting Lead Rank 81

Zoominfo

MAY 21, 2019

Welcome to the May edition of the ZoomInfo B2B Blog Post Round-Up series. These blog posts typically explore topics related to B2B marketing, B2B sales, recruiting, or business growth. So, without further hesitation, let’s take a look at our favorite B2B content from the month of May. Continue reading. Final Thoughts.

B2B 189

B2B Lead Generation Lead Rank Consumer 189

Hubspot Sales

JUNE 8, 2020

It's never been more difficult to be a B2B sales rep. Regardless if you are a grizzled sales veteran with decades of experience or brand new to the profession, here are some simple steps to delight your prospects. So how do you create a positive experience for your prospect during the pre-purchase phase?

B2B 90

B2B Ideal Customer Profile Top of Funnel Prospecting 90

SBI

SEPTEMBER 27, 2019

Membrain Announces New Prospecting Engagement Playbooks Optimized for B2B Sales Teams. Membrain has released its new Prospect Engagement Playbooks today, making it easier than ever for b2b sales teams to contact, qualify, and nurture sales leads in an effective, human-centered manner.

B2B 81

B2B Prospecting SAP Sales Qualified Lead 81

Sales and Marketing Management

DECEMBER 14, 2020

Whatever choice you make, this article presents a glimpse into your future. The B2B buying process isn’t as linear or predictable as most companies assume. Will these demos then steer prospects to a custom portal on a website where they are invited to collect what they find and share out to their buying team members? Takeaway:

B2B 199

B2B Revenue Top of Funnel Margin 199

Corporate Visions

AUGUST 13, 2020

The post Why is Most B2B Marketing So Forgettable? In our recent industry survey, 87 percent of B2B marketers admitted they’re unsure or don’t believe that their audience acts on their content. Now, imagine your content reaches five prospects at the same company. Why Most B2B Marketing is Forgettable.

B2B 134

B2B Marketing Top of Funnel ACT 134

Lead411

OCTOBER 26, 2023

Mastering the Art of Cold B2B Email Outreach Cold B2B email outreach can be a powerful tool for expanding your business network and generating leads. To ensure your cold B2B emails are effective, it’s essential to focus on crafting compelling subject lines, captivating messages, and persuasive CTAs.

B2B 52

B2B Intent Signal Buyer Intent Intent 52

The SalesPro Leader

JANUARY 30, 2023

You’re driven to increase your B2B business’s bottom line like never before in 2023, but there’s one area where you’re still not seeing stellar results: B2B appointment setting. Fortunately, that’s where honing your B2B appointment. Fortunately, that’s where honing your B2B appointment.

B2B 52

B2B Objections Buyer Sales Process 52

Pipeliner

SEPTEMBER 2, 2023

Amidst the hustle and bustle, the realm of B2B sales stands as a linchpin. Smith , the astute CEO and Founder of SmithCo —a sales consulting firm dedicated to empowering modern mid-size B2B businesses. The second blind spot—targeting the wrong prospects—accentuates the significance of precision in prospect identification.

Top of Funnel 64

Top of Funnel B2B Ideal Customer Profile Strategy 64

Pipeliner

DECEMBER 19, 2023

Harnessing the Power of Authority in Marketing John Golden had the pleasure of speaking with Frank Hussman, an internet entrepreneur from Amsterdam, Netherlands, with over two decades of experience in B2B marketing and sale s. The post B2B Thought Leader Guide: How to Become an Industry Authority (video) appeared first on SalesPOP!

Industry 59

Industry B2B Video Demand Generation Agencies 59