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July 2018 B2B Blog Post Round-Up

Zoominfo

Welcome—or, welcome back—to our monthly blog post round-up. Our round-up blog posts are a series in which we highlight the best work our writers have contributed to outside publications. We cover topics related to sales, marketing, recruiting, and business—just as we do on our own B2B blog. Let’s get into it!

B2B 113
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5 Ways To Develop Your B2B Brand

Zoominfo

Narratives are the connection between cause and effect, and that’s how we think! But how does this connect to B2B brand development? Shortens the sales cycle. Results in overall better financial performance. your blog should live on your website, whereas your social media can play around with different forms of content.

B2B 261
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4 Lessons B2B Marketers Can Learn from B2C Marketers

Zoominfo

These differences range from price point to length of sales cycle, to key buying motivators, and beyond. Let customers drive product development: Customers should have input regarding product changes and offerings. In the B2C world, influencer marketing is fairly straightforward and generates more immediate results.

B2C 209
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Secrets to Crafting Effective Cold Emails – From Analyzing 20,000 Emails

Tenbound

Secrets to Crafting Effective Cold Emails – From Analyzing 20,000 Emails In today’s digital era, cold emails have become a vital tool for businesses and professionals looking to expand their network, generate leads, and drive sales. However, composing an impactful cold email is more of an art than a science.

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Want to Sell More? Start by Solving Problems

criteria for success

Many senior executives in sales and marketing don’t know who their buyers are, and don’t know how to position a selling conversation. Using a buyer persona template will allow your sales and marketing teams to be more effective by understanding more about your buyers. We implemented the CFS Sales Growth Program. Download Now.

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Get a 74% Acceptance On New LinkedIn Connection Requests

Vengreso

One of the most common social selling questions I’m asked is: Can I send LinkedIn connection requests to cold prospects? . In this post, I am going to discuss the following: The Goal of a connection. How to send a cold connection & get it accepted. Can I send a #LinkedIn connection request to a cold #prospect?

LinkedIn 132
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Small Business, Big Wins: Inspiring Stories of Digital Marketing Success

BuzzBoard

Within one year, their growth through digital marketing was extraordinary – with a commendable 150% increase in online sales. Harness the power of storytelling to forge deeper connections with your audience. Harness the power of storytelling to forge deeper connections with your audience. Their takeaway?