Zoominfo

AUGUST 20, 2019

Blogging is one of the most effective ways to build brand awareness. But coming up with good blog post ideas can be challenging. It’s difficult to stay inspired, relevant, and creative in B2B marketing. Here are 50 business blog ideas to help you fall back in love with blog writing.

Epiphany 100

Epiphany Scale Industry Account Based Marketing 100

Lead411

APRIL 10, 2023

How to write Blog Articles that Attract Customers Orbit’s survey shows that only 22% of blogs produce good marketing results. Perhaps there’s a lot of generalized advice in the content marketing industry, like “write for users, not Google” or “high-quality content ranks higher.”

Ideal Customer Profile 52

Ideal Customer Profile Customer Google Analytics How To 52

Zoominfo

OCTOBER 24, 2018

Welcome to our October B2B Blog Post Round-Up. If you’re new to the ZoomInfo blog, we use our monthly round-ups to highlight the work our writers have done for outside publications. This month’s round-up covers a variety of topics including email marketing, sales reporting, storytelling and so much more. billion users.

B2B 140

B2B Buyer Persona Email Marketing Scale 140

Zoominfo

JULY 5, 2018

Welcome—or, welcome back—to our monthly blog post round-up. Our round-up blog posts are a series in which we highlight the best work our writers have contributed to outside publications. We cover topics related to sales, marketing, recruiting, and business—just as we do on our own B2B blog. Let’s get into it!

B2B 113

B2B Hiring Buyer Persona Face-to-face 113

Zoominfo

MARCH 15, 2018

Welcome to our seventh installment in our series of B2B blog post round-ups. If you’re not familiar with the ZoomInfo blog, these monthly round-ups feature blog posts, articles, and guides the ZoomInfo team has contributed to outside publications. The Beginner’s Guide to a Data-Driven Content Marketing Strategy.

Account Based Marketing 113

Account Based Marketing B2B Prospecting Lead Generation 113

Sales Hacker

JUNE 23, 2021

Here are the seven best sales blogs (and five bonus sales newsletters!) Topics and discussion channels include: Sales management. Topics include: AI for sales. How to contribute: Predictable Revenue’s blog is a place to hear new content from the CEO and senior leadership team. Topics include: Sales habits.

Top of Funnel 79

Top of Funnel Webinar Metrics Hubspot Cold Calling 79

Lead411

APRIL 10, 2023

Orbit’s survey shows that only 22% of blogs produce good marketing results. Perhaps there’s a lot of generalized advice in the content marketing industry, like “write for users, not Google” or “high-quality content ranks higher.” ” But what does it all mean?

Ideal Customer Profile 40

Ideal Customer Profile Google Analytics Customer How To 40

BuzzBoard

APRIL 5, 2024

Understanding the Importance of Content Marketing in Lead Nurturing for Small Businesses The significance of content marketing in nurturing leads for small businesses is profoundly essential. Globally recognized, content marketing forms the crux of successful lead-nurturing strategies.

Sales Qualified Lead 52

Sales Qualified Lead Lead Nurturing Lead Rank Lead Scoring 52

Nutshell

JANUARY 16, 2024

On this page, we’ll look at some of the best marketing podcasts you can learn from. The 12 best marketing podcasts So, what are the best marketing podcasts to listen to? In each episode, Schaefer brings on a different marketing expert to discuss a variety of marketing topics.

Marketing 71

Marketing Social Media Scale Trends 71

Nutshell

JANUARY 16, 2024

On this page, we’ll look at some of the best marketing podcasts you can learn from. The 12 best marketing podcasts So, what are the best marketing podcasts to listen to? In each episode, Schaefer brings on a different marketing expert to discuss a variety of marketing topics.

Marketing 71

Marketing Social Media Scale Trends 71

No More Cold Calling

MARCH 1, 2020

We brainstormed the topic and discussed her investment. I agreed to send her a topic outline and pricing. Read more about the importance of following up (and other important referral sales topics) in this month’s No More Cold Calling blog posts: The Sales Fortune Is in the Follow-Up. Sales strategy isn’t yours or mine.

Follow-up 344

Follow-up Referrals Up-Sell Cold Calling 344

Mereo

JANUARY 8, 2021

AUSTIN, TX (JAN 2021) — Mereo LLC, a leading consultancy to Fortune 50 B2B organizations and high-growth mid-enterprise companies, has been awarded the bronze medal for the Top Company Blog category in the Top Sales Awards 2020, selected from hundreds of global participants. EXPLORE THE AWARD-WINNING BLOG. ABOUT MEREO.

Company 50

Company SAP eBook B2B 50

Zoominfo

JULY 17, 2018

B2B marketers have embraced many new strategies to cut through the influx of content in our increasingly digital landscape. Yet, many tried-and-true marketing strategies continue to generate results. Among such strategies, webinars come out on top. The webinar topic was not engaging or useful to your audience.

Paid Content 255

Paid Content Webinar Metrics Sales Qualified Lead Promotion 255

Partners in Excellence

DECEMBER 12, 2023

The tool promised to provide communication style analysis, engagement strategies, key themes and interests to discuss with the individual, as well as the individual’s leadership/business philosophy, and professional background. Based on what we know about him, here are some strategies: 1.

Analysis 101

Analysis Study Education Sports 101

Zoominfo

JUNE 30, 2019

So, in an effort to demystify the term, we recently took to our blog to discuss marketing creativity —what it is, what it isn’t, and how to achieve it. We also thought it would be helpful to provide our readers with examples of truly creative marketing. Three Incredible Examples of Creative B2B Marketing Initiatives.

Examples 208

Examples B2B Marketing Inbound 208

Nutshell

MARCH 31, 2023

There are lots of resources out there that can help you do this, from blogs to books to podcasts to newsletters. Best blogs for sales managers Sales blogs are an excellent way to learn new sales leadership skills, brush up on your sales knowledge, and get the latest news. Keep exploring our blog for our latest posts!

Resources 62

Resources Sales Management Hiring Sales Leadership 62

Smooth Sale

MARCH 9, 2024

Even if you’re outsourcing your marketing or hiring a professional to manage things, it’s worth knowing what it is and why it’s so important. Accordingly, our collaborative blog outlines what you need to know about SEO. __ Need to Know About SEO What is Search Engine Optimization? Search engines are smart.

Paid Content 98

Paid Content Outsourcing Services Lead Rank Lead Scoring 98

Pipeliner

DECEMBER 10, 2023

In the ever-evolving digital landscape, content marketing has emerged as a powerful tool for businesses to connect with their target audience. However, effective content marketing requires a strategic approach and a deep understanding of your audience. Engaging with your sales and customer service teams and conducting market research.

Marketing 64

Marketing Churn Social Media Promotion 64

BuzzBoard

APRIL 16, 2024

Explaining the Importance of Lead Generation Strategies for Digital Marketing Agencies Lead generation strategies serve as crucial tools for digital marketing agencies. These strategies are especially vital for agencies marketing to small and local businesses.

Lead Generation 52

Lead Generation Webinar Metrics Sales Qualified Lead Lead Rank 52

Sales and Marketing Management

DECEMBER 6, 2019

Author: Rachel Downey Modern marketers are no stranger to showing a return on investment for their campaigns. As demand for ROI continues, many are retooling their content strategies to prove a return. Instead, it can be as simple as rethinking the engine behind their current strategy and utilizing existing content. .

ROI 177

ROI Top of Funnel Channels Lead Nurturing 177

BuzzBoard

FEBRUARY 23, 2024

Understanding the Needs of Small Businesses for Digital Marketing In our increasingly digital era, the significance of digital marketing for local business growth is crucial. The importance of digital marketing resides in its ability to reach a broad audience cost-effectively. Click Here to delve deeper into this topic.

Paid Content 52

Paid Content Marketing Small Business Small Business 52

Sales and Marketing Management

FEBRUARY 22, 2021

Author: Mandy Truong With 2021 in full swing, marketers are making their plans for recovery and business growth. Here are lessons from two of our key programs last year that we plan to incorporate into our 2021 demand generation strategy: Revamped Webinars. In April, we changed the agenda to focus on remote tech operations.

Webinar Metrics 177

Webinar Metrics Lead Rank Marketing Qualified Lead Cancellation 177

Zoominfo

JUNE 25, 2018

Brands that market directly to consumers recognize YouTube as a powerful tool. But can B2B marketers use YouTube to the same effect? Today’s blog post offers an in-depth guide to YouTube success for B2B marketers. Benefits of YouTube for B2B Marketing. 400 hours of video are uploaded to YouTube every minute.

B2B 217

B2B Marketing Lead Rank Lead Scoring 217

SalesLoft

JANUARY 2, 2020

Sales blogs to go to for insight in every sales role, from sales professionals to sales managers to sales leaders — aside from Salesloft.com, of course! For Sales Professionals: The Sales Blog (Anthony Iannarino) | Anthony Iannarino is an international speaker, author, and sales leader. Not that we’re biased…).

Lead Rank 52

Lead Rank Webinar Metrics Lead Scoring Inside Sales 52

SugarCRM

SEPTEMBER 30, 2021

The Content Marketing Institute found that 7 out of 10 customers like brands’ articles more than ads. A great content marketing strategy isn’t only about growing an audience but mostly about delivering value while paving the way for the sale. Engineering as Marketing. Newsletter Signups.

Webinar Metrics 49

Webinar Metrics Lead Rank Lead Scoring Sales Qualified Lead 49

No More Cold Calling

MARCH 31, 2021

Too many companies accelerated what they knew—send more and more emails—knowing that strategy was never really successful, even in the best of times. Get over your sales slump with referral selling insights in my 2021 blog posts: The Phrase of the Year Is Seller Access. It’s a way to learn about short, fun, and insightful topics.

Referrals 371

Referrals Cold Calling Sales Qualified Lead Call-back 371

Zoominfo

JANUARY 19, 2021

Digital marketers invest in creating landing pages because of their higher conversion rates. As opposed to whole blog posts, webinars, eBooks, and other digital content, the landing page is a simple design to bring the reader to a call to action. What is the Landing Page’s Importance in Digital Marketing? Simpler design.

Marketing 246

Marketing Prospecting Top of Funnel Segment 246

Zoominfo

DECEMBER 19, 2018

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. The concept of using a search engine to learn about a certain topic or find an answer to a question isn’t new. So, if you’re on the hunt for new marketing resources, look no further.

Channels 220

Channels Marketing Lead Rank Outsourcing Services 220

Nutshell

AUGUST 6, 2020

Marketing best practices are constantly changing. The only way to ensure your company’s lead generation strategies are up-to-date is to study current trends and read about the tips and tricks that the experts are using. The list has been divided into three categories for your convenience: podcasts, YouTube channels, and blogs.

Resources 90

Resources Social Media Marketing Channels 90

Smooth Sale

APRIL 18, 2024

Our collaborative blog shares three topics that embrace the many considerations when beginning your own business. __ Starting Your Business and Enjoying Growth Photo by Buro Millennial: [link] Business Insurance Different business insurance products will always be available to you regardless of your business. Be Inspired and Inspiring!

Insurance 83

Insurance Insurance Hiring Face-to-face 83

Allego

JANUARY 18, 2024

This blog post, the follow-up to my post about the best custom GPTs for sales , dives into the top GPTs tailored specifically for people leading sales enablement at their companies. How can I tailor the sales playbook to emphasize our company’s unique selling points in [specific market segment]? Explain data privacy laws in tech.

Sales Enablement 71

Sales Enablement Hiring Customer Webinar Metrics 71

Zoominfo

FEBRUARY 25, 2021

A webinar funnel works a lot like a sales funnel or marketing funnel. Choose a Buyer -Centered Topic for Your Webinar. As you brainstorm topics, put yourself in the attendees’ shoes to determine what will make the event engaging and memorable. Are you thinking about increasing sales with a webinar? What Is a Webinar Funnel?

Top of Funnel 208

Top of Funnel Webinar Metrics Funnel Social Media 208

Pipeliner

APRIL 27, 2019

Having a blog attached to your company’s website is a marketing trend nowadays. Many business owners develop a blog just because they know they should, not because they have a clear strategy behind it. The reality is totally different and business owners should not underestimate a blog’s potential.

How To 53

How To Ideal Customer Profile Education Travel 53

Zoominfo

JANUARY 28, 2019

Discussions will dive into topics related to sales, marketing, recruiting, business growth, and of course, data. Each chat will have a different, dedicated topic that aligns with industry news, B2B trends, or an interesting subject we’d like to pick your brains on. B2B Sales and Marketing Alignment. Business Blogging.

Twitter 157

Twitter Account Based Marketing Cold Calling Hiring 157

Zoominfo

JULY 25, 2023

And while the precise definition can vary by team, GTM teams often have two high-level ways of categorizing leads: Marketing qualified leads (MQLs), who are early in the journey but have interacted in a way that indicates they could be ready for sales. B2B lead generation, often shortened to lead gen, is the lifeblood of a healthy business.

Lead Generation 130

Lead Generation Lead Rank Ideal Customer Profile Lead Scoring 130

Allego

AUGUST 2, 2023

This blog post originally appeared on the Roderick Jefferson & Associates website. BIG shoutout to Jonathan Kvarfordt for the incredible LinkedIn post that compelled me to share my thoughts and experience around this topic! If you want to know my thoughts on this topic, check out my latest blog here.

Sales Enablement 62

Sales Enablement Revenue Ideal Customer Profile Lead Rank 62

BuzzBoard

FEBRUARY 28, 2024

Exploring Case Studies of Small Businesses and Their Digital Marketing Success The allure of digital marketing success consistently attracts attention, especially with small businesses due to the vast potential for growth. Similarly, the local restaurant that capitalized on location-based SEO strategies made significant strides.

Small Business 52

Small Business Small Business Demand Generation Agencies Case Study 52