Remove Channels Remove Groups Remove Incentives Remove Media
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10 Ways To Boost Your Sales Incentive Strategy

Sales and Marketing Management

Author: George Kriza, CEO, MTCPerformance Your organization wants to drive sales with an incentive program. Here are 10 of the most important elements in designing and deploying your next incentive campaign. Are they already in other incentive programs, or is yours the only one they’ll see? How do they view your company?

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5 incentive travel trends for 2019

Sales and Marketing Management

Author: Paul Nolan Meetings and incentive travel professionals agree that Brexit will impact their industry, but they differ on what sort of impact it will have. The British-based C&IT Magazine recently summarized five incentive travel trends that will impact programs in 2019. We are moving from incentive travel to ‘Instatravel.’

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Firing up the revenue engine post-crisis

Sales and Marketing Management

As organizations emerge from the pandemic crisis and fire up their sales engines, it’s clear that the channel must adapt?— shifting and aligning priorities (support), implementing new, more impactful channel strategies (enable) and leveraging the right solutions (engage). Reinforce channel support. Are you digital-ready?

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Engaging B2B Customers Through Immersive Experiences

Sales and Marketing Management

Author: Maura McCarthy, Vice President, Communication Solutions, ITA Group, Inc. Engaged customers are more likely to share positive experiences on social media. The best events integrate products and services in interesting and original ways, ensuring the experience is unforgettable – and highly shareable on social media.

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Empower Your Influencer Status and Business Growth

Smooth Sale

For example, you may have begun posting online to be active with social media, YouTube, or another platform and found that a following naturally gravitated towards you. Suppose you are positioning yourself as a channel providing tips and tricks via regular content plus offering close and in-depth looks at specific problems and needs.

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5 Ways to Leverage Word-of-Mouth Marketing in a Digital Age

Zoominfo

For example, if two of your friends constantly talk about a specific clothing brand, that brand has a large amount of social currency among your group. Consider all review channels: From Yelp to Glassdoor to G2 Crowd, there are so many platforms your customers can use to leave reviews. Generate buzz on social media.

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How Clients Can Use Digital Marketing Content to Drive Sales

SalesFuel

Those two win by a long shot, compared to: Word-of-Mouth: 46% of consumers say this type of content compels them to make purchases the most Customer Reviews and/or Testimonials: 44% Brand Coverage in Media (e.g., On the odd occasion that a bad review pops up on your client’s website or social channels, your client will know about it.