Remove Channels Remove Industry Remove Research Remove Retention
article thumbnail

Highspot “Leads with Superior User Experience, Data Science” as a Leader in the Sales Content Solutions 2022 Report by Independent Research Firm

Highspot

7, 2022 — Highspot , the sales enablement platform that increases sales productivity, today announced it has been named a Leader by Forrester Research in The Forrester Wave : Sales Content Solutions, Q4 2022 report. Forrester stated, “Highspot leads with superior user experience, data science, and integrations.

article thumbnail

Evaluating Your Business Development Strategy

Janek Performance Group

They also create value propositions tailored to specific customers and industries. Today, HubSpot research illustrates the changes that value social selling has brought. Of course, these should include a mix of channels and be spaced over time. In addition, they also note the importance of digital channels. Only 31.5%

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

From Reshuffling to Retention, These Trends Will Define B2B Sales in 2022

Crunchbase

A recent McKinsey survey found that 80 percent of B2B decision-makers consider omnichannel selling—including a mix of remote and in-person meetings, digital self-service and conversations across email and social apps—just as effective as traditional sales channels, if not more effective. Talent retention is a top priority for sales leaders.

article thumbnail

How to Build An All-Star Go-to-Market Team

Highspot

Simply put, a go-to-market strategy is a plan outlining how a company introduces and promotes its products or services to their ideal customer, considering factors like the best marketing channels, sales methodologies , and pricing strategies to guarantee the product’s ongoing success. Ensures consistent messaging across all touchpoints.

article thumbnail

78 Customer Engagement Statistics

Zoominfo

No matter how big your company is, the industry you work in, or the products you sell, customer engagement is vital to the growth of your business. 63% of marketers agree customer engagement includes renewals, repeat purchases, and retention ( source ). The Current State of Customer Engagement.

Customer 196
article thumbnail

The Great Customer Resignation

Zoominfo

Making continuous improvements to your support offerings, not just during a sales or marketing push, is key to customer retention. Additionally, consider which channels you’re using to communicate with your customers. Customer trust and retention is built through good communication and service.

Customer 100
article thumbnail

Will You Test New Ideas for Successful Business Growth?

Smooth Sale

Business growth requires ongoing attention to detail and strategy for long-term growth, no matter the size of the company or industry focus. Similarly, when a business reaches a new plateau, the leadership is buried in research and work to be welcomed among peers. Strategize privately upfront on how to make an idea work.

Hiring 110