Remove its-not-how-well-you-sell-its-how-well-you-can-get-your-people-to-sell
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Can You Really Do Referrals on Social Media?

No More Cold Calling

Get offline to get your referral. Social media lead generation can work. And why does taking these conversations offline give your sales team a competitive advantage? Referrals are your reputation. When you introduce someone, you put your reputation on the line. That’s not cold calling.

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Lost in the CRM forest?

Sales 2.0

I had a conversation this week with a business owner about how to improve their CRM data. It’s a conversation I’ve had many times over the years. It’s not that this business needs more data in its CRM or is missing an important prospect list. Think of this like Marie Kondo for your CRM. 5-year/1-year/someday?

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AI in Sales: A New Era of Selling

Sales 2.0

Traditional sales models vs. AI-enabled selling. Heidi says we are moving into a new age of selling driven by the availability and adoption of AI (Sales 2.0?). She says “There’s been a bifurcation of the way people manage sales organizations: There’s the traditional model which dumbs down selling.

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How to Establish Rapport In 15 Seconds

Mr. Inside Sales

Get it wrong, and that could mean the end of your call—and your chance to make a sale. Given how important this step is, it’s sad to hear so many sales people get it wrong: They either rush into their pitch; talk over prospects; or use other ineffective techniques. Then… BE BRIEF!

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7 Must-Have Automated Documents for Sales Success

Learn why automating your documents is key to sales success. Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation.

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Sales prospecting made easier

Sales 2.0

I don’t understand why it is acceptable for a process like cold calling (now often started via email) to work one in a hundred times–or in email efforts one in a thousand times. Teams of people spend their life pushing to get a few more chips out of each silicon wafer. Do you know how you help?

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The Money’s in the List

Sales 2.0

Despite all the digital changes in in sales and marketing, if you’re running a business and trying to use outbound to grow it, the money is still in the list. Cherry Garcia not vanilla As I’m sure you’ve seen at least a few dozen times in your inbox there are plenty of people out there that want to sell you a list.