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Enterprise APIs: Funnel Fresh Business Data Directly Into Your Tech Stack

Zoominfo

An enterprise API strategy can transform your data management system for better GTM sales motions, targeted outreach, and success. That’s the value of ZoomInfo’s Enterprise API technology. Customers with ZoomInfo Enterprise API can access the API’s endpoints to search for, enrich, and export records to their integrated applications.

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Why AI-Powered Search is the Secret Weapon for Seller Productivity

Mindtickle

To boost productivity for our customers, we built major innovations in the Mindtickle platform: Copilot AI-powered search and an enterprise search connector interface. These technologies reshape how employees access and use information, accelerating productivity along the way. Here’s how.

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How to Create a Lead Generation Strategy for SMBs

Zoominfo

Lead generation is the practice of capturing interest from potential buyers to purchase your product or service. You want to be on top in your market, but it’s more difficult when you’re pitted against enterprises. Let’s take a look at why SMBs need a lead generation strategy and how to build one for consistent business growth.

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How You Can Build the Perfect SMB Sales Strategy

Zoominfo

Winning large business contracts leads to increased revenue — but selling solely to large enterprises isn’t necessarily sustainable for a sales strategy. SMBs differ from enterprises in clientele, goals, and needs, but stepping up your SMB sales game can eventually increase your revenue. Why Divide Enterprise and SMB Sales?

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How ZoomInfo Helped Three Customers Propel Their GTM Strategies

Zoominfo

At the recent Forrester B2B Summit North America, ZoomInfo founder and CEO Henry Schuck sat down with leaders from Smartsheet, Sendoso, and BlueOcean to talk about the practical ways ZoomInfo has helped them optimize productivity and align their sales and marketing goals. See for yourself with a free trial.

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Top 10 Sales Intelligence Tools to Use for Your 2021 Campaigns

Zoominfo

With that in mind, your sales intelligence tool should include these features: Workflow and task automation Localized data Customizable searching Integration with CRM systems, email tracking, reporting and analytics, and other sales tools List creation and management Data enrichment. 1 for good reason. LinkedIn Sales Navigator.

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Highspot Launches New Capabilities to Increase Operational Rigor

Highspot

Major advances include: generative AI for sales enablement, enterprise-class training and coaching, and ​​services and success resources that empower revenue teams to scale what good looks like in business-to-business (B2B) selling. To learn more about Highspot’s new suite of product offerings, request a demo.

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