A B2B Sales Rep’s Guide to Selling to the C-Suite
Zoominfo
AUGUST 5, 2020
If so, you know how tough it can be to connect with busy executives, To add insult to injury, executive-level assistants are trained to be gatekeepers. They are paid to protect the C-level from unnecessary interruptions— meaning, if you don’t reach your intended target directly, your message might never make it to them.
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