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50+ Statistics About LGBTQ+ Representation in Advertising

Zoominfo

In a recent blog post, A Corporate Guide to Pride— Companies Who’ve Gotten it Right (And Wrong) , we briefly touched on the importance of LGBTQ+ representation in advertising. Although more advertising campaigns feature members of the LGBTQ+ community during Pride Month, the numbers are still shockingly low.

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The Evolving Risks and Roles of CISOs in 2016

DiscoverOrg Sales

In CISOs Identify the Biggest Security Challenges as They Enter 2016 , Security Current sheds light on the top-of-mind issues affecting CISOs today. Many issues that Chief Information Security Officers faced in 2015 will carry into 2016. ” Trends suggest that data and analytics will be a top focus in 2016. Download now.

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DialSource Denali Named 2016 Product of the Year

DialSource

Just this month, DialSource received the Business Intelligence Group’s BIG Award for Business and was named 2016 Product of the Year. The organization’s annual program was advertised as the “ __ of the Year” program and was launched to reward companies, products and people that are leading their respective industries.

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8 Marketing Lessons Big Brands Can Teach Startups

Sales and Marketing Management

They may have seen an advertisement about the product which peaks their interest. Creativity in their advertisement technique makes all the difference and may give them an upper hand over their competitors. Employees joining discussion groups to find out what is ailing the community and participating in trending matters helps a lot.

Marketing 180
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Busting the myth! B2B social media marketing isn’t effective

Salesmate

Aerospace Manager, Technetics Group. Various studies as early as 2016 have already proven the crucial effects of social media for businesses and consumers alike. Compared to obsolete unsolicited advertisements, social media advertising has a more personal appeal to people. Kingston Vickers . Michelle Ebbin .

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Real estate marketing: Using tech to build your brand (with Maryann Palazzolo)

Nutshell

We recently had the chance to chat with Maryann Palazzolo from Indulge Property Group about the growing trend of real estate agents using tech to sell properties. In 2016, a reported 80% of buyers were looking for homes online. Linkedin advertisements , real estate marketers prefer to call it a goldmine.

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The Top Ten Changes In Sales Over The Past Ten Years

Bernadette McClelland

From 4 people in 2013 according to CSO Insights to an average of 7 people in 2016 according to the Gartner Group. Remember the days where magazines, newspapers, flyers and print advertising were generating a ton of interest and incoming leads. Marketing has also impacted the sales landscape.