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Tactics To Help You Meet Your 2020 Sales Goals

Sales and Marketing Management

Or worse, could you lose your sales job altogether? You could be vulnerable if you’re not sharpening your sales skills and honing the tactics that will help you succeed in 2020. Forrester analyst Andy Hoar didn’t mince words when he spoke at the 2015 Forrester Sales Enablement Forum. Host webinars.

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2020 – An Emotional Slingshot

The Pipeline

As sales professionals, we need to be cognizant of this while approaching prospects. Add to that most face the strain of having to salvage what is left of 2020. All this should make the rest of 2020 an emotional slingshot, especially for the unprepared. How’s The Family. Good Enough. Catching Up.

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Why You Should STOP Cold Calling Immediately (2020 Update)

No More Cold Calling

Cold calling is a duplicitous, disingenuous sales tactic. If you make 100 calls, you’ll talk to about 20 people, schedule 10 sales appointments, and if you’re lucky, close one new deal. Why would you bother with a sales system that gets such dismal results? Message to cold callers: Pestering strangers is NOT the way to prospect.

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What is Buyer Intent Data? A Guide for 2020

Zoominfo

The average B2B buyer is mostly through the buyer journey before they ever engage with a salesperson. So how do you intercept buyers in the early part of their journey? You use intent data. Intent data predicts purchase intent by analyzing a prospect's behavior across the web.

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5 Essential Pieces of a Prospecting Solution

Forward thinking sales leaders are starting to prioritize technology initiatives. Is your team focused on building a reliable tech stack for 2020? Five essential features to consider when assessing the vendor landscape. Steps your buying committee must go through when purchasing a prospecting solution.

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Cross-selling and Upselling in 2020

Zoominfo

In 2020, with businesses in turmoil, many have shifted to focus on growing accounts by upselling more services and cross-selling new product lines. Done right, they are stealthy value-providers that buyers gravitate toward through pre-established brand trust. 2020: The year of product expansion? In an image….

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5 Ways to Adapt to Buyer Behavior in 2020

Hubspot Sales

It means recognizing that the way your customer buys from you no longer fits into a convenient one-size-fits-all buyer journey. In today’s market, reviews and word of mouth referrals are the fuel for growth, with 84% of buyers now kick off their buying process with a referral. This is what modern buyers expect.

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2020 Database Strategies and Contact Acquisition Survey Report

Marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance.