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5 Successful Lead Generation Strategies

Zoominfo

The world has been stirred up by a global pandemic, most of us are still working from home, and digital marketing strategies have become a critical part of every company’s survival. When it comes down to it, one of the most important things marketing organizations are tasked with is generating marketing qualified leads (MQLs).

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How to Use Your Company Car to Increase Sales Now

Smooth Sale

Branding on the Go To begin the journey, consider turning your ride into a mobile advertisement. It’s passive marketing at its finest—but try not to cut anyone off in traffic unless you want your brand associated with less-than-stellar road manners. Park it where it’s visible, and let the car do some marketing attraction for you.

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18 Quotes About Podcasting for Business Professionals

Zoominfo

Check out the following quotes about the art of podcasting and how to use this new medium as part of your content marketing strategy. Podcasts extend the life of a seminar program by making it available to people who couldn’t attend in person. Ann Handley, Digital Marketing Pioneer, Writer, and Speaker. Let’s get into it!

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18 Quotes About Podcasting for Business Professionals

Zoominfo

Matt Gourley, Earwolf Podcast Network “Podcasts extend the life of a seminar program by making it available to people who couldn’t attend in person. A review of attendance numbers for the New Jersey Bank Marketing Association’s quarterly seminars shows that attendance did not diminish when audio podcasts became available from the programs.

Film 100
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Let’s Return to the True Purpose of Marketing for SMB

Increase Sales

Why do small businesses engage in marketing? The answer to this question defines the purpose of marketing. Unfortunately, among many mid size to small business (SMB) owners, sales professionals and even so called marketing experts, fail to answer this question correctly. Many believe marketing is: Paid advertising.

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15 Unexpected Ways to Generate Real Estate Leads

Hubspot Sales

But there’s always a winter lull or market fluctuation around the bend to stop your momentum and your commission checks. Invest in paid advertising. Websites like Zillow offer advertising options for realtors -- a smart move since 44% of buyers look for houses online before reaching out to a realtor. Build Partnerships.

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Is Generative AI for Sales Ethical?

BuzzBoard

Key Strategies to Differentiate and Position Your Digital Marketing Agency for Small Businesses Staying competitive in the rapidly evolving world of digital marketing requires the development of key strategies to distinguish your agency, particularly when targeting small businesses. However, tools alone are not sufficient.