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Training Incentives Are Vital in the Digital Sales Era

Sales and Marketing Management

Author: Lincoln Smith The modern world asks a lot of B2B business owners. As a longtime member of the incentives industry, I am often asked what businesses can do to better manage their sales teams and their relationships with their channel partners in the constantly changing world. My answer: sales training initiatives.

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The Psychology Behind Unexpected Rewards

Sales and Marketing Management

Scientific studies show that unexpected incentive rewards stimulate areas of the brain connected to behavior development and learning. Let’s take a closer look into the psychology behind the element of surprise and how it can be used as part of a larger sales incentive strategy. Defining the unexpected reward.

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How to Guard Against Micromanaging Your B2B Sales Team

Janek Performance Group

In B2B sales, autonomy, creativity, and adaptability are essential for success. Here, we’ll explore the pitfalls of micromanagement in B2B sales. Understanding Micromanagement in B2B Sales Of course, a sales manager’s job is to manage a sales team. Most sales managers have firsthand sales experience.

B2B 62
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Engaging B2B Customers Through Immersive Experiences

Sales and Marketing Management

Tapping in to the experiential trend is essential for building a brand, engaging B2B customers, and driving sales. Follow these three key steps to plan and implement immersive experiences that engage your B2B customers and transform sales. has nearly 20 years of experience in the event, incentive and recognition arenas.

B2B 221
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Improving the Post-Sale B2B SaaS Customer Experience

Sales and Marketing Management

In this article, I will discuss the challenges in the B2B SaaS customer experience and how to tackle these potential barriers upfront – rather than trying to do damage control months into the implementation when the customer is annoyed, disappointed, and on the path to churn. Top Risk Factors in B2B SaaS Customer Success.

B2B 207
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Improving the Post-Sale B2B SaaS Customer Experience

Sales and Marketing Management

Let’s take a closer look at the challenges in the B2B SaaS customer experience and how to tackle these potential barriers upfront rather than trying to do damage control months into the implementation, when the customer is annoyed, disappointed and on the path to churn. Top Risk Factors In B2B SaaS Customer Success.

B2B 177
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Unlock Sales Potential with a Sales Training Strategy

Highspot

Achieving revenue targets can be tricky, and it’s tempting to overlook training. A sales training strategy is your blueprint to equip sales teams with the necessary skills and knowledge to excel. Get practical advice for developing an effective, modern sales training strategy.