Zendesk Sell

JULY 16, 2019

The sales world is changing fast. The tools and tactics that got the job done 10 years ago don’t stand a fighting chance of enabling sales or closing deals in today’s market. Staying competitive in sales means understanding changes in the customer journey and adjusting strategy accordingly.

Sales Management 98

Sales Management Microsoft Survey Banking 98

Pipeliner

MARCH 5, 2018

I’ve always maintained that a truly great person responsible for a team of sales professionals doesn’t “manage” at all. Traditional sales “managers” spend their time enacting what the sales discipline prescribes. how to manage their sales funnel more productively. how to author a good sales proposal.

Sales Management 90

Sales Management Top of Funnel Loyalty Lead Rank 90

SBI Growth

DECEMBER 28, 2012

As the Sales Operations leader, you’re out of a job without customers. Make a New Year’s resolution to build territories that are market-centric in 2013. Doing so will help the sales team make their target and increase your value. This will make life easier for you and your sales VP’s. Let the Market Decide.

Territories 303

Territories Marketing Analysis Segment 303

Sales Management Plus -- SMP

DECEMBER 12, 2022

As the owner or operator of a wholesale distribution business, you’re always looking for new and innovative ways to increase sales and grow your business. Traditional marketing methods can be costly and time-consuming, but targeted marketing can be a cost-effective way to reach new customers and grow your business.

Marketing 52

Marketing Distribution Automotive Segment 52

Xactly

AUGUST 13, 2018

Let’s cut to the chase–if you’re not using data to drive your sales territory mapping, your territories might be hurting your sales performance more than they are helping it. Sales territory mapping software offers more benefits than sales managers may realize. Download Guide.

Territories 70

Territories Software Software Benefit 70

Nutshell

MARCH 25, 2024

DOWNLOAD Is your business ready for a CRM? Creating a specialized customer onboarding process is essential because of the immense benefits you’ll enjoy. It paves the way for stronger customer relationships, which can only benefit your business in the long run. DOWNLOAD Ready to become a better sales leader?

Positioning 127

Positioning Customer Churn Face-to-face 127

Your Sales Management Guru

NOVEMBER 7, 2016

Sales Management End of Year Checklist. . Depending upon the person and the conditions in their sales organization each article may or may not be pertinent. I decided to start with a Sales Management End of Year Checklist. Do I have to alter the sales compensation plan to help achieve the new goals?

Sales Management 85

Sales Management Hiring Compensation Quota 85

SBI Growth

AUGUST 8, 2013

CMO’s can borrow brilliance from top sales best practices. The crown jewel of sales excellence is the Field Ride-along. World Class sales organizations emphasize manager & rep ride-alongs. Sales Managers go into the field for 1-2 days with their reps and ‘ride-along’ to observe and coach.

Marketing 282

Marketing Coaching Report Salary 282

SBI Growth

NOVEMBER 23, 2012

I’ve heard a lot of talk about “ Content Marketing.” It gets great reviews from C-Level executives, marketers and even sales managers. But how does Content Marketing help the Sales Rep? Today’s post outlines the benefits of Content Marketing from the Sales Rep’s perspective.

Marketing 300

Marketing Sales Qualified Lead Face-to-face Buyer 300

criteria for success

MAY 17, 2022

Building a winning sales training program is about much more than the sales methodology; a truly successful sales training program is all about adopting a discovery-based mentality. If you are a sales manager building out your own training program, read on and we can help. Download Now.

Training 98

Training Sales Methodology Follow-up Lead Rank 98

Allego

JUNE 2, 2022

This article originally appeared in Marketing Toolbox. Sales enablement, the ongoing process of providing reps with the training, content, and tools they need to sell effectively, is often thought to be a function exclusively owned and operated by sales teams. But this isn’t true. As a result, content goes unused by salespeople.

Sales Enablement 62

Sales Enablement Marketing How To Construction 62

Gong.io

DECEMBER 30, 2022

Follow the SMART framework to set sales objectives. Here’s how you can set SMART sales objectives: Specific. The first part of SMART goal setting is to set a specific sales goal. Simply saying that you want to “capture more market share” or “reduce your churn rate” won’t cut it. What exactly do you want to accomplish?

Objections 62

Objections Examples Ideal Customer Profile Sales Management 62

Sales Training Connection

JULY 25, 2014

Coaching sales strategy. Ask sales managers and salespeople what makes them successful. Sales managers can’t help salespeople become more talented, but they can help them become more skilled. However like a lot of good ideas, coaching sales strategy is easy to say but no so easy to do. How many accounts?

Coaching 99

Coaching Sales Management Strategy Face-to-face 99

Nutshell

MARCH 15, 2024

This article explores the benefits of creating a lead nurturing process, the different stages of that process, and the ideal tools for a successful lead nurturing campaign. DOWNLOAD Ready to become a better sales leader? Get 70+ expert strategies for sales management success in our Sales Manager’s Survival Guide.

Lead Nurturing 71

Lead Nurturing Top of Funnel Sales Qualified Lead Lead Rank 71

CommercialTribe

FEBRUARY 18, 2021

Across a 2 month study, we asked sales leadership who’s ultimately responsible for the productivity of individual reps — and it wasn’t surprising to hear that the buck stops with sales managers. For this study we primarily spoke to Mid-Market (500-2000 employees) and Enterprise (>2000 employees) – 80% of participants.

Top of Funnel 52

Top of Funnel Study Hiring Sales Management 52

Allego

FEBRUARY 13, 2024

As the business world evolves at lightning speed, shifts in B2B buying behavior have revealed a significant disconnect between what modern buyers expect and the ability of go-to-market (GTM) teams to meet these expectations. There’s little to no collaboration between sales, marketing, and enablement teams.

Revenue 62

Revenue B2B Scale Buyer 62

DiscoverOrg Sales

DECEMBER 4, 2017

One of the most important aspects of any sales enablement strategy is alignment to the customer journey. What this means is that sales, marketing, and service processes need to be based on the needs, wants, and expectations of customers. Streamlining the sales process. Create relevant sales content. Two things.

Sales Enablement 295

Sales Enablement Collateral Decision Maker Study 295

Allego

MAY 21, 2024

Allego research demonstrates that ongoing reinforcement through AI can lead to a 15% improvement in sales rep performance over time. Improve Your Sales Team’s Performance Download The Sales Coaching Handbook and learn what top sales coaches do to boost motivation, increase focus, and supercharge the performance of sales teams.

Coaching 62

Coaching Training Handbook Scale 62

CommercialTribe

MAY 4, 2021

Fact: There’s a gap between the reality of who and where sales managers actually spend their time versus who and where sales leaders believe time should be spent. One sales leader who participated in our study quipped, “The whole thing is upside down. Who, Where, and How Managers Spend Time Matters.

Top of Funnel 52

Top of Funnel Study Hiring Sales Process 52

Nutshell

MARCH 19, 2024

DOWNLOAD Ready to become a better sales leader? Get 70+ expert strategies for sales management success in our Sales Manager’s Survival Guide. FREE DOWNLOAD Why is sales productivity important? DOWNLOAD Need to create a roadmap that can guide your team toward more sales?

How To 71

How To Sales Qualified Lead CRM Face-to-face 71

Allego

NOVEMBER 22, 2022

Winning a sale is a team effort, not just from sellers and sales managers but the sales organization as a whole. Sales operations, customer success , and product marketing are all instrumental in getting prospects to the finish line. The Persistent Disconnect Between Sales and Marketing.

Pivotal 117

Pivotal Conversion Closing Buyer 117

Nutshell

JUNE 12, 2024

The differences between strategy vs tactics The relationship between strategy and tactics The importance of strategy and tactics in business How to track your strategies and tactics with a CRM FAQs about strategy vs tactics DOWNLOAD Ready to become a better sales leader? FREE DOWNLOAD What is strategy?

Strategy 71

Strategy Lead Rank CRM Sales Qualified Lead 71

Igniting Sales Transformation

FEBRUARY 21, 2018

In this episode, my guest is Shari Johnston, VP Marketing at Casetext and our topic is Aligning your Go To Market Strategy Around Account-Based Marketing. Account Based Marketing, Account Based Selling and Account Based Everything has been a pretty hot topic for the last two + years.

Account Based Marketing 50

Account Based Marketing Ideal Customer Profile Account Demand Generation Targets 50

SBI Growth

AUGUST 13, 2013

This might be a new buyer-aligned sales process. Or sales recruiting to staff a new go-to-market channel. Whatever the Sales Force Effectiveness (SFE) improvement, it will require funds to get it implemented. HR and Sales leaders will often tie funding to the type of improvement. Or a redesigned compensation plan.

Hiring 288

Hiring Incentives Incentive Benefit 288

Pipeliner

MARCH 6, 2018

There is an economic principle called comparative advantage which can be a tremendous benefit to sales management. Both obviously benefit from this arrangement. Comparative advantage has an application within the realm of sales management, however: optimizing a sales force based on differing strengths of salespeople.

Sales Management 40

Sales Management Call-back CRM Pipeline 40

criteria for success

JANUARY 26, 2022

You’ll definitely need to consider the new employee’s salary and benefits. As you look at hiring new sales reps to achieve your goal, consider how long it will take for them to be productive. Align Your Sales Budget with Your Marketing Budget. Some investments in marketing may help reduce your cost of sales.

Hiring 103

Hiring Territories Lead Rank Lead Scoring 103

criteria for success

JULY 26, 2022

Do your salespeople reach out to you for coaching and help with brainstorming and role practicing sales scenarios? Do your salespeople share ideas and trends with marketing? How well do your salespeople use the tools provided by marketing, such as scripts and templates? Choosing the Right Sales Training Partner.

Lead Rank 98

Lead Rank Lead Scoring Scale Construction 98

Anthony Iannarino

AUGUST 3, 2020

Two things benefit you tremendously when you start selling, even though they don’t feel very much like something positive and beneficial to your development. There was no such thing as content marketing, and there wasn’t an easy way to trade something of value for your client’s contact information. Download my free eBook!

Lead Rank 122

Lead Rank Lead Scoring Leads Marketing Qualified Lead 122

criteria for success

OCTOBER 28, 2020

As a sales manager, a strong team is the best asset you can have. But in order to build a great sales team, you need to hire the best possible candidates for the job. The following are three stages of the interview process we outline in our comprehensive eBook, The Ultimate Guide to Hiring for Sales Managers. .

Hiring 98

Hiring eBook Negotiation Commission 98

SBI Growth

SEPTEMBER 22, 2013

You’re completing 2013 and building your marketing strategy for 2014. Perhaps you’re beginning to roll out marketing automation or some form of company-wide communication program. Maybe you are supporting sales with a CRM implementation, linking your marketing collateral into each phase. Sales Managers (all levels).

Eloqua 316

Eloqua Marketo Buyer Persona Collateral 316

Xactly

JULY 30, 2018

If you want your company’s revenue to grow, you need to hire sales reps. For any company that markets products and/or services, the right reps can help you reach a much larger customer base, take orders, find opportunities, help to answer inquiries, and put a face to your company. They create a focused environment.

Sales Talent 45

Sales Talent Hiring Benefit Face-to-face 45

Pipeliner

MARCH 9, 2018

As sales managers, you all know how important it is to be effective at managing your sales staff and sales pipeline. At times, being reminded of 3 Steps to effective sales management can have a profound impact on your effectiveness. How do you conduct your sales meetings?

Sales Management 40

Sales Management Hiring SalesForce Policies 40

The Pipeline

AUGUST 3, 2017

While most sales people nod knowingly when you say this, they fail to follow through on actually reviewing and understanding why the opportunity ended the way it did. We use a tool called the 360 Degree Deal View , you can download it here. You can get the same outcome by reviewing a representative sample.

Objections 206

Objections Face-to-face Segment ROI 206

Allego

AUGUST 28, 2023

Furthermore, as the attention spans of modern B2B buyers dwindle and their content preferences become more discerning, go-to-market teams must pivot to seize and hold buyers’ interest. The change in buying behavior means the traditional go-to-market motions of the past 20 years no longer work.

Sales Enablement 62

Sales Enablement B2B Strategy Scale 62

Gong.io

JANUARY 2, 2023

It typically involves comparing a prospect against an ideal customer profile (ICP) — a description of the company that would benefit from your solution. If there’s a good match, the sales rep can qualify the prospect. Why is sales qualification important? What are the steps in the sales qualification process? Tech stack.

Ideal Customer Profile 149

Ideal Customer Profile Lead Rank Sales Qualified Lead Lead Scoring 149

Anthony Iannarino

MARCH 22, 2020

We had not over-built houses; in fact, we have too few houses, in large part due to the tight labor market we’ve enjoyed over the past years. If you believe that selling is something that you do to someone, for your benefit, and at their expense, you are holding on to a belief about sales that hasn’t been true for a very long time.

eBook 130

eBook Health Care Government Call-back 130

Xactly

JULY 12, 2018

Sales managers cannot trust their gut instincts, or spreadsheets, about what makes a territory both fair and profitable. In order to maximize sales in each area, you must use intelligent, insightful, and data-driven tools such as sales mapping software. Download Guide. Are there any under-served markets?

Territories 45

Territories Software Software Benefit 45