Zoominfo

JANUARY 29, 2018

For today’s blog post, we put together a comprehensive list of the best articles about corporate events and event marketing. Keep reading for our favorite event marketing blog posts! Done right, events are a powerful way to engage your target audience, accelerate the sales cycle and built brand equity. Check them out below!

Webinar Metrics 113

Webinar Metrics Trade Show Marketing Strategy 113

DiscoverOrg Sales

JUNE 19, 2018

Let’s agree that the goal of your marketing team should be to help your sales team. But as sales professionals, how can you feed your sales intelligence in to your marketing team and how can they use that intelligence to better help you close sales? Read it: 7 Quick Wins for Sales and Marketing Alignment.

Buyer Persona 214

Buyer Persona Marketing Scale Collateral 214

Allego

NOVEMBER 11, 2021

If you’re like most marketers, you’ve got a full production calendar of sales content, solution briefs, case studies, videos, blog posts, product guides, and more to support sellers and help them be productive. Your first priority is to deliver the best sales content that will move deals through the pipeline. Activate Content.

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Revenue Scale Collateral Harvest 128

Janek Performance Group

OCTOBER 17, 2023

While likability can be a huge plus in sales, it’s not the only reason buyers buy. Further, those with the weakest sales records were more likely to believe making friends is their greatest asset. This places the sale over the prospect’s needs and leads to distrust. Most people want to be liked. Salespeople are no different.

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Collateral Social Media Referrals Social Selling 62

G2Crowd - Sales Blog

JANUARY 14, 2020

That's how your salespeople need to be to win a sale.

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Collateral Sales 87

Allego

MARCH 21, 2023

Whether it’s doing errands, making dinner, or writing this blog post, I try to be as efficient as possible. This divide undermines sales reps’ willingness and ability to adopt new content. As a result, marketing isn’t always able to provide the kind of content the sales team wants. Modern sales content management platforms.

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System Tools Collateral Video 118

Allego

DECEMBER 11, 2020

If you’re a marketer supporting a sales team, you’ve got a lot on your plate. Sales enablement has never been more important than it is today. More than ever, you have to be flexible, responsive, and closely aligned with your sales teams. One-third of marketing and sales teams don’t talk regularly. 2 Crowdsource Ideas.

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Collateral Marketing Harvest Scale 83

Tenbound

SEPTEMBER 7, 2022

It’s like the sales leader who is asking for more marketing-sponsored webinars and events, while the marketing team is more focused on traditional collateral like one pagers, Google ads, and pitch decks. Each department goes off pursuing its.

Collateral 75

Collateral Revenue Webinar Metrics Google 75

Smooth Sale

APRIL 8, 2024

Our guest blog offers insights on maximizing trade show success and business growth. Stock up on essential marketing collateral such as business cards, brochures, and promotional items. Sales Tips: Maximize Your Trade Show Success Know the needs and desires of your audience, including your next new employer, in detail.

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Trade Show Maximizer Direct Mail Networking 88

Highspot

JANUARY 28, 2024

This underscores the influence of sales collateral, ranging from traditional brochures to dynamic digital content like blogs and videos, in steering potential customers through their buying journey. This guide shares the importance of sales collateral, who is responsible, and how to use it to seal the deal.

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Collateral Top of Funnel How To Distribution 96

Mindtickle

AUGUST 28, 2023

The intricacies of pharmaceutical products, stringent regulatory guidelines, and the critical role healthcare professionals play in decision-making create a complex environment for sales reps. With those unique circumstances in mind, the importance of effective sales training cannot be overstated.

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Pharmaceuticals Training Collateral Face-to-face 52

Understanding the Sales Force

FEBRUARY 26, 2014

Understanding the Sales Force by Dave Kurlan I loved this short, but perfect post from Seth Godin''s Blog last week. Yesterday, we had an internal conversation about our website, collateral, videos, blog articles, white papers, emails and of course, phone calls and face-to-face visits. It''s about the importance of trust.

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Face-to-face Ideal Customer Profile Hiring Collateral 266

Mobile Locker

OCTOBER 21, 2019

With the emergence of countless new types of media and distribution methods, the appetite for blog posts, videos, podcasts, collateral and more to support sales has been insatiable. The post 8 Things You Can Do to Make Your Sales Content BETTER Than Best appeared first on Mobile Locker. It will be […].

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Collateral Distribution Media Video 65

Sales and Marketing Management

DECEMBER 14, 2020

Author: Zachary Ballenger As a marketer, one of your primary goals is to set your sales team up for success. However, constantly spinning your wheels to create the latest and greatest marketing collateral to share with your sales team can be an incredibly exhausting task. . Earn trust with unique brand expertise. Think about it.

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Buyer B2B Account Based Marketing Collateral 136

Janek Performance Group

AUGUST 23, 2023

No one wants to miss a deal, and, in sales, time counts. For every stalled sale, there are a multitude of excuses. For example, show the immediate effect of a Midwest supply chain issue on sales quota. For example, show the immediate effect of a Midwest supply chain issue on sales quota. It’s the economy.

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B2B Case Study Collateral ACT 62

Zoominfo

AUGUST 15, 2018

In fact, strong brand awareness is often linked to increased financial performance, higher sales volume, higher quality employees, valuable partnership opportunities and more. Messaging should be built into every sales call, every piece of marketing collateral, every new hire orientation, and so on. Be a brand role model.

B2B 157

B2B Social Media Hiring Collateral 157

Understanding the Sales Force

DECEMBER 22, 2014

But what can you do to kick-off the New Year so that 2015 is your best sales year ever? How many new sales or accounts are required? Multiply that by the number of new sales or accounts required. Improve Your Sales Capability. Check out this series of value selling articles on my Blog. Become a Value Seller.

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Face-to-face Commission Exercises Sales Qualified Lead 275

Janek Performance Group

SEPTEMBER 12, 2022

However, for sales professionals, one thing provides security: the foundational pillars of a high-performing sales organization. Janek Performance Group is an award-winning global leader in sales training and coaching. Sales Process: Outlines the repeatable steps sales reps follow to turn unknown leads into loyal customers.

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Hiring Lead Rank Collateral Case Study 62

HeavyHitter Sales

AUGUST 13, 2011

Heavy Hitter Sales Blog. Closing Techniques Using Sales Linguistics. Top 7 Critical Sales Trends for 2012. IT Sales Strategy: Software, SaaS & Hardware Sales. Best New Sales Book of 2011. If Sigmund Freud Was Your Sales Manager. Four Critical Sales Kickoff Meeting Success Factors.

Meeting 102

Meeting Hiring Webinar Metrics Real Estate 102

Anthony Iannarino

MAY 24, 2019

Your client hands you a giant stack of your competitor’s sales collateral, their proposals, and the pricing. Why wasn’t your collateral and proposal handed over with all but the one competitor’s content they prefer? The post Of Course Selling Is About Relationships appeared first on The Sales Blog.

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Course Collateral Proposal Lead Rank 95

criteria for success

MAY 4, 2022

Many senior executives in sales and marketing don’t know who their buyers are, and don’t know how to position a selling conversation. Using a buyer persona template will allow your sales and marketing teams to be more effective by understanding more about your buyers. We implemented the CFS Sales Growth Program. Download Now.

Buyer Persona 96

Buyer Persona Buyer Collateral Case Study 96

SBI

OCTOBER 27, 2019

With iPresent, you can organize your existing collateral in a way that’s intuitive for your salespeople (think Netflix). Resources All Blog Article Case Studies ebooks & Guides Funding & Acquisitions Guide Industry News Interview Video Video Reviews Webinars. Sales Enablement. Sales Enablement. Sales Enablement.

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Video Cost Per Thousand Case Study Collateral 59

Janek Performance Group

MARCH 26, 2024

In sales, a business development strategy is central to understanding and engaging with your customers. Thus, they can tailor their marketing and sales efforts accordingly. Thus, they can tailor their marketing and sales efforts accordingly. This should include their experience at different levels of the sales funnel.

Buyer Persona 62

Buyer Persona Webinar Metrics Buyer Strategy 62

Allego

JANUARY 18, 2024

In the rapidly evolving world of sales enablement , staying ahead of the curve is not just an advantage—it’s a necessity. The emergence of generative AI and the proliferation of GPTs has opened a new horizon for sales enablement managers, as it has for sales teams, promising greater efficiency, innovation, and revenue growth.

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Sales Enablement Hiring Customer Webinar Metrics 71

SBI

OCTOBER 29, 2019

Allego and Seismic Form Strategic Partnership to Optimize Sales Readiness with Personalized Content, Learning and Collaboration, All in One Place. New integration between market leaders delivers the benefits of Allego’s sales learning and readiness platform with Seismic’s advanced sales enablement solution. Rowe Price.

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Collateral Hiring SAP Sales Enablement 50

Janek Performance Group

FEBRUARY 27, 2024

From sales rep to managers to the C-suite, leaders embrace responsibility. Just as sales reps are responsible for their accounts, sales leaders assume all responsibility for their organizations. Our recent blog Sales Trends to Watch in 2024 examined what sales organizations should prepare for.

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Sales Leadership Face-to-face Trends Webinar Metrics 62

HeavyHitter Sales

SEPTEMBER 25, 2010

Heavy Hitter Sales Blog. Closing Techniques Using Sales Linguistics. Top 7 Critical Sales Trends for 2012. IT Sales Strategy: Software, SaaS & Hardware Sales. Best New Sales Book of 2011. If Sigmund Freud Was Your Sales Manager. Four Critical Sales Kickoff Meeting Success Factors.

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Objections Hiring Vendor Sales Cycle 104

PandaDoc

APRIL 8, 2024

This article highlights how a deal desk functions and its ability to transform the way companies tackle their sales strategy. Key takeaways One of the primary functions of a deal desk is to bring together decision-makers from sales, legal, financial, and marketing departments to optimize the deal creation and execution process.

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Strategy Decision Maker Proposal How To 52

Hubspot Sales

MARCH 16, 2023

They have to find sales opportunities, negotiate with customers, track multiple customers, and work to deliver on relevant KPIs every day. What drew you to the sales industry? What does your current sales process look like? What are your best methods for identifying sales opportunities? Why do you want this role?

Account 91

Account Hiring Remedy Education 91

Sales 2.0

SEPTEMBER 14, 2014

Startups are super exciting but they can turn a “rockstar sales person” into a “loser”. Most startups make their first sales through the founders. In fact when you boil it down they make their first sales through social selling. This is often when the founders call in a “sales professional”. Startup sales reality.

Scale 373

Scale Hiring Collateral Social Selling 373

DiscoverOrg Sales

DECEMBER 4, 2017

Attempts to get sales enablement right are on the rise , as organizations grapple with the idea that shorter product life cycles, a more informed customer base, and global competition make the way they sell just as important as what they are selling. Streamlining the sales process. Create relevant sales content. Two things.

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Sales Enablement Collateral Decision Maker Study 295

Zoominfo

NOVEMBER 20, 2023

This feature automatically records and transcribes action items from sales calls, removing the need to manually take notes and identify important action items from a call. Marketers can use these insights to quickly synthesize and act on intelligence gathered from sales and customer success teams in a way that was not possible before.

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Data Scale Lead Rank Marketing 130

BuzzBoard

FEBRUARY 5, 2024

When applied to sales, generative AI becomes a powerful tool for personalization, enabling salespeople to create highly tailored and relevant content for their outreach and engagement with prospects. Applying Generative AI in B2SMB Sales Prospecting 1. Read our detailed perspective.

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Competition Scale Social Media Trends 52

Highspot

FEBRUARY 29, 2024

In this blog you will gain insight into what a GTM team looks like, helpful tips to boost productivity within your go-to-market process, and technology you can use to align your teams and launch new products successfully. Structure this team correctly and you’ll be able to feed your sales reps qualified leads both before and after the launch.

Marketing Qualified Lead 52

Marketing Qualified Lead Lead Rank Sales Qualified Lead Marketing 52

DiscoverOrg Sales

NOVEMBER 13, 2017

Historically, sales professionals and marketers spent a lot of time chasing down prospects with a scant probability of getting an appointment, let alone winning business. Join us as we examine 7 specific ways that this kind of intelligence impacts marketing and sales processes. What’s the real “power” of sales Intelligence?

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Ideal Customer Profile Account Based Marketing Decision Maker Lead Rank 150

Zoominfo

APRIL 26, 2018

In an ideal world, sales reps would spend all day sending emails, taking calls, and ultimately, doing what they do best—selling. There’s a lot more to sales than meets the eye. The best sales reps have developed an arsenal of productivity hacks to balance the administrative work with the actual sales process.

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Hiring Referrals Cold Calling B2B 197

SBI

MAY 14, 2014

Welcome to our biweekly blog feature. Every two weeks, I interview an executive from a top sales and marketing solutions company. What problem/s are you solving for sales and/or marketing organizations? This isn’t wrong, but to more consistently realize or exceed revenue goals, companies should make sales their first priority.

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Up-Sell Revenue Collateral Closing 123