Smooth Sale

MARCH 27, 2024

Photo by Geralt via Pixabay Attract the Right Job or Clientele: How To Improve Standards In Your Company Raising standards within your business can have many positive benefits. Our collaborative blog offers insights on how to improve standards in your company. Be Inspired and Inspiring!

Company 78

Company Hiring How To Policies 78

Zoominfo

MARCH 2, 2021

It’s used by companies of all types and sizes for a variety of tasks, ranging from employee benefits administration to cancer research. Improving the way you harness and use big data will benefit your marketing strategy by helping you reach the right people at the best time with relevant content. Big Data and Email Marketing.

Email Marketing 272

Email Marketing Campaigns Data Marketing 272

Partners in Excellence

SEPTEMBER 28, 2021

In the “good old days,” perhaps 10+ years ago, salespeople were the primary source of information about potential solutions for their customers. Customers and prospects sought sales people to learn about new solutions, trends in the markets, what other similar companies were doing. What is most important to them?

Social Media 116

Social Media Channels Conference Trends 116

Sales and Marketing Management

JANUARY 18, 2021

Author: Sean Gordon The rollercoaster of the past year has forced companies to drastically alter their operations, all with their employees, customers and prospects in mind. So, how will we see video continue to evolve in 2021, and how can marketing and sales teams best use it to their advantage? That’s where video emails come in. .

Video 317

Video Scale Marketing Face-to-face 317

Sales and Marketing Management

MAY 4, 2020

Author: Nick Lisette Email remains one of the best marketing tools at our fingertips, and yet it’s also one of the most underutilized. If you’ve been dabbling in email marketing or using email for sales purposes, it’s no surprise you’re ending up disappointed by the results. It’s annoying your intended audience. It’s not readable.

Email Marketing 248

Email Marketing Marketing Follow-up Data 248

Vainu

SEPTEMBER 22, 2020

For marketers, too. If that’s the case, how can marketing pros wear their data expert’s hat for five minutes and be better marketers? Read on and learn four ways marketers can increase conversions by using real-time company information. Data has become a commodity.

Conversion 87

Conversion Marketing Data Company 87

LeadFuze

APRIL 21, 2021

Why Would You Need to Find Company Information. Perhaps you’re wondering why it’s important to get information about a company. Doing a company information lookup can help you learn more about your prospects. Find contact information. 8 Company Information to Search and Find.

Company 52

Company Lead Rank Lead Scoring Social Media 52

Partners in Excellence

APRIL 14, 2022

In the old days, when I used to hail a horse drawn carriage to take me to my customers in Wall Street, one of the most important advantages salespeople had was “information.” Not just information about products and services, but what customers were doing, trends and issues that were happening in the industry.

Case Study 89

Case Study Face-to-face Banking Social Media 89

Zoominfo

JULY 24, 2020

In theory, your sales and marketing departments should be the best of friends. Sure, it’s a problem, but your company is doing well. What if I told you that misalignment between sales and marketing technologies costs B2B companies 10% of revenue or more per year? Why is Sales and Marketing Communication Important?

Top of Funnel 301

Top of Funnel Marketing How To Funnel 301

Zoominfo

JUNE 28, 2021

Enter conversational marketing — the new paradigm to tackling your business deals and converting prospects in minutes. What is conversational marketing? Conversational marketing is the strategy of leveraging 1:1 engagement between you and your customer in the form of real-time conversations. Problem #2: Pushy marketing.

Conversion 246

Conversion Marketing Lead Capture Face-to-face 246

Zoominfo

AUGUST 11, 2022

No matter how turbulent or stable the job market is, company culture remains the differentiating factor in attracting and retaining top talent. Unfortunately, most recruiters have a limited view of how a company or client compares with others. The overall score acts as a representation of the company’s employer brand.

Data 130

Data Company Construction Promotion 130

Vainu

NOVEMBER 25, 2020

Behind every employee, there’s a company with its own challenges, needs, and decision-making processes. For starters, in B2B there isn’t a single individual buyer. What a person reads, sees, or does in your website and social channels is only one piece of the puzzle.

Company 118

Company How To Channels B2B 118

Zoominfo

NOVEMBER 20, 2023

Marketers are definitely at the forefront of experimenting with GenAI. Early successes we’ve noted include assistance in analyzing campaign performance, creation of email sequences that reflect the company brand, and the summarization of core content into derivative assets, such as video scripts and social media posts.

Data 130

Data Scale Lead Rank Marketing 130

Zoominfo

OCTOBER 5, 2021

Scenario Company news — such as new initiatives or products, a new facility or relocation, mergers and acquisitions, or layoffs — can predict an organization’s propensity to purchase. When significant company news happens, your sales and marketing teams should move quickly and reach out to new buying groups based on this information.

Company 100

Company Campaigns Groups CRM 100

Zoominfo

SEPTEMBER 7, 2021

Monitor the news to target segments of the market that have been affected by headwinds or tailwinds. Identify companies in your ideal customer profile that may be impacted by current events, legislation, or market trends. Trigger Recent market developments (e.g. Scenario As the economy fluctuates, new opportunities arise.

Campaigns 100

Campaigns Ideal Customer Profile Segment Trends 100

Smooth Sale

SEPTEMBER 11, 2023

Photo by Geralt Attract the Right Job Or Clientele: Are Employees Raving About Your Company? A significant contribution to a company’s win-win and greater good is creating a highly admirable work atmosphere. Accordingly, our collaborative blog asks, ‘Are employees raving about your company?’

Company 102

Company Licensing Hiring Salary 102

Zoominfo

MARCH 3, 2019

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. In fact, access to the right research tools and information can make or break your ability to identify target accounts, personalize a sales pitch, and ultimately, close deals. Let’s get into it! Check it out! Sprout Social.

Research 233

Research B2B Tools Company 233

Lead411

FEBRUARY 22, 2024

Top 5 Company Enrichment API Tools in 2024 Here are the Top 5 Best Company Enrichment API’s for your CRM Lead411 Clearbit Zoominfo Demandbase FullContact If you want to make it in the fast-paced sales and marketing industry, you need access to precise and current corporate information.

Tools 52

Tools Company Real Estate Ideal Customer Profile 52

Lead411

APRIL 3, 2024

Why Companies are Now Combining B2B Data Solutions: Lead411 and Zoominfo Data reigns supreme in today’s corporate scene. Companies across multiple industries are continuously looking for ways to use data to drive growth, enhance operations, and stay ahead of the competition.

Data 52

Data B2B Buyer Intent Intent Data 52

Nutshell

MAY 22, 2023

In sales and marketing, knowledge of your target audience is power. The more information you have about your prospects, leads, and customers, the better your team can tailor their sales and marketing efforts to their needs—and the more you can grow your business. What is Company Enrichment?

Company 62

Company Data CRM Revenue 62

Sales Hacker

OCTOBER 24, 2022

Manager, Outbound Growth Marketing at Greenhouse) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails, every week on Sales Hacker. The talent market remains hyper-competitive with 47% of employees open to or actively looking for a new job. Join Kristina Finseth (Sr.

Hiring 60

Hiring Outbound Competition Benefit 60

Zoominfo

JANUARY 19, 2021

Digital marketers invest in creating landing pages because of their higher conversion rates. Landing pages serve as a litmus test to digital marketing campaign success — you get to see who is interested in your content and how many. What is the Landing Page’s Importance in Digital Marketing? An example of a landing page design.

Marketing 246

Marketing Prospecting Top of Funnel Segment 246

Nutshell

APRIL 26, 2023

What is a CRM system in marketing? But with the right Customer Relationship Management (CRM) solution, you can optimize your marketing to suit the unique needs of every customer, just like you might in a small independent business. Through an operational CRM, your team has all the information they need to streamline their operations.

Marketing 171

Marketing SugarCRM CRM Campaigns 171

Janek Performance Group

APRIL 17, 2024

In B2B sales and marketing, companies employ various strategies to drive growth and expand their client base. 76% percent of BDRs report to sales over marketing. 76% percent of BDRs report to sales over marketing. They then leverage research tools and market insights to pinpoint promising opportunities.

Outsourcing Services 118

Outsourcing Services B2B Lead Rank Sales Qualified Lead 118

Zoominfo

APRIL 28, 2020

On March 25th, Stewart Butterfield, CEO of Slack, posted a series of tweets containing information about the corporate messaging forum’s recent surge in popularity as a result of the pandemic. In 2020, however, Slack gained around 7,000 in just half of Q1 (and another 2,000 a week after that).

Company 258

Company Lead Rank Cancellation Report 258

Zoominfo

MAY 20, 2021

Email is the OG digital marketing tool. While it might seem basic and a little bit boring, email is actually the most advanced medium of communication between marketers and their ideal customers. According to Campaign Monitor , email marketing generates $38 for every $1 spent, which computes to a 3,700% ROI. You’ll get high ROI.

Email Marketing 264

Email Marketing Benefit Webinar Metrics Marketing 264

Emissary

OCTOBER 19, 2021

For tech companies, marketing to the financial services industry is a specific niche and employing account based marketing tactics give you a strategy for more successful conversion. You’ll find a lot of information out there on marketing in general. What Is Account Based Marketing?

Account Based Marketing 52

Account Based Marketing Account Marketing Company 52

Smooth Sale

MARCH 21, 2024

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Business Marketing Techniques You May Not Have Tried Would you like more creative marketing strategies for your business? Discover innovative marketing strategies to reach your target audience and elevate your brand.

Trade Show 88

Trade Show Marketing Social Media Referrals 88

Smooth Sale

AUGUST 29, 2023

Attract the Right Job Or Clientele: Do You Realize A Slow Internet Connection Can Negatively Impact Your Company? Your internet and ethernet speed can make a huge difference in your company’s productivity, customer satisfaction, and bottom line. Moreover, constant internet issues can lead to employee frustration and decreased morale.

Company 98

Company Lead Rank Lead Scoring Conference 98

Mindtickle

FEBRUARY 29, 2024

In this video, Mindtickle Principal Product Marketing Manager Christian Pieper outlines how orgs can build a content strategy using data from your CMS, DSRs and CRM. One company reduced admin burden by 40% and increased content adoption by consolidating training and external content. The result? This is critical.

CRM 52

CRM Strategy How To Data 52

Pipeliner

FEBRUARY 23, 2024

This shift calls for a holistic approach to customer service, where every department in a company plays a distinct role in shaping the customer experience. It’s a strategy that views customer experience as a shared responsibility across the company. This brings us to the core concept of holistic customer service.

Customer Service 59

Customer Service Customer Company Lead Rank 59

Mindtickle

MARCH 5, 2024

In this video, Lindsey Plocek from our Product Marketing team, shares their story. Here’s what they did: Key takeaways Aligned their revenue teams: This customer aligned all stakeholders on its revenue team, including executives and leaders from sales, marketing, and customer success. How’d they do it?

B2B 59

B2B Conversion Company Scale 59

Sales Hacker

MARCH 1, 2024

Hello and welcome to The GTM Newsletter – read by over 50,000 revenue professionals weekly to scale their companies and careers. However, the next generation of marketing emphasizes the importance of media that’s owned, not just earned. Why are SaaS companies embracing it? The B2B playbook is changing. So, owned media.

Media 71

Media Company Distribution How To 71

Accent Technologies

SEPTEMBER 5, 2023

Marketing Teams need a powerful tool that goes beyond traditional approaches. Let's explore how this technology transforms content creation and knowledge management for marketing professionals. Centralized Knowledgebase Marketing teams often struggle with scattered information across various platforms.

Enterprise 97

Enterprise Enterprise Marketing Face-to-face 97

Smooth Sale

FEBRUARY 9, 2024

Photo by u_n898l6o2op via Pixabay Attract the Right Job Or Clientele: Marketing Strategies to Embrace for Small Business Growth Strategizing a robust marketing plan is advantageous and frequently essential for success in small business’s wide and cutthroat world. It’s not just about distributing facts.

Small Business 78

Small Business Small Business Strategy Social Media 78