The Center for Sales Strategy

JULY 5, 2023

The influence a manager has on your culture and the engagement of those they manage is enormous. According to a Gallup study, 70% of the variance in team engagement is determined solely by the manager. Knowing this, the time and investment you make in your management team is important to your company’s success. Having a plan for their development (or yours) needs to be a priority.

Survey 115

Survey Influencer Study Report 115

SBI Growth

JULY 5, 2023

Every viable company has a unique growth thesis with seemingly endless paths to create value. The challenge that many companies face, however, is how to choose the right initiatives to focus time and efforts towards.

Face-to-face 156

Face-to-face Company How To Revenue 156

Sales and Marketing Management

JULY 5, 2023

Leveraging customer reviews is one of the best ways to assure B2B customers that the lengthy buyers' journey is worth taking. The post How B2B Businesses Can Use Customer Feedback to Enhance the Customer Journey appeared first on Sales & Marketing Management.

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B2B Customer Buyer Marketing 156

Zoominfo

JULY 5, 2023

Go-to-market efficiency is a hot topic for companies looking to succeed in the current market. Speedy customer acquisition without a hefty price tag is the target, but doing it effectively can be a challenge without the right tools and training. At the recent Forrester B2B Summit North America, ZoomInfo founder and CEO Henry Schuck sat down with leaders from Smartsheet, Sendoso, and BlueOcean to talk about the practical ways ZoomInfo has helped them optimize productivity and align their sales an

Ideal Customer Profile 130

Ideal Customer Profile Direct Mail Strategy Customer 130

Advertiser: ZoomInfo

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

Sales Cycle

Vengreso

JULY 5, 2023

As the world of sales continues to evolve, Digital Sales Referrals have emerged as a powerful tool for driving business growth. This shift from traditional methods towards more modern approaches has revolutionized how we engage with potential customers and generate leads. In this comprehensive guide, you will gain insights into the transition from traditional to modern selling techniques and understand the impact COVID-19 has had on sales strategies.

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Referrals Maximizer Ideal Customer Profile Social Media 89

SocialSellinator

JULY 5, 2023

Are you looking for effective ways to boost your brand-building efforts and increase awareness of your brand? Look no further! This article aims to offer valuable insights into identifying your brand and enhancing its visibility on social media platforms.

Social Media 78

Social Media Media 78

Selling Energy

JULY 5, 2023

When you’re at a networking event and you meet someone who works in an entirely different industry, what do you do? I’m sure many of us would be inclined to say, “nice to meet you” and move on to someone more “relevant.” If you find yourself in this situation, don’t walk away.

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Industry Networking Meeting Marketing 72

Membrain

JULY 5, 2023

When your business depends on long-term relationships with customers, your success depends on the quality and sustainability of those relationships. Just ask our customers, like Casall.

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Customer How To Case Study Study 62

SocialSellinator

JULY 5, 2023

As we navigate the digital age, small businesses can no longer afford to overlook the power of social media marketing. With an ever-growing number of consumers turning to social media networks for product recommendations and reviews, and to engage with brands, having a solid social media presence has become an indispensable facet of modern business strategies.

Social Media 67

Social Media Small Business Small Business Media 67

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Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

Sales

Mindtickle

JULY 5, 2023

Episode summary In this re-airing of an episode of Ready Set Sell, Hannah interviews Jeffrey D. Hatchell, an accomplished author and the Vice President of U.S. Sales Enablement & Global Leadership at American Express. With extensive experience as both a sales leader and a performance coach, Jeffrey brings valuable insights to the table. He is also the author of the highly regarded book, The Inspired Career , which focuses on inspirational leadership.

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Selling Skills Sales Enablement Positioning Video 52

Pipeliner

JULY 5, 2023

Car buying has often been compared to running a maze, filled with confusing jargon, complex financial equations, and an overwhelming range of choices. However, the thrill of owning a new set of wheels is a reward worth navigating this labyrinth. This blog will provide you with a roadmap through the car-buying maze, ensuring a stress-free experience.

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Insurance Insurance Automotive Negotiation 52

Closer's Coffee

JULY 5, 2023

On this Closer’s episode, we connect with Thomas Fields, the visionary founder and CEO of GRIND. His company provides the world’s first portable basketball shooting machine that is helping athletes all over the world to perfect their shot. Thomas’s love for the game of basketball started at the age of 7, in High school he was a top 50 state ranking prospect and competed against several future NBA players.

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Revenue Face-to-face Sports Engineering 52

Highspot

JULY 5, 2023

This question is top of mind for sales leaders today, as research we commissioned from a leading B2B research provider confirmed that driving buyer urgency was ranked one of the top three sales challenges for CROs this year. When reps empower buyers with new and relevant information, sellers can reduce buyer indecision and expedite sales cycles. In fact, more than half (58%) of CROs believe that ensuring reps can effectively engage buyers is what good looks like for sales enablement.

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Buyer Lead Rank Lead Scoring Sales Cycle 52

Advertiser: ZoomInfo

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

Cold Calling

LeadFuze

JULY 5, 2023

Crafting a sales script is an essential skill for those in sales, marketing, and business ownership. A well-crafted script can guide the conversation towards a successful outcome while ensuring that potential customers feel understood and valued. In this post, we will delve into key aspects of creating highly effective sales scripts. We’ll explore strategies for understanding your prospective customer’s circumstances, crafting personalized introductions, preparing for objections effe

Webinar Metrics 52

Webinar Metrics Hiring Strategy B2C 52

SocialSellinator

JULY 5, 2023

Social media has become integral to our daily lives. When we think about social media, it's easy to think of it as merely a tool for connecting with friends. However, social media platforms offer many opportunities from connecting with friends and family to promoting business growth. It's become an indispensable marketing tool for businesses, particularly small business owners.

Social Media 52

Social Media Small Business Small Business Media 52

Selling Essentials RapidLearning Center

JULY 5, 2023

People are spending twice as much time dealing with workplace conflict as they did just a few years ago, according to an employee survey that underscores the need for managers to be well-trained in conflict resolution. The personality testing company Myers-Briggs surveyed almost 300 people in the United States, Britain and several other countries about the role of conflict in their employment experience.

Survey 52

Survey Report Course Training 52

RAIN Group

JULY 5, 2023

Are you finding the sales cycle is getting longer? Increases in loss to the dreaded “no decision”? Difficulty selling in an uncertain economy? You're not alone.

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Sales Cycle How To Sales Opportunity 52

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In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

Data

Close

JULY 5, 2023

Wondering why your sales emails get sent to spam? We sat down with email expert, Vaibhav Namburi, to uncover the latest email deliverability hacks!

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Strategy Sales 52

LeadFuze

JULY 5, 2023

Understanding how to motivate your sales team is crucial for any business aiming to increase market share and achieve its sales goals. A motivated sales team can drive revenue, foster customer relationships, and contribute significantly towards the company’s mission. But what motivates sales teams? And how can you boost their motivation? In this comprehensive guide, we delve into various strategies such as building trust among team members, understanding individual motivations, setting app

Motivation 52

Motivation Strategy Incentives Incentive 52

Janek Performance Group

JULY 5, 2023

“Nobody cares, just coach your team” is what Al Davis, then coach of the Raiders, told Bill Parcells, coach of the Giants when he complained about the number of injured players. A slowdown in sales can be a major reason to complain for any CEO, and no one wants to hear excuses. But everyone will want to hear about the solution. This article explores how CEOs can turn around slow sales when they hit a rough patch.

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Face-to-face Scale Hiring Lead Rank 62

Allego

JULY 5, 2023

This article originally appeared on HR.com. The modern workforce is geographically dispersed and on the go. No longer tethered to a desk, employees work on laptops, tablets, and smartphones—from anywhere there is a good internet connection. One need only visit their local coffee shop on a Monday morning to see all the working professionals clicking and tapping away on their devices.

Distribution 62

Distribution Course Revenue Training 62

Advertiser: ZoomInfo

Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

Sales Process