Sat.Aug 27, 2022 - Fri.Sep 02, 2022

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How Strong are Your People at Sales Negotiation?

Anthony Cole Training

Negotiate by definition is to deal or bargain with others in preparation of a contract or business deal. As a verb, negotiate means to move through in a satisfactory manner. In the world of selling, both of those definitions are relevant and important. Oftentimes, sales negotiation tactics seem to be related to price – giving or getting the best rate or fees for a product or service.

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How Sales Enablement Can Improve Virtual Selling

Sales and Marketing Management

Virtual selling will continue to play a pivotal role in sales organizations, whether they have fully remote, in-person or hybrid work environments. But with its wide adoption comes a new skill set to learn. The post How Sales Enablement Can Improve Virtual Selling appeared first on Sales & Marketing Management.

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Book Notes: The Sales Manager Survival Guide

Sales 2.0

A classic issue in sales forces is promoting one of the top performing sales reps to the manager of a sales team, then having them fail in this new role. It can be a “triple whammy” for the company as they lose the revenue of a top performer, need to fill a critical “seat” in the sales organization and have a group of salespeople that are not performing to their full potential.

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Prepare For Economic Change: Use Your SKO To Invest In Your Salespeople

Force Management

Your sales kickoff is a crucial tool for maximizing your sales team's potential. As the economy shifts, leaders are looking to increase efficiency in critical areas to hit their revenue goals.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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5 Steps for Value Creation in the Annual Planning Process

SBI Growth

SBI research and Growth Forum discussions indicate that CEOs and their leadership teams tend to hedge their bets during uncertain times. But we have seen from high-performing companies that they take a focused approach to value creation. To do this effectively, assessing the conditions in a systematic way and knowing where to focus efforts is critical.

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How to Keep Your Sales Team Happy and Productive

The Center for Sales Strategy

Every business needs a skilled sales team to generate a positive ROI, but on-the-job performance is rarely the product of training alone. In fact, a marketing novice could keep up with an unengaged expert provided they use the right motivation and productivity strategies. However, it’s much harder to motivate staff than it is to train them. There’s no one size fits all approach to motivational tactics, as every employee is unique and requires wildly different incentives to sell.

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What to Do With Sales Leads That Aren’t Ready – Yet

KLA Group

By Kendra Lee This post was originally published in January, 2016 and updated in August, 2022. Whether you’re in sales or marketing, you have a list you’re targeting and you’re using prospecting.

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How to Integrate Social Media Into Your Sales Strategy

Engage Selling

???????????? Discover how to integrate social media into your sales strategy. Sales VPs ask me all the time whether sellers should utilize social media. And they ask that skeptically because … Read More. The post How to Integrate Social Media Into Your Sales Strategy first appeared on Colleen Francis - The Sales Leader.

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Is Your CRM Built for Technology Experts or Sales Experts?

Membrain

When choosing a CRM , companies often focus on what the CRM can do, how much it will cost , and whether it will integrate with their environment.

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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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Does Sales Compensation Have to Be So Complicated?

Sales and Marketing Management

Mark Shopmeyer, co-founder and co-CEO of sales commission software startup CaptivateIQ, says sales compensation plans don't have to be the headache they are for many companies. The post Does Sales Compensation Have to Be So Complicated? appeared first on Sales & Marketing Management.

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Book Notes: The Sales Manager Survival Guide

Sales 2.0

A classic issue in sales forces is promoting one of the top performing sales reps to the manager of a sales team, then having them fail in this new role. It can be a “triple whammy” for the company as they lose the revenue of a top performer, need to fill a critical “seat” in the sales organization and have a group of salespeople that are not performing to their full potential.

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A Marketer’s Guide to European Union (EU) Privacy Laws

Zoominfo

We’re all familiar with the “four Ps” of marketing: product, price, promotion, and place. Well, now we need to add a fifth P to the mix: privacy. Privacy compliance has become an essential part of modern-day marketing. Even though the General Data Protection Regulation (GDPR) went into effect in 2018, data collection and processing can still leave marketers feeling uncertain.

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How to Be Charismatic: The 9 Habits of Insanely Likable People

Hubspot Sales

Whether working in sales or support, the best reps know how to be charismatic. When these team members walk into a meeting or join a call, they immediately put customers at ease with their conversational tone and genuine demeanor. While some people are naturally charismatic, instant likeability doesn’t come easily for everyone. For the reps who are on the more introverted side or maybe even new to a management role, rest assured that charisma is something that can be learned, according to a stud

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Gone in 8 Seconds: Overcoming Buyers’ Shrinking Attention Spans

Speaker: Jake Miller, Senior Product Marketing Manager, Allego

Buyers are savvier, buying teams are larger, and new research shows that buyers' attention spans have dropped to just 8 seconds. This means that the old approach of blasting buyers with email-heavy, generic communications no longer works. Instead, buyers need to be surrounded with relevant communications and personalized, self-service content throughout their journey.

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How Account-Based Marketing and Sales Work Together

Sales and Marketing Management

Account-based marketing is a B2B strategy that focuses on select high-value accounts rather than trying to reach as much of your market as you can. These six proven ABM strategies can help increase sales at your company. The post How Account-Based Marketing and Sales Work Together appeared first on Sales & Marketing Management.

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Why Small Businesses Need Social Media Marketing In 2022

SocialSellinator

As the world changes, small businesses must find new ways to reach their target audiences. And one of the most effective ways to do this is through a social media marketing strategy.

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Do You Think Like a Winner?

SalesProInsider

Winners: people at the top of their game, successful, productive, and moving forward. Who doesn’t want to be a winner? These are the people who get respect and admiration from others. But what does it take for YOU to be a winner in what is most important to YOU? Some people think winners are just lucky. But most winners know that it’s like the swans you see swimming–beautiful and effortless from above–with a lot of activity under the water.

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Sales Territory Planning: The Five Minute Territory Plan (& Template)

SalesHood

The Five Minute Sales Territory Plan Between sales kick-off season approaching and another year beginning, there’s a lot of talk about self-sourcing pipeline, prospecting strategies, and territory management planning. We believe there’s nothing better than old school, back to basics, sales territory analysis, planning and prospecting. Here's a short talk outlining how [ ] The post Sales Territory Planning: The Five Minute Territory Plan (& Template) appeared first on SalesHood.

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Contact vs. Company Intent Signal Data

Contact and company intent data both have their advantages. Contact-level intent leads can be acted on immediately to reach active buyers, while company-level leads improve outcomes for account-based marketing and other programs. This infographic unpacks the advantages of both contact and company data and gives details about how B2B marketers can benefit from both.

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Keeping Customers Happy Starts with Employee Experience

Sales and Marketing Management

For businesses where frontline employees are closely linked with customer experience, the impact of employees’ mood and attitude on customer satisfaction is glaringly clear. The post Keeping Customers Happy Starts with Employee Experience appeared first on Sales & Marketing Management.

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5 Social Media Marketing Mistakes Small Businesses can Avoid In 2022

SocialSellinator

Have you ever wondered what the top five things small businesses shouldn't do in social media marketing are? If you're like most people, you probably have. And, if you're a small business owner, you may be wondering how to avoid making some of the same mistakes that other small businesses make when it comes to social media marketing.

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10 Best Practices for Prospecting

Membrain

Prospecting can be tough. We can do hard things. Let me give you 10 best practices that if you put them into play, I guarantee it will up your game.

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Minimize Disagreement?

Partners in Excellence

I was reading an article on “office politics.” Basically, the discussion was around maximizing collaboration by hiring “like minded” people. Implicitly, the argument focused on minimizing disagreements and differing points of view. Frankly, I think that’s terrible advice. Everything we know is the quality of what we do, the time to decision is increased with more diverse groups.

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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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Get Your Sheet Together: How To Organize Business Billing With An Invoice Template

Sales and Marketing Management

Billing doesn't need to be a headache. These tips tell you how to create an organized invoicing system that really works. The post Get Your Sheet Together: How To Organize Business Billing With An Invoice Template appeared first on Sales & Marketing Management.

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The Wrong Sales Structure Compromises Performance

The Center for Sales Strategy

Strong sales leaders often think about how to have better business outcomes in their organizations. And while thinking about ways to improve sales performance, the idea of changing the sales structure has likely come to mind. It may seem overwhelming, and you may be wondering where to start.

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Consultative Selling Using a Common Problems Approach

criteria for success

In my world of sales and sales training , I hear the term “consultative selling” thrown around quite a bit. That term can mean a lot of different things to a lot of different people, so I will give you my definition. First of all, being a consultative partner means two things. First, it's about establishing comfort and trust between the buyer and the seller, and second, it's about understanding your prospect’s problems at a deep level.

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Do You Believe In Your People, More Than They Believe In Themselves?

Partners in Excellence

A colleague and I were reflecting on past managers/mentors we each had over our careers. We talked about the great ones and what set them apart. Eventually, we came upon the one thing common with each of our experiences. While different managers displayed this characteristic in different ways, the common thing was: For some reason, they believed in each of us, more than we believed in ourselves.

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Salesforce’s 8th State of Marketing Report

Discover today’s biggest marketing trends in the 8th edition of Salesforce’s “State of Marketing” report. Salesforce surveyed 6,000 marketing leaders worldwide to discover how marketers are: Embracing AI to operate more efficiently Removing silos and leveraging AI to enhance the customer experience Innovating to meet evolving customer needs Preparing for the retirement of third-party cookies By submitting this form, you agree to have your contact information, including email, passed on to the sp

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5 Social Media Marketing Trends for 2022 + Key Tips [Updated]

SocialSellinator

Have you started planning your social media marketing strategy for 2022 yet? If not, now is the time!

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The Wrong Sales Structure Comprises Performance

The Center for Sales Strategy

Strong sales leaders often think about how to have better business outcomes in their organizations. And while thinking about ways to improve sales performance, the idea of changing the sales structure has likely come to mind. It may seem overwhelming, and you may be wondering where to start.

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How to seal the deal in a matter of days

PandaDoc

Closing a deal is definitely the most challenging and demanding part of sales negotiations with the customer. All the previous steps lose their significance once finalizing the deal is postponed or canceled. In this article, you’ll find some valuable advice on how to seal the deal faster, as well as how to close the deal with an undecided customer. Definition and typical steps.