Remove Engineering Remove Marketing Remove Prospecting Remove Retention
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Not Every AI Content Creation Tool Can Fuel Your Sales & Marketing Success

BuzzBoard

Truth is, more and more B2B marketers and reps are turning to free, generic AI content generation tools available online, as they are prolific… but businesses get what they pay for! As a B2SMB sales or marketing leader, you must have felt your brand voice is missing in the sales conversation your AI tool has generated.

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Five Super-Effective Digital Marketing Strategies

Smooth Sale

Photo By Gerard Altman via Pixabay Attract the Right Job Or Clientele: Five Super-Effective Digital Marketing Strategies Being in a competitive marketplace and remaining relevant requires a digital marketing strategy for your business. Our collaborative blog offers five super-effective digital marketing strategies below.

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Acquisition and Retention: The Yin and Yang of Customer Strategy

Pipeliner

Which actions do companies often take for customer retention? Engineer high switching costs. People mistakenly assume that retention efforts benefit customers. For most sales organizations, customer retention is a perennial problem that no company can claim to have solved. Without acquisition, there’s no retention.

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Predictable Prospecting – Quick Book Summary

Tenbound

Predictable Prospecting: How to Radically Increase Your B2B Sales Pipeline By Marylou Tyler & Jeremey Donovan Part 1: TARGET Chapter 1: Internalizing Your Competitive Position Conduct a Six-Factor analysis of your strengths, weaknesses, opportunities, and threats. Know where your prospects are (“what is their level of purchase intent?”

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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Want Better Lead Generation? Get Marketing & Sales in Line

DiscoverOrg Sales

By understanding the discipline of sales enablement and how to prioritize tactics based on marketing and sales objectives, companies of all sizes can reap the rewards. Successful sales enablement starts with ensuring marketing and sales are aligned , which isn’t always easy, but pays its dividends many times over.

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What Is Inbound Marketing? A Complete Guide For Businesses

Nutshell

That’s the idea behind inbound marketing—an essential marketing strategy for today’s businesses. In this guide, we cover everything you need to get started with inbound marketing. Table of Contents What is inbound marketing? Table of Contents What is inbound marketing? How does inbound marketing work?