Zoominfo

FEBRUARY 25, 2018

93% of B2B marketers use social media, and with good reason—it works ( source ). A 2014 study revealed that the ten most socially connected brands saw 31% greater revenue growth than the least connected brands. We haven’t been shy about touting the benefits of social media in B2B sales and marketing.

Social Media 147

Social Media Media B2B Marketing 147

LevelEleven

MAY 9, 2018

This article is the third installment in The Sales Person’s Guide to Social Media blog series. For more social selling tips and tricks, read our articles covering Twitter & LinkedIn ! Despite a recent run of bad publicity, Facebook still saw it’s monthly active users (MAUs) reach 2.2 billion in Q1 of 2018.

Social Media 67

Social Media Facebook Media Ideal Customer Profile 67

SocialSellinator

SEPTEMBER 28, 2021

Just look at Facebook. From an advertising perspective, you're missing out if you don't spend some time on social media platforms looking for potential leads and getting that much closer to the people who matter most-your customers. Facebook marketing for Real Estate Business is a lot like traditional marketing.

Real Estate 145

Real Estate Facebook Ideal Customer Profile Marketing 145

No More Cold Calling

JULY 7, 2016

He’s Cold Calling on Social Media. This is not social selling. It’s social stalking. Sales reps abuse social media to the extent that I typically delete more LinkedIn invitations than I accept. (No, Qualified prospects are actually interested in your product or solution. Stop the Madness.

Social Media 239

Social Media Lead Generation Sales Qualified Lead Media 239

Zoominfo

NOVEMBER 1, 2018

B2B marketers have long since understood the benefits of social media—yet many still struggle to leverage its full potential as a demand generation tool. In fact, 49% of B2B marketers rank social media marketing as the most difficult lead generation tactic to execute ( source ). What is social media demand generation?

Demand Generation Agencies 130

Demand Generation Agencies Demand Generation Demand Generation Targets Social Media 130

SocialSellinator

APRIL 24, 2023

Social media marketing is a powerful tool for insurance agencies looking to reach and engage their target customers. From increasing brand visibility to creating more meaningful relationships with prospects, the advantages of using social media strategies are limitless.

Facebook 107

Facebook Social Media Insurance Insurance 107

SocialSellinator

SEPTEMBER 14, 2021

Facebook is a social media platform where people share their ideas, thoughts, and opinions. But for business owners and companies, Facebook has become an essential tool to reach their marketing goals. Effective Facebook Marketing Strategies. Starting Discussions in Facebook Groups. Source: esocialexpert.com.

Facebook 97

Facebook Strategy Marketing Cost Per Click 97

SBI Growth

AUGUST 29, 2013

With a more narrow focus, we can pinpoint social media. If you’re truly a student of buyer trends, social media should be your focus. Not sure whether your social media skills are keeping pace? Are you in social media denial? Struggling reps are in denial about buyers using social media.

Social Media 300

Social Media Media B2G Ideal Customer Profile 300

Hubspot Sales

FEBRUARY 24, 2020

Social media has come a long way from the days of MySpace in the mid-2000s. Platforms that were once used to simply share photographs and keep in touch with contacts are now a major part of our daily lives, with the average adult spending nearly two and a half hours per day on social media. Social Media and Sales.

Social Media 132

Social Media Ideal Customer Profile Media Strategy 132

Jeffrey Gitomer

APRIL 9, 2012

Social media has changed the world. Social media has changed YOUR world. Whatever you’re doing online, whether it’s tweeting, LinkedIning, Facebooking, or YouTubing, Social Media has changed your way of communicating one-on-one, one-on-customer base, and one-to-the-world.

Social Media 193

Social Media Media Facebook Twitter 193

The Sales Hunter

FEBRUARY 8, 2012

Mark’s Insights on PROSPECTING. Mark’s Insights on PROSPECTING. Twitter Facebook. Facebook. -->. How “Social Media” Can Be Part of Your Prospecting Strategy. Related posts: Why “Social Media” Sucks for Prospecting. prospecting.

Social Media 189

Social Media Media Strategy Prospecting 189

MTD Sales Training

JANUARY 17, 2012

According to the latest facts and figures released, Facebook is now used by every 1 in 13 people on earth, and with over 50% of these logging on every day, the ability for prospecting and connecting with your followers through this platform is at an all-time high.

Facebook 256

Facebook Lead Rank Lead Scoring Leads 256

SalesHandy

JULY 5, 2021

Almost every B2B buyer has a social media presence on networks like Twitter and LinkedIn, which makes it a great place to find and connect with leads. In fact, a lot of inside sales teams today partly rely on LinkedIn social selling to enrich their lead data. 7 Steps to adopt social selling in B2B sales.

Social Media 98

Social Media Social Selling Media Sales Qualified Lead 98

Vengreso

JUNE 21, 2019

Should salespeople connect with buyers or customers on LinkedIn, Twitter, or Facebook? The two bring up some key points to consider if you’re using social media to engage with customers – as you should be! Should salespeople connect with buyers & customers on LinkedIn, Twitter, or Facebook?

Social Media 99

Social Media Media Customer Facebook 99

Alice Heiman

MAY 2, 2018

Today, for most sellers, that process should include using social media. So, let’s take a look at how to use social media throughout the sales process. . It seems that many sellers are using social media to prospect, but don’t find ways to intertwine social media throughout the entire process.

Social Media 115

Social Media Paid Content Media Closing 115

The Pipeline

NOVEMBER 5, 2015

An essential part of the sales process is getting to know your prospects and building relationships – and social media is the perfect avenue to help you accomplish this effectively. So how can you use social media to make sales and increase your bottom line? Determine the best way to connect with prospects.

Social Media 120

Social Media Media Small Business Small Business 120

The Sales Hunter

JANUARY 12, 2012

Mark’s Insights on PROSPECTING. Mark’s Insights on PROSPECTING. Twitter Facebook. Facebook. -->. Why “Social Media” Sucks for Prospecting. It’s time we kill social media, especially if you’re using social media as a sales tool or prospecting technique.

Social Media 157

Social Media Media Motivation Prospecting 157

Connext Digital

NOVEMBER 29, 2019

Social media has become an indispensable tool for consumers online in this day and age. It’s no surprise that all kinds of businesses have turned to social media to find and connect with their target market. The figures don’t lie either: consumers are 71% more likely to make a purchase based on social media referrals. .

Paid Content 82

Paid Content Social Media Consumer Media 82

The Sales Hunter

MAY 10, 2016

Sites like LinkedIn, Facebook, Twitter and others can be powerful tools to help you prospect more effectively. In my new book coming out this September, “High-Profit Prospecting,” I share insights every salesperson needs to know. Here are 5 mistakes far too many salespeople make with social media: 1.

Social Media 100

Social Media Media Twitter Facebook 100

The Sales Heretic

FEBRUARY 25, 2013

Social media is the most powerful communication tool since the Internet itself. Want to maximize the power of social media to boost your sales? Most companies, though, are barely tapping into its potential. Here are twelve activities you should be doing regularly. Highlighting promotions Having a sale? A special offer?

Social Media 324

Social Media Media Company Maximizer 324

Pointclear

MARCH 6, 2014

Social media marketing is now precariously ensconced as a more-or-less mainstream marketing channel. Companies try to dutifully engage with customers and prospects on all the main social channels, plus as many of the secondary ones as possible. After all, content is the “fuel” that drives the social media engine, right?

Paid Content 252

Paid Content Social Media Survey ROI 252

No More Cold Calling

JANUARY 14, 2016

Are your sales reps clueless about how social selling really works? Sales reps abuse social media to the extent that I typically delete more LinkedIn invitations than I accept. The problem: Just because someone agrees to connect on social media does not make that person a sales lead. It’s not a place to sell.

Social Media 120

Social Media Media Sales Qualified Lead Lead Rank 120

No More Cold Calling

MAY 24, 2018

Just because certain sales prospecting techniques are all the rage, doesn’t mean they’re right for you or for your buyer. There’s technology to generate leads online, artificial intelligence, predictive analytics, social media and document automation, and search engine optimization. Is Your Team Focused, or Are They on Facebook?

Prospecting 196

Prospecting Social Media Trends Face-to-face 196

InsideSales.com

APRIL 27, 2020

Social media mastery: Have you figured out how to use social media to grow your business or rally your supporters around an important cause? Find out how you can become a social media expert here! In this article: How to Become a Social Media Expert. The 7 Levels of Social Media Mastery.

Social Media 58

Social Media Media Facebook Follow-up 58

The Center for Sales Strategy

MAY 15, 2018

In an ever-changing sales landscape, maintaining a healthy personal brand on social media has become a necessary tool for sales professionals to build and maintain relationships with prospects.

Social Media 114

Social Media Media Social Selling Enterprise 114

Increase Sales

MAY 23, 2012

Their ability to tune out all what does not get them closer to their goal to increase sales is beyond critical in today’s social media and mobile technology market place. ” Sometimes it appears everyone is seeking immediate gratification through social media and mobile technology. Share on Facebook.

Social Media 160

Social Media Media Facebook Sales Goal 160

Increase Sales

SEPTEMBER 29, 2014

Until recently junk mail and auto robot dial phone calls seemed to hold the top places for sales pitches, but now social media is leading the pack and is way ahead of all other types of marketing for small businesses. LinkedIn has become the go to place for B2B prospecting. For social media to be successful requires engagement.

Social Media 140

Social Media Media Small Business Small Business 140

Hubspot Sales

DECEMBER 14, 2017

Do I Need Social Media for Business? A professional social media presence is crucial for today's workforce -- especially salespeople. Use social media to build relationships with prospects, peers, and even your competition. Why Should I Have Social Media for Business? Think again.

Social Media 105

Social Media Media Ideal Customer Profile Hiring 105

Increase Sales

JULY 8, 2013

Social media is now the primary marketing channel to reach those passive and reluctant skilled workers. This study revealed three other interesting facts regarding the use of social media by recruiters: 97.3% of the recruiters favored LinkedIn as their primary social media site in 2012. Share on Facebook.

Social Media 128

Social Media Media Prospecting LinkedIn 128

Increase Sales

OCTOBER 26, 2012

With the small business to business world becoming more connected through social media sites such as LinkedIn , there is a lot of social media marketing asking going on for: Credit: www.sxc.hu. Liking other pages on other social media sites. Can you please go to: Facebook page and “like” it.

Social Media 145

Social Media Media Marketing Small Business 145

Increase Sales

NOVEMBER 1, 2013

Now it seems that the latest trend is everyone is a social media expert. A recent search in Google retrieved over 1,000,000 hits for “social media expert. More and more of these misguided folks are plying their marketing messages and mistakes at LinkedIn because this is a great place to prospect.

Social Media 161

Social Media Media LinkedIn Retail 161

Alice Heiman

JULY 10, 2019

Where Are Your Prospects? . We need to meet our prospects and customers where they are. That might be at a trade show or event, at their office, on the phone, via email or on social media. We want our sales reps to be in the path of our prospects, so they can see us when they need us. Facebook has 2.2

Prospecting 114

Prospecting Social Media Ideal Customer Profile Trade Show 114

LeadIQ

JULY 17, 2018

We come across and work with email prospect lists all the time from various sources. Sure you could do calling or emailing, but did you know you can put your prospect lists to work on social media with Twitter and Facebook. Tip #1: Build a custom audience for social media ads. By Ryan O’Hara.

Social Media 45

Social Media Media Prospecting Twitter 45

Hubspot Sales

JANUARY 30, 2024

They’ll have personalized conversations about a prospect's specific needs and why their product or service is the best-fit solution. LinkedIn as ruler of the prospect research process. LinkedIn has been dethroned as the most effective platform for prospect research. LinkedIn had this title last year.

Trends 98

Trends Social Media Lead Rank Lead Scoring 98

Hubspot Sales

OCTOBER 5, 2023

Social media is the future of consumer shopping , so it’s no surprise that 59% of social sellers say they’ve made more sales through social media this year compared to last. More yet, 87% of social sellers say social selling has been effective for their business this year.

Social Selling 102

Social Selling Channels Social Media ROI 102

Increase Sales

OCTOBER 14, 2013

All of a sudden there is a plethora of marketing activity within social media. Social media is marketing and marketing is a slow and steady process if a SMB wants sustainable results. Using social media now as a stop gap strategy and tactic is foolhardy at best. Share on Facebook.

Social Media 146

Social Media Media Webinar Metrics Face-to-face 146

Increase Sales

OCTOBER 8, 2012

Social media is highly rated as a marketing channel and yet some fail to recognize how social media is a springboard for improving emotional intelligence. Within the social media realm, those who consistently demonstrate higher emotional intelligence: Refrain from name calling or demonizing individuals.

Social Media 130

Social Media Media Channels Facebook 130