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4 Ways To Maximize Your Marketing Strategy

Sales and Marketing Management

Author: Kostas Chiotis Having a powerful marketing strategy is vital to the growth and success of your business. However, most industries are highly competitive, and if you fail to launch effective marketing campaigns, you may find yourself in hot water real quick. A strong content marketing strategy should be priority number one.

Maximizer 192
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Maximizing Success with Digital Sales Referrals: A Guide

Vengreso

With these insights at hand, you’re well-equipped to maximize the benefits of Digital Sales Referrals in your business strategy. Say hello to social media networking, email marketing, content creation, and SEO. With physical meetings and travel on hold, businesses had to adapt fast.

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How Virtual Training Helps Maintain Momentum in the Face of Travel Restrictions

Allego

Download our Virtual Training Quick-Launch Kit to find out how you can maintain productivity in the face of travel restrictions. With travel restrictions in place, presenters must “stand and deliver” for the camera. Corporate travel restrictions mean less contact with prospects, with the industry, and with the market.

Travel 114
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4 Reasons Why You Need Sales and Marketing Alignment for Virtual Selling Success

Allego

What we discovered was a new focus on the importance of sales and marketing alignment. Making sure sales and marketing are working toward the same goals and supporting company objectives is essential in the best of times. Reason 1: Marketing is the glue that makes sellers effective. Reason 3: Communication is a two-way street.

Marketing 129
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5 Steps to Creating a Scalable, Flexible Event with a Solid Video Strategy

Sales and Marketing Management

If you had the time and the budget to travel to the destination, great, but if you weren’t in the room, you most likely missed out. After the event, the video can be used for training and professional development, marketing and sales materials -- the sky’s the limit. But how has streaming video transformed the events world?

Video 316
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How to Give Your Marketing Team that 2nd Chance to Win

SBI Growth

Why should the CMO or VP of Marketing care about retargeting? You’re the one who explains why marketing is not supplying enough leads to sales. Is your marketing team bringing back 98% of the visitors for another shot? Looking to increase the number of leads marketing supplies to sales? Consider this study by ComScore.

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The Monday Morning Breakfast For Champions Podcast – Episode 51 – Richard D. Janezic

The Pipeline

Richard “Rick”Janezic is Chief Sales Officer for StrikeZone Sales Systems, a management consulting and sales productivity improvement company focused on helping executives, investors and boards of small and middle market B2B firms to increase financial strength and valuation. Join me Friday for another great Live episode.