GTM Automation: Unlocking the Power of Data for Sales and Marketing Teams
Zoominfo
JULY 26, 2023
For years, go-to-market leaders lived by the laws of growth through sales capacity. What we’re seeing in the market is companies running with smaller teams and supplying them with more accurate and highly personalized datasets, to drive more revenue,” says Millie Beetham, director of ZI Labs & GTM innovation at ZoomInfo.
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