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Client Acquisition Arsenal: Powerful Lead Generation Strategies for Digital Marketing Agencies

BuzzBoard

Explaining the Importance of Lead Generation Strategies for Digital Marketing Agencies Lead generation strategies serve as crucial tools for digital marketing agencies. They act as the linchpin for agency growth, enhancing sales and cultivating an increasing client base. An effectively designed content marketing strategy is also key.

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Lead Generation Marketing 101: How to Find Leads Your Sales Team Wants to Close

Zoominfo

All eyes are on you, Marketing Manager, to feed the sales team ready-to-close leads. When the prospect is ready to buy, your sales team carries them over the finish line to close the deal. BTW: Are Your Sales and Marketing Teams Aligned? You’ll also use your customer personas to guide future marketing and sales efforts.

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How to Revolutionize Your Sales Enablement Strategy in 2021

Zoominfo

Among many takeaways — about sales enablement , forecasting , hiring , and more — one thing was certain: Sales has changed a lot since the pandemic began. In these conditions, without the right knowledge, tools, and team assistance at their fingertips, your sales reps will find consistent sales success hard to come by.

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The 3 Biggest Webinar Myths

SugarCRM

Webinars that are used for demand generation are a well-known tactic for attracting a targeted audience to educate them on how they can learn, achieve and improve business or technology challenges. But not all webinars are created equally. Now, newsletters are one of the least effective lead generation tool—everyone has one.

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Tackling Bad Data: How Poor Data Quality Impacts Your B2B Bottom Line

Zoominfo

You hire talented sales and marketing professionals and set them up with state-of-the-art CRM and automation tools. However, if that data isn’t clean, your marketing and sales efforts take a hit. For B2B companies, bad data and data decay weaken CRM and sales and marketing automation tools. Start with a data audit.

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How to Revolutionize Your Sales Enablement Strategy in 2021

Zoominfo

Among many takeaways — about sales enablement , forecasting , hiring , and more — one thing was certain: Sales has changed a lot since the pandemic began. In these conditions, without the right knowledge, tools, and team assistance at their fingertips, your sales reps will find consistent sales success hard to come by.

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Personalize Communications and Win High-Value Clients With Account-Based Marketing

Sales and Marketing Management

An essential tool for doing that deep dive to gain intelligence about the account is your inside sales team or telemarketing firm. Also, because you’re talking with many team members, you’ll be less likely to be blindsided by an unforeseen complication that can ultimately delay or kill the sale.