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Becoming The “Topic Authority”

Partners in Excellence

But what about Topic Authority? Topic Authority is critical because it focuses on what customers care or should be caring about. Topic Authority creates awareness–not of products, but of issues, trends, changes. Topic Authority is, often, the domain of industry pundits, consultants, market researchers.

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Activating Your Virtual Sales Force: Inspire, Educate and Connect Your Sellers Remotely

Sales and Marketing Management

Since we can’t bring our sellers together, how do we continue to inspire, connect and educate them in a purely virtual world? In addition to inspiring sellers, another key to activating sellers and facilitating a rapid start is informing and educating them on key strategic initiatives important to the organization's success.

Education 194
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How Marketers Can Play an Essential Role in Climate Change Education

SMEI

The Power Of Storytelling to Educate Consumers At its core, storytelling is more than just sharing facts and figures; it’s about connecting emotionally with audiences so they can understand why certain issues are so important.

Education 110
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Are You Ready to Improve Upon Hot Topics?

Smooth Sale

Multi-media postings reveal it’s time for discussion among those ready to improve upon hot topics. One common theme is that the people are more than ready to improve upon hot topics, and I align. We can only look to the future to hope things will get better, but that will only occur when many are ready to improve on hot topic insights.

Loyalty 78
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Found - The Best Sales Learning Methodologies

Speaker: Joe DiDonato, Chief of Staff, Baker Communcations, Inc

Finding the right learning approach for each topic you have to deliver to your learners can seem like a “problem of endless choices.” In this webinar, corporate learning expert, Joe DiDonato, shares how his teams solved these problems, as well as how new educational technology (EdTech) is changing the sales landscape for all of us.

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Do You Need Higher Education?

Grant Cardone

Never stop learning and educating yourself. If the goal of higher education is to be financially secure, then it is failing miserably. We need more skilled people, not more educated people. They are educated, motivated and trained to be where they are at. We need motivated workers—and motivation comes from having skills.

Education 128
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The Power of Educating Prospects on Your Buying Process

John Barrows

That’s one reason it’s crucial to educate your buyers on how the buying process works at your organization. Learning about their buying and selling processes is just as important as educating them on your buying and selling process. Education at every level, means everyone knows what they’re about to get into.

Education 118