what-about-your-customers-customer 
Partners in Excellence
JUNE 14, 2023
Pop Quiz time…… Put everything away, pull out a pen/sheet of paper, open a blank document on your computer, or open the notes app on your phone. Answer this question, you have 90 seconds: What does your customer care about? What are the top 3 things that matter to them?
SBI
FEBRUARY 25, 2020
What Your CMO Doesn’t Know About Customer Advocate Programs. I’m always fascinated that customer advocate programs (CAP) are rarely in the various pundits’ priority lists, at least explicitly. Improve customer experience throughout the full lifecycle. Account-based marketing (ABM). SiriusDecisions).
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Partners in Excellence
JANUARY 23, 2020
All of our customers have customers of their own, though they may not recognize that. They may be “real customers,” that is people/organizations they sell to. They may be “internal,” customers. Sometimes, particularly for internal customers, our customers forget about this.
The Sales Hunter
APRIL 16, 2013
Quit talking about what you have and start talking about what they want. We show up at a sales call with pretty pictures, a list of facts and other stuff the customer couldn’t care less about. Customers care about their needs and what they want. Why should they?
Speaker: Skilljar Experts
Here at Skilljar, we’ve learned a thing or two about onboarding, both by crafting our own experience, and by collaborating with the best Customer Education professionals in the world. Join Skilljar's all-star team of onboarding pros for this next webinar featuring: Sara Robba, Director, Customer Success. Can't make it?
SBI Growth
MARCH 4, 2014
Sales Leader Small Company Sales Leader Resources social experience Customer Experience Social Listening' “Send him in” The CEO called to his secretary. The SVP of Sales entered the office.
The Sales Hunter
MAY 17, 2017
Do you know who your customers sell to? You might say they don’t have customers, but stop and ask yourself, “Why are they buying from me?” ” Everyone serves someone, and who they serve is their customer.
Speaker: Natasha Husein, Product Marketing Manager, Clever
When you’re building a Customer Education program, your efforts will largely focus on content creation and strategy. In the midst of that development, it’s easy to overlook another core component of your program: marketing. You’ll learn about: Partnering with your marketing team to reach a broad audience.
Speaker: Steve Goldstein, Sales Leader
What about the extremely competitive world of medical device sales? What are some of the top challenges your customers face and how do you approach understanding what’s most important to them? Best practices for engaging your customers and making yourself stand out. Toastmasters Champion.
Speaker: Ruth Stevens, President of eMarketing Strategy
As a B2B marketer, lead generation is likely your Job One. But guess what: It’s after the sales team has gotten into the act where marketing can have an even bigger impact on results. The key metrics to drive your thinking and declare success (Hint: it’s not revenue!). You don't want to miss out on this amazing webinar!
Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage
Smart webinars are one of the best way to address these challenges, efficiently reach your target audience and generate highly qualified sales leads. You’ll come away with answers to the following: How to create brand-enhancing content that delivers value to your attendees and presenters.
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