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Know Your Customer

Score More Sales

Earlier this year, IBM published the results of a study that was done by Forrester Research about how today’s empowered customers are thinking, and the importance of really knowing your customer. The study was called Empowered Customers Drive Collaborative Business Evolution. So what to do about it?

Customer 196
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Smarter Commerce Grows Sales and Customer Loyalty

Score More Sales

For mid-market companies, Kline says that businesses can now use analytics much more effectively, citing the term “glocal” as an example: Glocal: a combination of a global strategy instituted locally for a particular geographic area. Customers demand a more personal and local experience. You can download IBM’s Global CMO Study.

Loyalty 201
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Start with a Dashboard Says IBM’s Ed Abrams

Score More Sales

Griffin / OTUS Analytics. The outlook for small-and -medium-sized (SMB) businesses includes a lot of looking toward cloud computing and improved analytics, according to Ed Abrams, IBM’s VP Marketing and Strategy for SMBs. So many new cloud-based tools have not only come to market, but many are tried-and-true now.

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Chief Executive Customer Redefines Business For Midmarket Companies

Score More Sales

One of the biggest reminders that sales is changing in midmarket companies is that customers have much, much higher expectations now. As a customer, I want the event organizers to recognize me as having signed up and I want to get special emails directed just to those of us who put our money down, don’t you? courtesy of IBM.

Company 192
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Can Your 1.0 Talent Succeed in a Sales 2.0 World?

SBI Growth

Framework for Predictive HR Analytics. Every organization is different, but the need for predictive analytics is common. Download this tool to shape the metrics most relevant to your organization. It can be challenging to select the "critical few" analytics and customize them. Benchmark against peers.

Hiring 282
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Innovative New Web Tool Combines Video and Powerpoint

Fill the Funnel

Traditional online presentation and video tools lack something very important to a successful delivery – You! An innovative new web tool that adds you and your wonderful presence to your story is now out of beta and ready for you to explore. You get analytics, You get faster encoding speed. Introducing 9Slides.com.

Video 131
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20 GREAT COMPANIES TO SELL FOR IN 2013

HeavyHitter Sales

It is the fastest growing storage company in history in terms of both revenue and new customers. It’s a phenomenal success story and 2012 annual revenues were up 63%. Cornerstone OnDemand’s Software-as-a-Service provides a simple, user-friendly interface with advanced reporting and analytics features.”.

Company 152