SBI

AUGUST 28, 2014

Want to accelerate your revenue marketing with tools that let you identify, prioritize and nurture leads? Perhaps you want tools that deliver rich content that lets you convert more prospects into leads and leads into opportunities. You’ll find them and more in our new Top Marketing Tools of 2014 guide.

Tools 137

Tools Sales Tools Media B2B 137

SBI Growth

OCTOBER 14, 2013

The annual CMI/MarketingProfs B2B Content Marketing Benchmarks study validates the move toward Content Marketing. Additionally, it shows 49% of B2B Marketers do not even have a documented content strategy. By attending, you will get a copy of our Content Grader Tool + dozens more tools free. Author: John Koehler.

Demand Generation Agencies 316

Demand Generation Agencies Marketing How To Face-to-face 316

Zoominfo

FEBRUARY 25, 2018

93% of B2B marketers use social media, and with good reason—it works ( source ). A 2014 study revealed that the ten most socially connected brands saw 31% greater revenue growth than the least connected brands. We haven’t been shy about touting the benefits of social media in B2B sales and marketing. Not listening.

Social Media 147

Social Media Media B2B Marketing 147

SBI Growth

OCTOBER 19, 2013

B2B CMO''s largely do not have direct reports with expertise in demand generation. This is a major weakness heading into 2014. The specialist roles involved in executing world class B2B marketing in 2014 is complex. In any $100M+ B2B organization, the CMO can no longer fill the gaps alone.

Demand Generation Agencies 321

Demand Generation Agencies Outsourcing Services Demand Generation Demand Generation Targets 321

Hubspot Sales

JULY 22, 2020

In reality, sales professionals and managers need to have access to the best available sales planning tools to help them boost sales productivity and close more and bigger deals. Sales Productivity Tools. The HubSpot Sales Platform gives sales professionals the tools they need to sell more deals faster in one integrated suite.

Tools 108

Tools Closing Territories Hubspot 108

SBI Growth

OCTOBER 3, 2013

Planning for 2014 requires a fresh look at the metrics that will determine success. They are all leading indicators that can help you forecast success in 2014. By registering for SBI’s Sales & Marketing Research Review , you''ll get the “ Top 15 Metrics to Track in 2014.” In this post we will dig into the top 5.

Top of Funnel 326

Top of Funnel Sales Qualified Lead Ideal Customer Profile Referrals 326

Zoominfo

OCTOBER 31, 2018

B2B influencer marketing. Yet, its popularity has been slow to catch on in the B2B community. In fact, according to one recent report, only 15% of B2B brands are running ongoing influencer programs ( source ). In fact, according to one recent report, only 15% of B2B brands are running ongoing influencer programs ( source ).

Influencer 153

Influencer Marketing Hubspot B2B 153

SBI Growth

OCTOBER 29, 2013

Couple that with preparing for 2014 and you are maxed out. Schedule a review of your 2014 plan at your office here. The implications of you not being deeply engaged in 2014 planning are many: Bad Earnings — You get an unfair number. How You Avoid Losing the 2014 Battle. In this report we heard from over 15,000 B2B buyers.

Territories 308

Territories Compensation Buyer Google 308

SBI Growth

OCTOBER 10, 2013

Sign up for SBI’s 7th annual research tour: " How to Make Your Number in 2014: A Sales Strategy You Can Execute." Participate and learn what top companies are doing to make the number in 2014. You will get a copy of the Time Study Template plus dozens of more tools. They need to learn more tools to increase selling efficiency.

Decision Maker 320

Decision Maker Buyer Persona Trends Buyer 320

SBI Growth

AUGUST 24, 2013

Your Reach on LinkedIn will be one of your best sales assets in 2014. 84% of B2B decision makers begin their buying process with a referral. LinkedIn Profiles, Reach & Referrals is how you make your number in 2014. What else can you do to make the number in 2014? Bottom line for 2014: the buyer has evolved.

LinkedIn 310

LinkedIn Buyer Persona Referrals Networking 310

Tenfold

AUGUST 30, 2017

What we often have to deal with is a highly-evolved B2B buyer, someone who’ve searched across several online platforms. So, it pays to ask: How do B2B buyers search for tech solutions and how can you ensure you’re there, at every stage of their buyer’s journey? B2B Buyer Behavior. Know the Modern B2B Buyer.

Outsourcing Services 79

Outsourcing Services Buyer B2B Lead Rank 79

SBI

OCTOBER 22, 2014

Note from Nancy: In case you missed it, we sent our a Dreamforce wrap-up and cool tool report in our newsletter this Sunday. Analyst for Smart Selling Tools and advises executives in SaaS MarTech companies and interactive marketing agencies who seek a competitive advantage in meeting the needs of marketers. -. Rebecca is a Sr.

Lead Rank 122

Lead Rank Outsourcing Services B2B Lead Scoring 122

Score More Sales

DECEMBER 11, 2014

How are B2B sales leaders planning for their teams in 2015? Nancy Nardin , Expert on Sales Productivity Tools & Strategies , Smart Selling Tools. I predict we’ll see the use of more video tools for messaging and video integrated into websites like never before. We will improve messaging and be buyer-focused.

B2B 241

B2B Twitter Inside Sales LinkedIn 241

SBI Growth

SEPTEMBER 28, 2013

Get your copy by siging up for SBI’s 7th annual research tour: " How to Make Your Number in 2014: A Sales Strategy You Can Execute ". This is why LinkedIn is a powerful tool to keep things professional and authentic. Although this is true, creating your brand as a leader has become a power leadership tool. Lack of Presence.

Decision Maker 328

Decision Maker How To Ideal Customer Profile Social Media 328

Sales and Marketing Management

FEBRUARY 8, 2021

As B2B companies continue to expand their digital marketing efforts, they can cull lessons from the B2C clashes like that between Airbnb and Vrbo. In the B2B world, you need to adopt the methods that the B2C people use in a different way, and that’s not going to be natural,” Westerman told SMM in a telephone interview.

Marketing 120

Marketing B2C Account Based Marketing B2B 120

SBI Growth

OCTOBER 6, 2013

This post is for Sales and HR Leaders planning 2014 Sales Compensation. Knowing these complaints, you can build your 2014 plan to avoid them. To get this tool, sign-up here. You will get access to more guides and tools to help sales compensation planning. But usually, all things will not be equal in the B2B world.

Compensation 293

Compensation Territories Incentives Incentive 293

SBI Growth

OCTOBER 12, 2013

Most companies are in the heart of their planning process for 2014. Today’s post provides recommendations for revising your approach for 2014. The average B2B buyer is 57% done with their purchase decision before sales engages. As the primary team responsible for sales tools, it’s time to re-evaluate. Follow @pseidell.

Buyer Persona 310

Buyer Persona Territories Compensation Buyer 310

SBI Growth

JULY 30, 2013

This is the time of year when Marketing leaders start mapping out 2014 changes. Making the Number in 2014 starts now. Sign up for SBI’s 7th annual research tour: " How to Make Your Number in 2014: A Sales Strategy You Can Execute." Participate and learn what top companies are doing to make the number in 2014. Background.

Lead Rank 325

Lead Rank Penetration Collateral Analytics 325

Hubspot Sales

JUNE 8, 2020

It's never been more difficult to be a B2B sales rep. Here are three common challenges B2B sales reps need to overcome to keep brand experiences delightful for the prospect, plus some tips on how to overcome them. Relationships are everything in B2B sales. Marketing automation and sales enablement tools are an absolute must.

B2B 85

B2B Ideal Customer Profile Top of Funnel Prospecting 85

SBI Growth

AUGUST 14, 2013

Sign up for our research tour and get a free tool: 5 Traits of Social Sellers. The tool will help you identify, hire and develop social sellers in your organization. 84% - # of B2B decision makers who begin their buying process with a referral (source: Edelman Trust Barometer). Technology – LinkedIn is the #1 B2B resource.

Social Selling 330

Social Selling Decision Maker Cold Calling Hiring 330

Score More Sales

SEPTEMBER 30, 2014

There is no question that the ease of collaboration in 2014 and 2015 is helping businesses and making better use of everyone’s time. From a sales tools perspective, I have seen productivity gains as well as losses. It seems that there are so many tools to help professional sellers and marketers. Productivity Increases.

Real Estate 249

Real Estate Compensation Vendor Intent 249

Score More Sales

NOVEMBER 6, 2014

Now, many tools will help you through assessments and there are books available to help walk newer managers through this. First, a couple of tools, then a book. Assessment Tool: Roundpegg. Assessment Tool: Objective Management Group Sales Candidate Assessment. They help manage the entire life-cycle of employees for you.

Hiring 229

Hiring How To Lead Rank Lead Scoring 229

Score More Sales

DECEMBER 18, 2014

So says the study done by The Hartford, in September of this year, called the 2014 Midsize Business Monitor. 85% of these companies hired employees in 2014 with 40% of those who replied saying they hired fewer than desired this past year. Operations (87%). New products (76%). Expand market niche (70%). Expand geo footprint (61%).

Hiring 198

Hiring Wireless Policies Travel 198

SBI Growth

AUGUST 31, 2013

A Culture Creation tool is available by signing up for the SBI Making the 2014 Number tour. A bonus tool is included to help create a common vision. Sales Rep turnover at AdzaTran (a B2B transportation equipment supplier) has been increasing lately. Implemented standardization of tools and processes.

Hiring 310

Hiring Transportation Follow-up Lead Rank 310

The ROI Guy

DECEMBER 4, 2013

Research indicates that there are now over 8 people involved in the average B2B purchase decision. As you look to 2014, we suggest injecting some critical questions in your planning content marketing and sales tool process: Is your marketing content designed to deliver the relevant insights and value for each stakeholder?

Decision Maker 75

Decision Maker Proposal Survey Channels 75

SBI Growth

NOVEMBER 20, 2013

A few years ago, I interviewed Brent for a B2B sales rep job. This post includes a link to a valuable tool – the Top Sales Rep''s Satisfaction Index. Read on and be better prepared to retain, hire (or become) a top sales rep in 2014. They ask questions about social media tools and training they can deploy in the new role.

Hiring 314

Hiring Social Media Compensation Buyer Persona 314

SBI Growth

AUGUST 23, 2013

Sign up for SBI’s 7th annual research tour: " How to Make Your Number in 2014: A Sales Strategy You Can Execute." This will help you ensure you beat the 2014 number. Download the Sales Process Accelerator Tool to help you get started. Map out how the buyer makes a purchasing decision in your B2B space.

Top of Funnel 276

Top of Funnel Competition Buyer Sales Methodology 276

Zoominfo

JULY 13, 2020

Learn how: [link] — ZoomInfo (@ZoomInfo) July 29, 2014. Customer data can come from a range of sources including: Website analytics Social listening tools Digital surveys Social media Contact databases. If you’re working for a B2B company, you likely have access to large databases, full of customer data.

Data 213

Data Buyer Persona Demographics Segment 213

SBI Growth

AUGUST 6, 2013

57% of B2B the buyer’s journey happens before your sales rep gets engaged. Give your team the tools to become “Social Sellers”. How to Make Your Number in 2014: A Sales Strategy you can execute. How to Make Your Number in 2014: A Sales Strategy you can execute. This tool will help you discover where they can improve.

LinkedIn 306

LinkedIn How To Social Selling Social Media 306

SBI Growth

SEPTEMBER 6, 2013

Provide the right processes, tools, structure and guidance to best deliver revenue. Sign up for SBI’s 7th annual research tour: " How to Make Your Number in 2014 : A Sales Strategy You Can Execute.” With each passing day, B2B buyers become more self-directed. Your goal is to best enable sales. Reverse Your Approach.

Buyer 288

Buyer Telemarketing Cold Calling Buyer Persona 288

Keith Rosen

JULY 14, 2014

Selling Power Features Keith Rosen’s company, Profit Builders on the 2014 Top 20 Sales Training Companies List. Profit Builders is honored to announce that on June 18, 2014 they were included on the 2014 list of the Top 20 Sales Training Companies that excel in helping sales leaders improve the performance of their sales teams.

Coaching 112

Coaching Training Company Social Media 112

Zoominfo

OCTOBER 5, 2021

Though Gro was founded in 2014, it gained prominence in 2019 during the government shutdown. Mariana Vasconcelos, Co-founder and CEO, Agrosmart A farmer’s daughter, Vasconcelos started Agrosmart in 2014 as a way to provide farmers with accurate tracking data backed by AI technology.

Examples 130

Examples Policies Microsoft SalesForce 130

SBI Growth

AUGUST 10, 2013

When a new rep leaves a training, he does not have the tool kit to succeed. To survive in B2B selling in 2014 a new set of skills is required. Focus them on the capabilities that will ensure you make your number in 2014. Do you think a 3 year old training module is focused on social selling? The New ‘A’ Player.

Training 293

Training Top of Funnel Hiring Hotels 293

SBI Growth

NOVEMBER 6, 2013

B2B CMO’s are expected to deliver hard Lead Generation metrics: Quantity of Sales Qualified Leads to the sales force. The path to success for year a B2B CMO’s year one includes: Generate quick wins to build momentum. BPM’s are a sales tool that maps the decision-making process used to purchase a product or service. In Summary.

Top of Funnel 282

Top of Funnel Demand Generation Agencies Sales Qualified Lead Decision Maker 282

SBI Growth

DECEMBER 26, 2013

This is the story of my day last week with the #1 sales rep for a B2B technology firm. It also provides a free tool to diagnose your top performers’ challenges. In this 2014 edition he predicts that “HR organizations will shift their focus from cost reduction to retention and engagement.” It started at 6:15 a.m.

Hiring 282

Hiring SAP Study Retention 282

SBI Growth

AUGUST 3, 2013

She’s a Marketing VP at a B2B logistics company. She was developing Buyer Process Maps and Social Selling tools for the sales field. BPM’s are a sales tool that map the decision-making process used to purchase something. This year it is titled: How to Make Your Number in 2014 : A Sales Strategy You Can Execute.

Meeting 303

Meeting Top of Funnel Marketing Lead Gen 303

SBI Growth

SEPTEMBER 11, 2013

Gaining B2B prospects via LinkedIn referrals is the best way to succeed in 2014. Download the Tool (free event registration required) so that you''ll be able to leverage your database along with my upcoming blog and tool. It’s not a new tool in a bag of tricks. Hands down. Think investing in email blasts is better?

Referrals 331

Referrals LinkedIn Social Selling Cold Calling 331