Zoominfo

DECEMBER 5, 2018

In a recent blog post, we offered some tips on using Reddit to conduct market research. If you’ve never considered incorporating Reddit into your marketing strategy, today’s blog post is for you. Think of a branded subreddit as a forum where your customers and prospects can directly interact with you and each other.

B2B 157

B2B Advertising Advertising Promotion 157

CloserIQ

APRIL 30, 2019

As founder and CEO of a B2B SaaS startup , I realized fairly early the importance of a team-driven approach to sales. While persistently iterating for optimal solutions, I’ve also noticed the opportunities for improvement with counterparts in the B2B space. In comparison, B2B campaigns lack the collaboration required.

B2B 101

B2B B2C Buyer Persona Lead Rank 101

Zoominfo

DECEMBER 3, 2019

The criteria involved in B2B lead scoring may involve data points like industry, company size, or a completed action such as a form submission or content download. Predictive intelligence analyzes prospect data and provides insights into the subjects, tones, and content types that your target customers respond to.

Lead Rank 100

Lead Rank Lead Scoring B2B Marketing 100

Hubspot Sales

JULY 9, 2018

"Warm calling" means you establish contact with a prospect before sending them an email. Cold calling used to be one of the best -- and only -- prospecting strategies salespeople could use. A good prospecting strategy is: Consistent: It reliably generates new leads. Is cold calling dead? Let's be honest. That answer is " No.

Cold Calling 111

Cold Calling Prospecting Social Media Strategy 111

Score More Sales

OCTOBER 10, 2013

Most of us in selling do not spend enough talk time with prospective buyers. The studies we have seen show that sellers spend, on average, 35% of their time actually selling – having conversations with prospective buyers. Ask anyone who has regular prospecting hours in their calendar because it really works.

Prospecting 191

Prospecting Lead Rank Lead Scoring Buyer 191

Showpad

JUNE 29, 2021

Reason #2: Existing B2B selling challenges were amplified and sales forces were not well prepared for remote-only selling scenarios. The energy on video interactions is different, not necessarily lower or higher, just different. These changing buyer behaviors were a huge challenge for many sales forces.

Study 111

Study B2B Face-to-face Report 111

Crunchbase

MARCH 10, 2021

We are honored to feature and promote their contribution on the Crunchbase blog. Prospecting seems to be getting harder for most sales professionals. Find prospects that match your ICP with Crunchbase Pro – try it free. Why is cold outbound prospecting so hard? All is not lost, though. They’re creative. They’re fun.

Prospecting 98

Prospecting Scale Ideal Customer Profile Video 98

Sales and Marketing Management

DECEMBER 14, 2020

In fact, Kavadellas, CEO of Georgia-based Orasi, a software developer, reseller and consulting firm, was scheduled to play a round with a client and a prospect the day after we spoke with him in November for this story. Orasi’s team of 12 field sales reps is supplemented with 10 inside salespeople who call on a second tier of prospects.

Outsourcing Services 279

Outsourcing Services Face-to-face Travel Lead Rank 279

CloserIQ

APRIL 30, 2019

As founder and CEO of a B2B SaaS startup , I realized fairly early the importance of a team-driven approach to sales. While persistently iterating for optimal solutions, I’ve also noticed the opportunities for improvement with counterparts in the B2B space. In comparison, B2B campaigns lack the collaboration required.

B2B 52

B2B B2C Buyer Persona Lead Rank 52

InsideSales.com

JUNE 15, 2020

The rapid changes that sales go through means reps have needed to develop hacks and techniques for prospecting. But what are those sales prospecting methods? In this article, XANT will give you a guide on sales prospecting methods you can utilize to maximize their benefits. In this article: What is Prospecting?

Ideal Customer Profile 63

Ideal Customer Profile Prospecting Lead Rank Lead Scoring 63

Zoominfo

OCTOBER 9, 2018

From industry events, to blog posts, B2B professionals can’t stop talking about this trending topic and its potential to revolutionize marketing. While many recognize the potential of AI, they don’t truly understand the impact it will have on their B2B marketing strategy. Simplified Prospecting. So, what’s the problem?

Ideal Customer Profile 113

Ideal Customer Profile Marketing B2B Consumer 113

The Brooks Group

NOVEMBER 15, 2017

In the race to finish the year strong, prospecting often gets put on the back burner while sales reps spend time and energy on closing the open business opportunities they’re working. But salespeople need to be able to fill the pipeline with highly qualified prospects in order to be successful going into the New Year.

Prospecting 63

Prospecting Ideal Customer Profile Sales Qualified Lead Referrals 63

Hubspot Sales

MARCH 12, 2018

Yes, you read the title right -- I guarantee that these templates will get responses from prospects. But, compared to the overly salesy prospecting email templates most salespeople are sending, I am confident that these will work better -- or your money back. Where Sales Prospecting Went Bad. No, this isn't an infomercial.

Guarantee 145

Guarantee Prospecting Lead Rank Top of Funnel 145

SBI

OCTOBER 22, 2014

In today’s blog post, Rebecca Bell Ellis weighs in on the goodies she found at Dreamforce. I just returned from a high-energy week at Dreamforce ’14 thinking my brain just might explode. Infer also produces a “fit score” which uses predictive analytics to determine how closely each lead matches your ideal prospect profile.

Lead Rank 122

Lead Rank Outsourcing Services B2B Lead Scoring 122

Sales and Marketing Management

NOVEMBER 6, 2019

Admittedly, nurturing a lead takes consistent time and energy to yield successful results. Persistence is admirable, but not when a rep’s goals are out of sync with the prospect’s. Reps need to add value to what the prospect is interested in now, and set the stage for the future. Respect their journey.

Sales Qualified Lead 204

Sales Qualified Lead Lead Rank Lead Scoring Top of Funnel 204

Crunchbase

FEBRUARY 13, 2023

Most sales teams know that selling without a dedicated sales prospecting list rarely yields good results. In this guide, we’ll cover everything you need to know about building a prospecting list, starting with key definitions and a rundown of the benefits. What is sales prospecting? What is a prospect list?

Ideal Customer Profile 52

Ideal Customer Profile Prospecting Top of Funnel Sales Qualified Lead 52

Crunchbase

FEBRUARY 13, 2023

Most sales teams know that selling without a dedicated sales prospecting list rarely yields good results. In this guide, we’ll cover everything you need to know about building a prospecting list, starting with key definitions and a rundown of the benefits. What is sales prospecting? What is a prospect list?

Ideal Customer Profile 52

Ideal Customer Profile Prospecting Top of Funnel Sales Qualified Lead 52

Gong.io

JANUARY 2, 2023

Many salespeople waste too much time on prospects with little to no chance of converting. Meanwhile, the good prospects they should’ve focused on have already gone cold. This is why sales qualification is so important — it helps you identify and prioritize prospects more likely to become buyers. Read on to learn more.

Ideal Customer Profile 149

Ideal Customer Profile Lead Rank Sales Qualified Lead Lead Scoring 149

Score More Sales

JULY 21, 2014

In selling, like no other profession, you need an energy and enthusiasm level that is great – enthusiasm rules. TRY for this week to smile more when you connect with prospective clients – even by email. Have the energy of someone who has just closed their biggest deal ever. They do what they love. It will show.

Ideal Customer Profile 202

Ideal Customer Profile Energy Face-to-face Follow-up 202

SBI Growth

SEPTEMBER 11, 2013

Gaining B2B prospects via LinkedIn referrals is the best way to succeed in 2014. Instead, invest your time and energy into improving your LinkedIn game. My last two blogs covered Step #1: LinkedIn Profiles and Step #2: LinkedIn Reach. These are business contacts with an “in” to someone you’ve deemed a qualified prospect.

Referrals 331

Referrals LinkedIn Social Selling Cold Calling 331

Hubspot Sales

NOVEMBER 14, 2023

He adds, "By entrusting these labor-intensive administrative tasks to AI, our team members are more motivated and engaged, as they can now devote their energy to the most interesting and impactful aspects of their roles – closing deals and driving business growth — instead of being bogged down by repetitive tasks." Have professional branding.

Hubspot 91

Hubspot Lead Rank Data Social Media 91

Zoominfo

OCTOBER 18, 2018

For a deeper look at AI, check out the following blog post: Artificial Intelligence and Marketing. The latest and greatest in technology use AI and machine learning to analyze prospect data and tailor campaigns to each person you contact. Lead generation is often a primary objective for B2B industry events.

Lead Rank 196

Lead Rank Lead Scoring How To Promotion 196

Zoominfo

MAY 10, 2018

Yet, regardless of the many sales productivity tips and tricks published online, 65% of B2B organizations say they still struggle with sales productivity ( source ). In today’s blog post we break down your bad sales habits and teach you the tactics you need to be more productive. You try to do too many things at once.

Cold Calling 236

Cold Calling Top of Funnel Direct Mail Referrals 236

Zoominfo

JUNE 4, 2019

When it comes to B2B marketing tactics, no strategy has stood the test of time quite like the trade show. Trade shows offer a unique opportunity for organizations to form real, human relationships with their prospects that other marketing tactics just can’t provide. Unfortunately, trade shows are expensive and time-consuming.

Trade Show 187

Trade Show Marketing Social Media Lead Rank 187

Sales and Marketing Management

OCTOBER 9, 2020

Author: Matt Kamp For B2B sales teams, referrals are worth their weight in gold. This content can include blog posts, case studies, whitepapers, or media coverage – as long as it highlights who we can help and how. To engage this crowd, have regular calls (consider monthly), and spend real time and energy finding ways to help them.

Referrals 177

Referrals Company Scale Case Study 177

Sales and Marketing Management

JANUARY 20, 2018

You identify your target audience, establish clear goals, select the right reward structure, and develop an extensive digital marketing campaign that ensures that your offer will get to as many prospects as possible. Here are a few tips that can help your B2B organization acquire quality backlinks with the help of your PR team.

Guidelines 189

Guidelines Media Channels Google 189

Anthony Iannarino

APRIL 18, 2019

While healthy deals tend to come with activity and energy, deals can also be weak and sickly, lacking energy and acting and failing to thrive. If you have gone through the process and ended up with a no-decision or not now, remove the deals from your CRM, move the prospect back to target, and take another run at them.

Energy 96

Energy Forecasting ACT CRM 96

Selling Energy

JANUARY 26, 2023

I have long championed LinkedIn as a way to communicate with prospects or check in with customers. With more than 875 million users, it drives more traffic to B2B blogs and sites than any other social media platform , yet hardly gets the same recognition as Facebook, Instagram and Twitter.

LinkedIn 71

LinkedIn Social Media Twitter Facebook 71

Cience

JANUARY 10, 2020

Is this also true for B2B websites? Furthermore, you never know which door your prospect chooses to knock on. Let’s ask B2B marketers. Mobile Optimization for B2B ? We ran a short survey asking B2B marketers the following questions: Is your website mobile?friendly? CIENCE included, that makes 33 B2B companies.

B2B 54

B2B Top of Funnel Marketing Lead Rank 54

MTD Sales Training

SEPTEMBER 30, 2019

If you sell B2B, your primary concern has to be the overall benefits you bring to your customer base. Instead of simply condemning a decision that a prospect makes, a curious salesperson will develop a keen eye and keep a watch on what would make someone change their mind or create opportunities for growth. Happy Selling! Sean McPheat.

Social Media 253

Social Media Sales Media Energy 253

Cience

JANUARY 10, 2020

Is this also true for B2B websites? Furthermore, you never know which door your prospect chooses to knock on. Let’s ask B2B marketers. Mobile Optimization for B2B ? We ran a short survey asking B2B marketers the following questions: Is your website mobile?friendly? CIENCE included, that makes 33 B2B companies.

B2B 52

B2B Top of Funnel Marketing Lead Rank 52

Score More Sales

JULY 8, 2013

Those who follow the blog may have seen mention that I have worked with and for 21 sales managers during my corporate selling career – at a number of technology, distribution, and financial services companies as an inside sales rep or outside rep. Summer B2B Sales Challenge Revisited. I have also managed sales teams.

Inside Sales 218

Inside Sales Lead Rank Lead Scoring Distribution 218

Zoominfo

OCTOBER 5, 2021

Here on the ZoomInfo blog, we’ve laid out the benefits of data-driven marketing time and time again. A “right-brain” marketer focuses their energy on producing high-quality marketing materials that capture the hearts and minds of their audience. Right-brained marketers can often form deeper connections with prospects and customers.

Buyer Persona 100

Buyer Persona Marketing Analysis Advertising 100

Anthony Iannarino

MAY 5, 2020

He is refusing to invest his time and his energy in his sales team, resenting that they are something less than he wishes them to be. Increasing B2B Sales Competencies. 21st Century B2B Competencies. There are two things worth noting here. First, this sales leader is withholding.

Training 108

Training Face-to-face B2B Coaching 108

eGrabber

MAY 21, 2020

COVID Layoffs are obsoleting existing B2B lists & draining sales energy. For companies who are currently driving their sales and marketing to grow or to survive Covid, Prospecting to outdated lists drains morale like nothing else. Get LinkedIn Sales Navigator, most efficient for B2B prospecting 3. eGrabber Tip!

Vendor 52

Vendor Lead Rank Lead Scoring Hiring 52

Zoominfo

APRIL 16, 2018

Administrative tasks and prospect research eat up a ton of time that reps could spend selling. It’s pretty clear, Keenan has dedicated his time and energy to producing content for the average sales rep and sales manager. To learn more about ZoomInfo, a leading B2B database , contact our sales team today! KeenanTakeover ”.

Journal 171

Journal Influencer Case Study Sports 171

Sales and Marketing Management

DECEMBER 14, 2020

In fact, Kavadellas, CEO of Georgia-based Orasi, a software developer, reseller and consulting firm, was scheduled to play a round with a client and a prospect the day after we spoke with him in November for this story. Orasi’s team of 12 field sales reps is supplemented with 10 inside salespeople who call on a second tier of prospects.

Demand Generation Targets 120

Demand Generation Targets Outsourcing Services Face-to-face Travel 120