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3 Tips to Avoid Teaching Your Buyers to Expect a Q4 Discount

SBI Growth

Discounts become the primary weapon of sales reps. We all know the famous saying, “you can’t teach an old dog new tricks” This can be applied to the way many organizations have trained their Buyers to buy, particularly in Q4.

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Discounting Belongs in Every Sales Tookit

Pipeliner

Discounting gets a bad rap. Discounting is a Sure Sign of Sales Failure , proclaims one recent headline. Other titles are similarly dismissive: Salespeople Who Give Discounts Are Not Salespeople. Vendors discount their selling prices for many reasons, and sweetening their offer to buyers are among them. Net worth: $16.7

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Unlocking Sales Potential with the Customer Product Mix Sheet in SMP Dashboards

Sales Management Plus -- SMP

You can use the Customer Product Mix Sheet within SMP’s Dashboards to help make this easier on you and your team. Accessing the Sheet Located within the SMP dashboards, the Customer Product Mix Sheet is readily accessible. Let’s say you have a customer who consistently buys power tools but never drilling accessories.

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Can Distributors Reduce Price to Attract Customers?

Distribution Pricing Journal

Can you reduce price to attract new customers? Understanding Price Reduction Discounting is a familiar tactic when trying to win large jobs in distribution. So, on the surface, the main goal is to attract new customers and new purchases by providing buyers with a higher perceived value. Does this hold true for distributors?

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Strategic Email Marketing Drives Breakthrough Customer Retention Results

SalesFuel

Strategic Email Marketing Drives Breakthrough Customer Retention Results Why Use a Cross-Channel Marketing Approach? According to research from MoEngage , “cross-channel marketing is a customer-centered strategy that focuses on building a unified brand presence.” The top five channels among B2C brands include: Email: 89.6%

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Leveraging Customer Feedback Loops for Enhanced Understanding of Customer Needs

Act!

What happens when businesses stop listening to their customers ? The data confirms it: 80 percent of customers prefer working with companies that offer a personalized user experience that aligns with their customer preferences. What is a customer feedback loop and why is it important? Better competitors replace them.

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3 Key Strategies to Cultivate A Customer-Focused Mindset

Force Management

Getting customer-focused is an organization-wide initiative that requires alignment of strategy, messaging, content and seller skills. The ability to center your customer in the sales process is a major growth driver, and especially important when customers are dealing with challenges like economic change.

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