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Targeting That Blows Your Targets Away

Steven Rosen

Helen Fanucci , a sales leader with 25+ years in the high-tech industry and author of “Love Your Team: A Survival Guide for Sales Managers in a Hybrid World.” Targeting the right customers is crucial. Sales teams should work with other departments within the company to ensure a seamless customer experience and achieve better results.

Intent 156
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Unlocking the Power of Single Customer Views (SCV)

Nutshell

Your customer data is the key to understanding your customers better so you can improve your marketing, sales, customer experience, and more. However, when your data is scattered across various platforms, you can’t harness its full potential. That’s where a single customer view, or SCV, comes in.

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It’s Time To Enhance Business Growth With Technological Changes

Smooth Sale

From construction yards to FinTech, advancements are required for health and safety, meeting customer expectations, and staying relevant. New technologies also open up opportunities for your business to enhance services across the board. This tech works well across retail, manufacturing, and civic services.

Hiring 106
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Is Email the Best Way to Engage With an Audience?

Smooth Sale

Emails are, in comparison, a far more effective solution for building a relationship with a prospect or customer. This approach plays into the customer’s hands because it creates greater autonomy. Customers often prefer to receive communications via email, making it a better channel for direct engagement.

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In the Race to Win More Customers, Sales Needs Digital Transformation

Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.

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A Guide to Marketing Automation

Zoominfo

Read any “how-to” guide, and 9 times out of 10 the first step is something having to do with planning or strategizing. But if you feel like you’ve fallen into the category of companies who have marketing automation platforms, but are not using them to their fullest potential, we’ve got you covered. Marketing automation is beneficial.

Marketing 246
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Sourcing Locally Can Empower Your Food Truck Business Growth

Smooth Sale

Your dishes get a taste upgrade that customers can spot (and taste) a mile away. Plus, fresh ingredients often need simpler preparations to shine, which can speed up your service and get those orders rolling out the window faster. There’s a story behind every local ingredient—a story you can share with your customers.

Hiring 91
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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams.

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7 Must-Have Automated Documents for Sales Success

Data accessibility aside, teams continuously struggle with manual processes for document generation. Companies are increasingly implementing technology to bring efficiency to their workforce. Learn why automating your documents is key to sales success.