Remove 2013 Remove Marketing Remove Pipeline Remove Training
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What is the State of Marketing in 2013

Score More Sales

The annual “State of Marketing” Global Survey of Marketers has again been completed, and results were announced at the Smarter Commerce Global Summit last week. You can download the complete results from the IBM State of Marketing 2013 Global Survey. Optimizing marketing performance.

Marketing 241
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Operationalize Personas to Meet Your 2013 Goals

SBI Growth

Do you want to increase sales and meet your 2013 goals? Encourage sales and marketing to build personas and build a plan to operationalize them immediately. Marketing is frustrated because of the time, money and effort exerted to build them. Buyer personas should be built by marketing in collaboration with sales.

Meeting 288
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When the Training Wheels Come Off

SBI Growth

I was lucky enough to be introduced to a sales team’s top performer for 2013. Her pipeline was full of opportunities likely to close this quarter. Training dollars are being misallocated. Her sales manager knew her potential and sent her to a weeklong sales training. The pipeline is not expanding. Why Bother?

Training 293
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Seth Godin Speaks and Marketers Listen

Score More Sales

The annual HubSpot INBOUND conference started as a great get-together for fans of the inbound marketing software platform a few years back and has grown now to being one of the biggest and best marketing conferences out there. Expand Your Pipeline. What will you do with that thought – take action? Increase Opportunities.

Marketing 195
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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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5 Keys to Make it Rain in Q4

SBI Growth

Recently we trained a team of 50+ sales reps from a B2B enterprise company. Picture this: we opened the presentation with this question: “Are you going to make your 2013 revenue number?” It’s because they don’t truly know what they’ve got in their pipeline or the viability of existing deals. 5 Keys to Closing Strong in 2013.

Pipeline 306
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What Are Your Pandemic Priorities? [April Referral Selling Insights]

No More Cold Calling

How People, Not Technology, Seal the Deal —in 2013, because I was alarmed by the unleashed dependence on technology by sales teams. Sales Pipeline Dried Up? We see deals in our sales pipeline postponed or disappearing. What do businesses typically do when clients stop buying and the sales pipeline dries up?

Referrals 279