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5 Reasons Sales Should Be Involved in Marketing Planning

The Center for Sales Strategy

Even groups that rely on and support each other’s goals (like Sales and Marketing) are “siloed” in their own worlds and rarely communicate. Many organizations have built barriers between the various functions of their business.

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7 Skills You’ll Need in Marketing for 2021

Sales and Marketing Management

Author: Jim Ewel With 2020 behind us (thankfully), how should we prepare for 2021? If you’re a marketer, here are seven essential skills marketing leaders will need in the new year. . It requires the ability to adjust your marketing quickly and often. 3: Napkin plans. Are you writing a marketing plan for 2021?

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Sales prospecting made easier

Sales 2.0

Meanwhile most high tech companies accept this level of productivity in their sales departments. If you sell a product of a reasonable value to a reasonably large company there will be several people involved in the buying of such a product ( 6-10 based on Gartner’s research ).

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AI in Sales: More human selling

Sales 2.0

This is the sixth in a series of interviews I am conducting with subject matter experts and practitioners in the sales profession. I am examining where we are today with AI in sales and where we are going. Dave is also the author of the “ Sales Manager Survival Guide.”​ This interview is with Dave Brock.

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Building Relationships with Your Event Staff Increases Growth

Smooth Sale

If you ensure you are familiar with your staff, any big event should go as planned. Event planning is a team sport, and as with any other team, the camaraderie and collaboration among staff can make or break the game. Don’t feel alarmed, as working with your event staff may not be as intimidating as you think!

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Get Growing: How to Retain Customers For Long-Term Growth

Zoominfo

For many B2B go-to-market teams, this rings true — as long as it’s the right customer. Maybe the sales team you worked with was attentive, maybe you got the support you needed, or maybe the solution exceeded your expectations. Here are five key components to consider when planning your customer renewal and expansion strategy.

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Better Sales Coaching: 7 Effective Sales Coaching Techniques

Zoominfo

It’s true that most sales professionals improve with experience, but if you can provide feedback and personalized goals, it’s possible to accelerate the learning process and get your sellers engaging with prospects faster. This is the time-tested practice of sales coaching. What is Sales Coaching?