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Forget B2C or B2B—Focus on H2H Instead

No More Cold Calling

Your business might be complicated, but your customer isn’t. Whether your customers are individuals or enterprises, and whether they buy online or offline, you’re still selling to human beings. So no matter what or how you sell, there’s a direct correlation between your personal connections and your sales success. Comment Here.

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4 Ways to Make B2B Sales as Smart as B2C Sales

Sales and Marketing Management

With the long history of data availability available to B2C salespeople, they’re able to better track, recognize, and understand their prospects and the buying trips they take. It’s also allowed them to leverage analytics in ways only once possible by their B2C counterparts. Do you want to distract sales?

B2C 168
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Strategic Email Marketing Drives Breakthrough Customer Retention Results

SalesFuel

Strategic Email Marketing Drives Breakthrough Customer Retention Results Why Use a Cross-Channel Marketing Approach? According to research from MoEngage , “cross-channel marketing is a customer-centered strategy that focuses on building a unified brand presence.” The top five channels among B2C brands include: Email: 89.6%

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Problem Solving with Jay Hammans

criteria for success

Happy Tuesday, Let's Talk Sales listeners! This week's guest is long-time friend of CFS and sales expert Jay Hammans. Jay is the Vice President of Sales at DialAmerica Marketing, which provides on-shore B2B and B2C customer engagement services. Listen & Subscribe to Let's Talk Sales. CFSPlayBook.

B2C 98
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SMB sales playbook — tips, tools, and strategy to increase your wins

PandaDoc

Read on as we cover everything you need to know about the SMB sales process, and how your sales team can crush it in the competitive landscape. Successful implementation of a tailored SMB sales approach results in long-term benefits like ongoing relationships and increased lead generation.

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“Why I’m So Interested In Selling,” Bill Butler

Partners in Excellence

Initially, I provided the models to sales teams. Eventually, I was invited into customer meetings to answer questions, and occasionally, I presented the pricing models and assisted in negotiating pricing and deal structures. I had to control my type “A” personality to develop a high-performing sales team.

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Utilizing Data with John Redinger

criteria for success

Happy Monday, Let's Talk Sales listeners! John is the Chief Marketing Officer at DialAmerica , a teleservices company that provides B2B and B2C customer engagement services across multiple industries. With over 36 years of experience at DialAmerica, he has held many sales and leadership roles. Matching changing markets.

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