Blog Closing Energy Marketing 
Sales and Marketing Management
SEPTEMBER 16, 2020
It can make it hard to predict what B2B marketing and sales will look like when we enter the post-COVID-19 era. . With that in mind, here are four things you can expect to occur in B2B markets as things reopen. Marketing spends will be lower. This is an excellent time to double down on your automated content marketing.
Zoominfo
MAY 9, 2018
Welcome back to our B2B Blog Post Round-Up series—these monthly blog posts published by ZoomInfo highlight some of the great work our writers have contributed to outside publications. You may ask: why spend so much energy sourcing candidates who might not want to change jobs? Let’s get started. Continue reading.
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No More Cold Calling
OCTOBER 23, 2014
You’ll close more deals with prospects who actually want to hear from you. However, begging for forgiveness doesn’t work in marketing and sales. That being said, the term ‘ cold calling ’ should not be in the modern marketer’s vocabulary. Interruption marketing is a poor use of time, energy, and resources.
eGrabber
MAY 21, 2020
For companies who are currently driving their sales and marketing thru COVID, prospecting to outdated lists drains morale like nothing else. Marketing to lists & people who don’t exist, getting email bounces and dropped phone calls drain the precious energy which sales and marketing teams badly need at this point in time.
eGrabber
MAY 21, 2020
For companies who are currently driving their sales and marketing thru COVID, prospecting to outdated lists drains morale like nothing else. Marketing to lists & people who don’t exist, getting email bounces and dropped phone calls drain the precious energy which sales and marketing teams badly need at this point in time.
Showpad
MAY 12, 2022
While marketing was creating and organizing valuable content for sales reps to use, reps were often still unaware of what resources were available and how to best use them. We’re the bridge between sales and marketing, says Rachael, “We’re there to make sure the materials are more meaningful to our end users and our salespeople.”.
Zoominfo
MARCH 6, 2019
We touched on this phenomenon in a recent blog post about word-of-mouth marketing. Today, we’re taking a deeper look at one of the most effective word-of-mouth marketing strategies: referral marketing. Keep reading and learn everything you need to know about referral marketing! What Is Referral Marketing?
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