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10 Common Issues in Running a Vacation Rental Business and How to Overcome Them

Pipeliner

These tools can be set up so that you can address concerns across multiple communications channels all in one place. Excessive OTA Commissions OTAs are a necessary channel for marketing and bookings, but their commissions can eat into profits. Abandoned Food Items Leftover food items are a fact of life for any property with a kitchen.

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Unlocking the Power of Single Customer Views (SCV)

Nutshell

When you tailor your marketing to specific audience segments, you can personalize your marketing and provide each segment with more relevant content and offers, maximizing engagement and conversion rates. Import data from different channels and integrate your SCV platform with your data sources to centralize your customer information.

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5 Ways to Effectively Use Email Banner Communications

Sales and Marketing Management

But, while many teams are sending emails, they’re not all maximizing it as a marketing tool. Here are a few, to help you get closer to maximizing email as a digital marketing channel. Maximize Your Time. In failing to do so, they’re leaving an opportunity on the table. . Let’s zero in on email banners in this context.

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Demystifying the DMARC Record

Appbuddy

p: Requested Mail Receiver Policy. This policy will apply to the domain queried and to all subdomains unless a separate subdomain policy is explicitly described (more on this later). This is the strictest policy and offers the highest level of protection. . Example: v=DMARC1 . Optional DMARC tags .

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9 Data-Driven Ways to Use Generative AI for Marketing

Zoominfo

While not issuing any blanket statements on AI as a tool, the company has said that use of automation tools to create content intended to game search rankings violates its spam policies. Market Intelligence Understanding competitors and alternative solutions in your industry is time-consuming.

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Signals That Indicate Cross-Selling Opportunities

Zoominfo

It’s a good idea to start layering your marketing and sales strategies with cross-selling techniques and using customer data to maximize cross-sales. This is an especially good way to speak to a pool of interested customers all at the same time via social channels or emails. Social Selling and Influencers.

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Sales Brief: Remote onboarding, resume tips, and more

Close.io

What is a standard email response time policy and why do you need one? Timetoreply wrote up an excellent piece outlining the benefits of having a fast email standard reply time, plus how to create and implement an effective response policy for your company. Want expert advice on how to use video calling as a channel for sales?

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