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The Pros and Cons of BDRs in B2B Sales and Marketing

Janek Performance Group

In B2B sales and marketing, companies employ various strategies to drive growth and expand their client base. 76% percent of BDRs report to sales over marketing. 76% percent of BDRs report to sales over marketing. They then leverage research tools and market insights to pinpoint promising opportunities.

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Leveraging Professional Certification to Elevate Your Career in Sales & Marketing

SMEI

In today’s highly competitive job market, particularly in the dynamic fields of sales and marketing, standing out to prospective employers is more crucial than ever. Keeping Up with Industry Trends The sales and marketing sector is continuously evolving, with new tools, strategies, and market dynamics emerging regularly.

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Why the Skepticism? Understanding Small Business Owners’ Concerns About Digital Marketing

BuzzBoard

Reasons Small Business Owners Show Skepticism Towards Digital Marketing Many small business owners harbor skepticism about digital marketing and its potential benefits. This skepticism often stems from the perceived steep learning curve of digital marketing, as well as the challenge of establishing trust with customers online.

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Are Your High-Performing Teams Ready for the New Buyer Behavior

SalesFuel

Are Your High-Performing Teams Ready for the New Buyer Behavior A recently released Gartner study points out that leaders of thriving organizations must change their mindset. To increase deal flow and close new business, leaders should break down silos between the marketing and sales departments. What does this mean for your business?

Buyer 52
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Selling in the New Gig Economy

Crunchbase

According to a Gallup study, about 36 percent of U.S. That same study reports that high-skill, high-earning gig workers comprise one of the fastest-growing segments of the freelance workforce. It’s tempting to jump right in and develop a new sales strategy for penetrating the gig worker market. Marketers Like The Letter C.

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Winning Strategies for Sustaining Relationships With Local Business Clients

BuzzBoard

Unveiling the Secret Sauce to Retain Local Business Clients As a digital marketing agency, sustainably managing relationships with local business clients is integral to your business growth. Conversely, credibility is your weapon in the highly competitive digital marketing industry.

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How to Position Your IT Solution in the P&C Insurance Vertical Market

Emissary

For backend IT technology providers, the post-pandemic economy has opened up opportunities in the P&C insurance vertical market. Many companies are planning technical initiatives to improve their customer service, claims operations, and data management. How Emissary Advisors Help You Master the Insurance Vertical Market.