Understanding the Sales Force

JANUARY 28, 2021

I hope this is one of my more entertaining articles, although most of the enjoyment will come from the links within. Each year around this time I start thinking about Baseball because I miss it so much. Baseball Hall of Famer Hank Aaron just passed away becoming the 9th baseball HOFer to pass in the last 12 months.

Strategy 343

Strategy Twitter Video Course 343

Grant Cardone

FEBRUARY 27, 2024

Live Nation, the world’s leading entertainment company, had its best year on record in 2023. Here’s what that means for concerts coming up.

Leads 87

Leads Marketing Qualified Lead Company 87

Partners in Excellence

MARCH 22, 2024

Moving to Los Angeles from New Jersey in 1978, I gained employment in the entertainment field, working in television, film, music labels, management companies, animation, media and ultimately establishing an entertainment corporation. I was in the right place at the right time.

Film 73

Film Advertising Advertising Media 73

Understanding the Sales Force

JANUARY 4, 2024

Stay tuned for the upcoming January announcement of a new course called Movie Night, a fun, entertaining, engaging, and inexpensive new self-directed course for salespeople. I want to return to the goal setting theme of today’s article. I’m on the email distribution list for baseball Coach Mark Brooks.

Distribution 170

Distribution Exercises Course Call-back 170

Understanding the Sales Force

JANUARY 22, 2024

You’ll watch the most entertaining scenes from great movies and TV shows, and learn how to ask more questions, better questions, tougher questions, and differentiate yourself and your company from your competition. It doesn’t need to be that way either!

Closing 212

Closing Proposal Discount Decision Maker 212

The Sales Heretic

JUNE 19, 2018

Provide your prospects with information, entertainment, or other items of value to [.]. But how can you follow up with prospects without annoying them to the point where they scream, “Leave me alone!” The key is to deliver value in your follow up efforts.

Follow-up 226

Follow-up Closing Prospecting Sales 226

Selling Energy

APRIL 19, 2023

They want to be entertained and motivated to take action. When you’re preparing a sales presentation, remember that your listener doesn’t necessarily want to be educated. They want to be sold. They want to be told what to do.

Guidelines 86

Guidelines Education Motivation Sales 86

The Center for Sales Strategy

DECEMBER 12, 2022

As the tech industry continues to expand, engaging with other sectors such as automotive, biomedical science, data science, healthcare, and entertainment, it is increasingly likely that tech will come to play a role in all of our corporate lives. A decade ago, it might have been sparingly, but today we hear the term daily.

Automotive 106

Automotive Meeting Industry Resources 106

Selling Energy

AUGUST 16, 2023

What do you say when a prospect insists they’re not interested in entertaining an efficiency upgrade until their existing equipment fails? Unfortunately, this objection is ubiquitous, as too many execs don’t invest time or money addressing things that aren’t “urgent.”

Objections 77

Objections Prospecting Marketing Sales 77

Anthony Cole Training

APRIL 4, 2018

When I was younger, my source of entertainment was hanging out at sports bars with pool tables, shuffleboards and basketball games. About 25 years ago, that entertainment became watching my kids enjoy the arcade games Dave and Busters offered. It’s been a few years since I’ve been in a Dave and Busters establishment.

Sales Management 132

Sales Management Sports Sales 132

Understanding the Sales Force

NOVEMBER 14, 2023

The Analogy We watched GameStop: Rise of the Player s and despite it being a documentary, found it to be quite entertaining. This makes two movie posts in a row as I used Sound of Freedom to illustrate that companies don’t know what they don’t know about sales. It was David versus Goliath. It was Amateur versus Professional.

Sales Methodology 193

Sales Methodology Groups Up-Sell Motivation 193

Sales and Marketing Management

JANUARY 23, 2019

Caesars Entertainment has long been at the forefront of helping its group travel clients incorporate socially responsible efforts into their programs. CSR is an important component for many companies,” says Reina Herschdorfer, director of marketing for national meetings and events at Caesars Entertainment.

Incentives 159

Incentives Incentive Travel Nonprofit 159

Force Management

JUNE 8, 2022

Mike McSally, an accomplished talent leader with 30+ years in the business, shares his insight on the Great Resignation, highlighting that nearly, “8 out of 10 people that are gainfully employed today are willing to entertain a new opportunity.”. Next-level leaders are finding ways to differentiate their approach to talent management.

Sales Talent 115

Sales Talent Hiring Microsoft Survey 115

Anne Miller

APRIL 14, 2023

This is the best (and most entertaining) article I have seen on how to do that. Artifical Intelligence is THE hot topic of the day and nowhere can it help more than in the creation of metaphors to make your point. ” …And it only gets better and better from there.

How To 118

How To 118

The Sales Heretic

MAY 10, 2017

Not only can they can be informative and persuasive, they can also be engaging, entertaining, and memorable. Stories are extremely powerful. That is, if they’re told well. A poorly told story can lose the audience, and even lose the sale. So how can you improve your storytelling prowess? Collect Your Stories In Advance The [.].

Sales 202

Sales Prospecting 202

A Sales Guy

AUGUST 27, 2020

Our goal was to make Gap Selling Online Training fun, engaging, powerful and entertaining. Each participants journey is there own as the training adjusts and offers different experiences based on each salespersons own experiences and engagement. And I think we did that.

Training 168

Training Selling Skills Sales Customer 168

The Sales Heretic

JANUARY 30, 2018

They can be both informative and persuasive, while being entertaining. Stories are extremely powerful. And they’re engaging—neuroscientists have discovered that our brains are hard-wired for stories. That’s why it’s so hard to walk out of a movie, even if it sucks.) Are you using stories in your sales and marketing efforts?

Sales 177

Sales Trade Show Marketing Social Media 177

Sales and Marketing Management

FEBRUARY 8, 2021

Quick, visually appealing bursts are better at grabbing and maintaining attention while providing information and entertainment. Video engagement requires seconds, not minutes. Attention spans are shorter than they have ever been. This approach doesn’t have to be restricted to social media. Videos open the door to deeper connections.

Video 156

Video Face-to-face Social Media Incentives 156

The Sales Heretic

DECEMBER 6, 2016

But while myths can be entertaining—and even instructional—they can be dangerous if taken seriously. The world is full of myths, and the field of sales has its share. Listen to my appearance on Breakthrough Radio with Michele Price. In this segment, I do what a heretic does best, debunking five common myths that are likely [.].

Segment 120

Segment Sales 120

Grant Cardone

JUNE 9, 2023

And when I was bored, I needed Grant’s attention to entertain me. You get bored without big games and purposes. When Grant got bored, he lost our car! When you don’t have your own personal goals, you will get bored. Another person can’t make you happy—you have to fulfill your own void.

Trends 62

Trends Video 62

criteria for success

JUNE 13, 2022

He has extensive experience in sales and sales leadership, though he actually started his career in entertainment. He has extensive experience in sales and sales leadership, though he actually started his career in entertainment. Chris is the Regional VP of Sales – West at a leading data security firm.

Social Media 98

Social Media Twitter Quota eBook 98

Anthony Cole Training

NOVEMBER 12, 2018

They know me as a high energy, enthusiastic and entertaining sales trainer. I'm heading to a sales training session about 12 years ago. It's a client in downtown Cincinnati and I've been working with them for two years. In other words, I stand up, I move around, I'm engaged, I role play, we learn a lot and people make more sales.

Energy 137

Energy Training Sales 137

SBI Growth

DECEMBER 8, 2012

I even dare to say entertainment. Receptivity to entertaining and interactive content forms is growing. In the B2B world, some companies are gaining traction in discarding old staid content approaches for bold entertaining forms. Buyers want an entertaining experience. I have had these moments too. Where to begin?

Trends 330

Trends Buyer Marketing Revelation 330

SBI Growth

NOVEMBER 4, 2013

But at the end of the day, it ends up just being entertainment. If you want to spend money on entertainment, I’m all for it. But if you’re going to make it entertainment, make it entertainment. But if you’re going to make it entertainment, make it entertainment. There’s no real value provided to your team.

Hiring 296

Hiring Buyer Persona ROI Follow-up 296

Sales and Marketing Management

MAY 6, 2013

Teaser: A recent New Yorkerfeature on Apollo Robbins described the Las Vegas-based entertainer as a “theatrical pickpocket” who, in pursuit of his craft, has incorporated principles from aikido, sales and Latin ballroom dancing. The sales part left us curious, so we gave him a call.

Sales 219

Sales 219

Pipeliner

DECEMBER 19, 2023

However, we also acknowledged the importance of other channels like YouTube, which is often overlooked as just an entertainment platform. For most clients, LinkedIn is the preferred channel, so it’s important to post organic content there and boost it with LinkedIn ads for better engagement.

Industry 59

Industry B2B Video Demand Generation Agencies 59

Sales and Marketing Management

MARCH 19, 2015

Teaser: I have always tried to avoid writing the formulaic editor’s note that inventories the content of the issue and tells readers how entertaining and educational it all is. But as I read through our March/April issue’s pages before we went to press, what struck me most is how entertaining and educational the content is.

Education 120

Education 120

Pointclear

SEPTEMBER 28, 2018

Your show needs professionalism : After all, this is entertainment, but the host’s actual voice isn’t as important as the content, editing, timing, and commercial delivery. Music introductions, transcripts, separate announcers and commercials add interest and entertainment value. Sound, host and announcer quality are important.

Top of Funnel 133

Top of Funnel Funnel Case Study Social Media 133

Selling Energy

FEBRUARY 22, 2022

At the other end of the spectrum there’s cinema, which people will pay to see and be entertained. In Nancy Duarte’s book Resonate , she says there are people who produce reports, which are ponderous, comprehensive and certainly difficult to read.

Proposal 72

Proposal How To Report Sales 72

Pipeliner

DECEMBER 19, 2023

Blend education and entertainment to create engaging content that informs and inspires your audience. Authenticity is your secret weapon. Share your stories, struggles, and successes. People connect with realness, especially in our AI-driven world. Education is the future. Want to learn more?

Industry 52

Industry B2B How To Education 52

Sales and Marketing Management

JUNE 27, 2016

On his entertaining and informative blog (JonathanCrossfield.com), Crossfield sounds off on a wide range of ideas regarding using words to build your brand. On his entertaining and informative blog (JonathanCrossfield.com), Crossfield sounds off on a wide range of ideas regarding using words to build your brand. read more

Marketing 120

Marketing 120

The Sales Heretic

MAY 2, 2013

Great quotations can enlighten, educate, entertain, even embolden. Here’s another round of my favorites. Selling is our No. Never get away from selling a lot of merchandise personally. The more you sell the more you learn.” James Cash Penney “Business opportunities are like buses, there’s always another one coming.”

Education 270

Education Opportunity Sales 270

Shari Levitin

JANUARY 11, 2023

Show after show, year after year, he performs, creates, and entertains at an incredibly high standard. Seinfeld produces entertainment with a level of discipline that we should bring to our virtual sales. However, what is most impressive about Seinfeld’s career is his remarkable discipline and consistency. How does he do it?

Sales Goal 62

Sales Goal Call-back Social Media Energy 62

Shari Levitin

JANUARY 11, 2023

Show after show, year after year, he performs, creates, and entertains at an incredibly high standard. Seinfeld produces entertainment with a level of discipline that we should bring to our virtual sales. However, what is most impressive about Seinfeld’s career is his remarkable discipline and consistency. How does he do it?

Sales Goal 62

Sales Goal Call-back Social Media Energy 62

Force Management

AUGUST 12, 2020

They’re investing what would be travel and entertainment budgets into strategic sales training engagements they can launch virtually, with the goal of enabling their sales teams to be able to execute against the company’s overall strategic goals.

Travel 109

Travel How To Resources Tools 109

Selling Energy

OCTOBER 7, 2021

Now that social distancing and other dynamics have put the kibosh on client entertaining, many salespeople accustomed to selling over a meal are feeling somewhat lost. It's a common business practice to take your prospects out to dinner or do favors for them. But is wining and dining prospects really necessary?

Prospecting 79

Prospecting Sales Process Sales 79

KLA Group

AUGUST 22, 2022

We rely on stories to entertain, but too few businesses weave storytelling into their digital content strategy. That blind spot is your advantage. Storytelling Creates Conversation Opportunities Perhaps you manufacture widgets and.

Strategy 52

Strategy Conversion Opportunity Lead Generation 52