Forget Social Selling—Try Social Engagement
No More Cold Calling
SEPTEMBER 18, 2014
A new research study unlocks the key to using social media for sales. Is it just another term to check off your buzzword bingo card at the next sales meeting you attend? It’s what salespeople do—or should be doing—all the time. You bet, and it’s critical to increasing B2B sales effectiveness. Social engagement.
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