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Principles Of Sales, Part 2 — Value Is Exchanged

Partners in Excellence

I wrote the Not So New Principles of Sales , where I identified the second not so new principle as: “Selling is about exchanges in value between people. Each must have something the other wants, otherwise there’s no need for an exchange. ” This post dives deeper into this principle. .”

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From Virtual Selling to Virtual Enablement

Showpad

Does sales enablement as a discipline also need to shift to virtual enablement? The virtual world is here to stay. And most of us are realistic enough to see that there is no way back to what was perceived to be “normal” about a year ago. No need to adjust that, right?”. Most enablement services were already digital.

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The Law Of Reciprocity: How Top Sellers Use Psychology To Win More

Gong.io

Dr. Robert Cialdini, “The Godfather of Influence” (and on our list of the best sales books ), is best known for his 1984 book, Influence: The Psychology of Persuasion. In this NY Times Best Seller, Dr. In this NY Times Best Seller, Dr. Cialdini’s outlines 6 “Principles of Persuasion”: Reciprocity. Or maybe not. You are curious.

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10 Key Ways to Leverage Your Business Ecosystem to Close More Deals

Hubspot Sales

Sales teams are always looking for an edge. Sales teams that leverage their business ecosystem close larger deals faster and more frequently. Here, you'll learn how to successfully work with your business ecosystem at every stage of the sales process — from prospecting to customer onboarding. But what is a business ecosystem?

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A Script Isn’t A Call Plan!

Partners in Excellence

It is probably the most fundamental skill any sales person must master. Calls can be extended to include social media exchanges. ” Second, the script focuses on what we want to talk about, and the things we need to move the customer to the next station on our sales assembly line.

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What is Consultative Selling, and How Can it Work for You?

Crunchbase

According to research by Salesforce, 84% of business buyers are more likely to make a purchase from sales reps who truly understand their goals. Consultative selling brings us back to a core principle of sales: You’re a human speaking to another human. What is consultative selling, and how does it work? Comprehensive research.

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Welcome email templates for nurturing new customers

Nutshell

It’s not necessarily your “first impression” with a buyer, since the recipient has already engaged with your sales team or marketing content. It’s not necessarily your “first impression” with a buyer, since the recipient has already engaged with your sales team or marketing content. The subject line is a critical part of your message.

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