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Data Quality Concerns Impact CCPA Business Projects

Zoominfo

When it comes to California’s new consumer privacy law, companies are most focused on complying with the regulation, guarding their customer information, and maintaining quality data. ZoomInfo’s review shows that compliance, information security, and data management are the top focuses of companies that began CCPA-related projects in 2020.

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Best Examples of Using Hyper-Personalization in Digital Advertising

BuzzBoard

In the rapidly evolving landscape of digital advertising, staying ahead of the curve is not just an advantage; it’s a necessity. In this article, we’ll explore the best examples of using hyper-personalization in the digital advertising realm. Sales Talk: The Impact of Hyper-personalization on Digital Advertising 1.

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Building GenAI for Business? Data Infrastructure Comes First

Zoominfo

As leaders across all sectors push to adopt generative AI tools like ChatGPT, it’s also becoming clear that most generative AI (GenAI) initiatives for business will quickly fall apart without a foundation of accurate, timely, and comprehensive data. The same surveys show that 55% of corporate leaders distrust their own data assets.

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Do You Realize that Graphics Can Improve Your Retail Business?

Smooth Sale

Photo by Ractapopulous via Pixabay Attract the Right Job Or Clientele: Do You Realize that Graphics Can Improve Your Retail Business Note : Dan Coconate provides our blog post, ‘Do you realize that graphics can improve your retail business?’ We will quickly examine how graphics help improve your retail business.

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5 Benefits of Using Location Mapping in Retail

Pipeliner

Location mapping uses Location Intelligence (LI) technology to extract location-based data from consumers. Since retailers get most of their business from local consumers, it’s important for them to know where they are and what they are buying. The process through which this data is extracted is called location mapping.

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Out-of-Home Advertisements Unlock Access to Strong ROI for Marketers

SalesFuel

94% of marketers agree that out-of-home advertisements surprise and delight consumers more than other ad types, according to onescreen.ai. A recent report from OAAA says that “65% of the top 100 OOH advertisers increased their OOH spend from 2022.” And 20% of those advertisers doubled their spending. billion in 2023, a 2.1%

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What you Need to Know to Start an Online Retail Business

Hubspot Sales

You’ve always dreamed of owning your own retail business — but the thought of paying for a storefront, employees' wages, and all of the other costs associated with a physical space is downright terrifying. Now more than ever, online retail is a valid option for any aspiring entrepreneur to sell their wares. Online Retail Businesses.

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