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Recession Planning: Should You Cut Your Marketing Budget?

Zoominfo

They define a recession as “a significant decline in economic activity spread across the economy, lasting more than a few months, normally visible in real GDP, real income, employment, industrial production, and wholesale-retail sales.” Use tailored and specific targeting in channels where you’ve seen strong ROI in the past.

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5 WAYS TO IMPROVE SALES USING SEO

The Digital Sales Institute

Whether B2B or consumers, the fact is more and more buyers are turning to the internet to purchase the products they normally get in the traditional channels such as at a brick-and-mortar store. SEO has proven to have a positive impact when it comes to boosting the sales of online retailers, SaaS companies and many other industries.

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How to Avoid the Trash Folder

No More Cold Calling

If you’re sending mass emails to prospects you don’t know, don’t be surprised when you get deleted. That’s one of the reasons Amazon—with its personalized recommendations and shopping experience—has become the largest online retailer in the world. Your prospects don’t want to hear your generic sales pitch.

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The 2020 sales and marketing tips for startup owners

Salesmate

For that, you must learn how to rope-in every available channel of your business form promoting it to your audience. For instance; You might tell a prospect that your product or service is cheaper than the competition. He went against the popular belief that a retailer in an area with a concentrated population will fail.

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How CRM Data Can Enhance Tenant and Client Relationships

Act!

In this article, we’ll show you how a powerful tool like CRM can automate your commercial real estate and property leasing business and help you become your tenants’ and clients’ most trusted service provider. A CRM system integrates with your communication channels, like email, calls, and even social media platforms.

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7 Key Elements of a High-Converting Sales Funnel

Sales Hacker

Each funnel stage defines your steps to turn prospective buyers into customers, even if they’ve never heard of your business before. I’m the head of Product at Datanyze, specializing in sourcing up-to-date prospect contact info to keep your pipeline flowing and sales funnel fresh. And then there’s the sales funnel.

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Can You Use Ideas to Leverage Twitter for Sales?

Smooth Sale

What makes Twitter one of the most valuable social media sales channels? A Direct-to-Consumer (D2C or DTC) business sells its products directly to its consumers, cutting out the third-party wholesalers and retailer mediators. The rise of digital media channels has lowered the barrier to entry. Leverage Twitter for Sales.