How to Negotiate Pricing With Today’s B2B Buyers
SalesFuel
APRIL 8, 2024
2 Rules To Successfully Negotiate Pricing This article from GrowthAspire emphasizes that sellers can’t win a negotiation if they don’t believe in their solution. Roger Dooley, neuromarketing , shares the results of a study on persuasion. Non-monetary benefits, such as excellent customer service, should be discussion points.
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