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The Beginner’s Guide to Brand Activation

Zoominfo

In the age of information overload, marketers face the challenge of separating flash-in-the-pan trends from truly valuable business tactics. Marketers are constantly looking for new ways to cultivate deeper, personal connections between their brand and their target audience. Let’s get into it! What is brand activation?

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10 Ways to Build Customer Loyalty and Trust

Sales and Marketing Management

To get started, examine your customers’ journey within your organization -- every touchpoint they have in your company, every person they interact with. For instance, do you have a way to listen to your customers? Here are 10 ways you can offer the best support and create customer loyalty and trust: 1. Listen, plain and simple.

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7 Ways to Incorporate Video into Your Marketing Strategy

Zoominfo

In a 2010 blog post, ZoomInfo discussed the emergence of video as an effective vehicle for B2B marketing communications. Video reaches 3x as many people and gets 20% more attention than standard text ( source ). To further harness the potential of your blog, try your hand at vlogging—or video blogging.

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Top 9 Slack Integrations For Different Use Cases

PandaDoc

Effective communication, team collaboration, and employee engagement are the cornerstones of the new-age work culture. In fact, your actions will trigger real-time automated notifications in your Slack app, which keeps everyone in the loop and saves time. Pricing : Paid plans begin from $8/user/month.

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5 Ways to Write a Better Change of Commission Letter

The Spiff Blog

That’s why today we’re giving you five ways to write a more effective change of commission letter. These basics will serve as the foundation of your letter and as a reminder to employees about how you define and manage sales compensation. After all, salary and pay are deeply personal. Let’s jump into it. Nail the basics.

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4 ways to use sales gamification in your sales process

PandaDoc

Done correctly, gamification encourages performance, boosts team morale, and fosters a collaborative environment where employees can thrive and succeed. Games that are simple to understand, easy to operate, and connected to company goals are better-received by workers. Let’s jump in! People love to play games.

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5 Key Pillars of Effective Sales Performance Management

The Spiff Blog

Let’s get into it! SPM Pillar #1: Organizational Alignment Around Shared Goals Getting sales right is like a well-choreographed ballet. When it comes to sales performance management, if your goals are your destination, reports and analytics are the GPS you need to get there. Alignment isn’t just a nice-to-have.