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4 principles of the consultative sales approach

Zendesk Sell

The consultative sales approach reflects the truth of this statement. In other words, customers don’t like a sale pushed on them. It only feels like the sales rep is interested in making a commission rather than actually caring about needs. Consultative selling helps to avoid this problem.

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Permission-Based Selling: What It Is & Why It's Valuable

Hubspot Sales

That principle — the value of receiving permission — is the underlying premise of a brand of sales known as permission-based selling. It's an emerging strategy that more businesses are starting to explore and incorporate into their sales operations. Sales permissions can take on a few forms. Sales reps seem less pushy.

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4 Advanced Social Selling Tips for B2B Pros

Crunchbase

We are honored to feature and promote their contribution on the Crunchbase blog. There’s a reason why LinkedIn ’s ad business—worth more than $4 billion annually —is growing rapidly. This article is part of the Crunchbase Community Contributor Series. The author is an expert in their field and a Crunchbase user. Search less.

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Can You Use Strategies to Create a Strong and Memorable Brand?

Smooth Sale

Note: Nevilson Christian provides our guest blog, The Science of Branding: How to Create a Strong and Memorable Brand. Their unique approach to design is a delicate balancing act of respecting science and psychology and challenging the traditions of our industry. Photo by Faizur Rehman via Unsplash. Define Your Brand Identity.

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7 Ways Salespeople Can Avoid Burnout During Q4

Hubspot Sales

Between finishing my latest book, meeting client commitments, and publishing blog articles, I've had moments of near-implosion this year. I have several secrets to preventing and avoiding burnout over a 30-year career in sales. Yes, that means directly calling two or three CEOs who I could consult on revenue acceleration.

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The 7 Steps of the Sales Process: What You Need to Know

Hubspot Sales

The training program, called "Professional Selling Skills," took a then-new consultative approach to sales. But although sales terminology might have changed, the basic principles of the selling process haven’t changed that much. The 7 Steps of the Sales Process. A lot has changed since then — or has it?

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The Most Effective CRM for 2020

Pipeliner

In this series of blogs on the role of CRM in 2020, we’ve discussed the role of the customer experience , and the battle between the “suite” approach , and the best-of-breed approach. Like the chainsaw in our example, our tool is, first, the only really effective one for sales, and second, the most efficient one.

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