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Why Permission Marketing Always Trumps the Cold Call

No More Cold Calling

However, begging for forgiveness doesn’t work in marketing and sales. Read this important reminder from guest blogger Megan Totka, chief editor for ChamberofCommerce.com : “ The art of the sale is something business owners and marketers alike have struggled to master since the dawn of commerce itself. You just interrupt peoples’ day.

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Crafting Compelling Content for Local Social Media Marketing Success: Expert Tips

BuzzBoard

Understanding the Importance of Compelling Content for Local Social Media Marketing Sales professionals within digital marketing agencies must master the art of content creation. Specifically, developing compelling content for local social media marketing is crucial for engagement and successful conversions.

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Artificial Intelligence and Marketing

Zoominfo

From industry events, to blog posts, B2B professionals can’t stop talking about this trending topic and its potential to revolutionize marketing. In today’s post, we’ll take a further look into the concept of AI and see how this new technology can have a real impact on your marketing strategy. Or is it just another martech fad?

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Why Successful Marketing is Equal Parts Art and Science

Zoominfo

It’s no secret, data has revolutionized marketing. Where marketers once relied on instinct, they now rely on insights gleaned from careful data analysis. Here on the ZoomInfo blog, we’ve laid out the benefits of data-driven marketing time and time again. Right-brained marketers create exceptional, unique content.

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Predictive Intelligence and the Future of B2B Marketing

Zoominfo

But, thanks to technological advancements, predicting customer behavior has become a reality—and it’s changed the face of marketing forever. Predictive intelligence and machine learning may sound like futuristic concepts, but they’ve already made a massive impact in the marketing world. Let’s get into it! The best part?

Lead Rank 189
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Tech Startup Ideas to Kickstart Your Entrepreneurship

Smooth Sale

Photo by ColiN00B Attract the Right Job Or Clientele : Tech Startup Ideas to Kickstart Your Entrepreneurship Emma Joyce provides our guest blog, Tech startup ideas to kickstart your entrepreneurship. Emma is a writer who likes to share her experience with fellow enthusiasts.

Lead Rank 147
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11 digital marketing communication tips to increase conversions

Nutshell

As technology becomes increasingly integrated into our everyday lives, marketing efforts have shifted accordingly. Marketing through the digital medium is highly effective, but the barrier to entry is lower than ever. In the story of marketing, you’re not the hero, the client is. Katherine Orton, Chamber Associates.