Zoominfo

JANUARY 29, 2018

For today’s blog post, we put together a comprehensive list of the best articles about corporate events and event marketing. We tried to tackle every aspect of event marketing. Keep reading for our favorite event marketing blog posts! Events are a great tool to have in your marketing arsenal.

Webinar Metrics 113

Webinar Metrics Trade Show Marketing Strategy 113

MTD Sales Training

FEBRUARY 6, 2012

Recent statistics released by the LinkedIn Ads group showed that nearly 50% of LinkedIn members are in a key decision maker role such as Manager, Director, Owner, Chief Officer or Vice President – once again proving that LinkedIn really is the biggest and best decision maker search engine in the world! Marketing Manager. Louise Denny.

Decision Maker 291

Decision Maker Groups Networking LinkedIn 291

Smooth Sale

JANUARY 26, 2022

Attract The Right Job Or Clientele: Note: Our collaborative Blog offers insights upon asking, ‘ Do You Want Key Tips for Better Business Marketing This Year? You have much to think about when you are trying to focus on making the right choices and being able to improve your company marketing this year. Utilize Social Media.

Trade Show 147

Trade Show Hiring Social Media Marketing 147

Zoominfo

AUGUST 20, 2019

Blogging is one of the most effective ways to build brand awareness. But coming up with good blog post ideas can be challenging. Here are 50 business blog ideas to help you fall back in love with blog writing. . List of Business Blog Post Ideas By Category. Customer experience blog ideas.

Epiphany 138

Epiphany Industry Follow-up Case Study 138

Zoominfo

JANUARY 19, 2021

Digital marketers invest in creating landing pages because of their higher conversion rates. As opposed to whole blog posts, webinars, eBooks, and other digital content, the landing page is a simple design to bring the reader to a call to action. What is the Landing Page’s Importance in Digital Marketing? Simpler design.

Marketing 246

Marketing Prospecting Top of Funnel Segment 246

Zoominfo

JUNE 3, 2018

Welcome to our June B2B Blog Post Round-Up—a series where we highlight the great work our writers contribute to some of our favorite publications. This month’s edition features content related to ABM, branding, customer experience, marketing reports, and so much more. 13 Ways Your Marketing Reports Are Hurting Your Business.

Account Based Marketing 154

Account Based Marketing B2B Campaigns Video 154

The Spiff Blog

SEPTEMBER 22, 2022

A volatile market and economic downturn make it tough to effectively plan— tough, but not impossible. We recently sat down with Chris Semain, Principal and Tech Practice Leader at the Alexander Group to discuss the future of sales comp. 2022 has seen an interesting mix of market conditions. Let’s dive right in!

Groups 67

Groups Conversion Commission Lead Rank 67

Zoominfo

AUGUST 25, 2020

But what does it mean to actually be productive when it comes to marketing? We’ll Answer that question in today’s blog post. Obstacles to Marketing Productivity. Either way, there are a host of obstacles to marketing time management that can impede productivity. So, You Want to Improve Marketing Productivity?

Marketing 221

Marketing Campaigns ROI Scale 221

Lead411

APRIL 10, 2023

How to write Blog Articles that Attract Customers Orbit’s survey shows that only 22% of blogs produce good marketing results. Perhaps there’s a lot of generalized advice in the content marketing industry, like “write for users, not Google” or “high-quality content ranks higher.”

Ideal Customer Profile 52

Ideal Customer Profile Customer Google Analytics How To 52

Zoominfo

JUNE 20, 2019

But, because live video is unpredictable and strays from traditional marketing methods, many B2B marketers speculate whether live streaming has a place within their corporate social media strategy. We’ve compiled 22 live streaming statistics that will inform and evolve your B2B marketing strategy. Keep reading!

B2B 198

B2B Marketing Facebook Social Media 198

SalesFuel

MARCH 4, 2024

And your client should utilize digital marketing content to help drive sales for their own brand. How Clients Can Use Digital Marketing Content to Drive Sales The Best Content for Driving Sales According to 5WPR, the top forms of digital marketing content for driving sales are word-of-mouth and customer reviews and testimonials.

Ideal Customer Profile 59

Ideal Customer Profile Marketing Hiring Consumer 59

Predictable Revenue

MARCH 14, 2024

Collin dives into the journey from founder-led sales to establishing the first sales team with Kristie Jones from Sales Acceleration Group. The post From Broad Market to Focused Success with Kristie Jones appeared first on Predictable Revenue.

Marketing 62

Marketing Groups Revenue Outbound 62

BuzzBoard

APRIL 16, 2024

Explaining the Importance of Lead Generation Strategies for Digital Marketing Agencies Lead generation strategies serve as crucial tools for digital marketing agencies. These strategies are especially vital for agencies marketing to small and local businesses. One impactful strategy is offering free digital marketing audits.

Lead Generation 52

Lead Generation Webinar Metrics Sales Qualified Lead Lead Rank 52

Connext Digital

OCTOBER 23, 2023

Customer segmentation is a critical component of any effective marketing strategy. By dividing your customers into groups based on common characteristics or traits, businesses can gain valuable insights to craft targeted campaigns that resonate with each segment. Are you looking to increase your open rates among high-value customers?

Segment 52

Segment Campaigns Customer Marketing 52

Zoominfo

DECEMBER 19, 2018

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. Today we’re closing out this three-part series with a post for our marketing audience. So, if you’re on the hunt for new marketing resources, look no further. Go check it out!

Channels 220

Channels Marketing Lead Rank Outsourcing Services 220

Zoominfo

NOVEMBER 22, 2019

Account-Based Marketing (ABM) always seems like a great idea … until you get into the nitty-gritty. In fact, with just a few simple steps, DIY customer data segmentation for account-based marketing is a great way to get started. Discover your best marketing account segments from within your current customer base. Sound familiar?

Account Based Marketing 218

Account Based Marketing Segment Ideal Customer Profile Account 218

Zoominfo

APRIL 23, 2019

Due to the legal issues with compliance, many financial advisors choose to avoid the headache and stay away from digital marketing. There are ample marketing solutions that can help you increase your online presence while staying FINRA compliant. Read on for our guide to marketing for financial advisors! Utilize event marketing.

Buyer Persona 145

Buyer Persona Social Media Marketing Case Study 145

Zoominfo

JANUARY 8, 2020

If you’ve been given the task of setting up your company’s sales and marketing database, you’re probably not overly excited … especially if it’s something you’ve got to build from scratch. But setting up a sales and marketing database from scratch is not as difficult as you may think. How big is your overall market?

Top of Funnel 200

Top of Funnel Marketing How To Inbound 200

Lead411

APRIL 10, 2023

Orbit’s survey shows that only 22% of blogs produce good marketing results. Perhaps there’s a lot of generalized advice in the content marketing industry, like “write for users, not Google” or “high-quality content ranks higher.” ” But what does it all mean? .”

Ideal Customer Profile 40

Ideal Customer Profile Google Analytics Customer How To 40

Zoominfo

JANUARY 21, 2019

For those of you who aren’t regular readers of the ZoomInfo Blog, we spent last week looking back on our most popular content of 2018. Today, we bring this series to a close with the final installment– for marketers, of course. As bleak as this sounds for marketers, we remain hopeful. Let’s get into it! That won’t change.

Marketing 164

Marketing B2B Lead Generation Social Media 164

Smooth Sale

AUGUST 9, 2018

Attract the Right Job or Clientele: Whispering Energy signaled the significance of the group when I was asked to join. Every once in a while I pay homage to the original group, WE for short. One secret for remaining in business is to have a trusted core group to count on. Your Story About A Core Group. Examples of Giving.

Groups 79

Groups Referrals Commission Hubspot 79

Understanding the Sales Force

MAY 1, 2014

Understanding the Sales Force by Dave Kurlan It''s a big problem with many of the sales blogs you read. If you were to read through each of the 1,150 articles I have posted on this blog since 2006, and organize, sort, create a flow and edit it all into a Sales Management Bible, we would have one enormous how-to guide.

Hiring 218

Hiring Webinar Metrics Channels Policies 218

BuzzBoard

FEBRUARY 28, 2024

Explaining How Digital Marketing Can Have a Transformative Effect on Small Businesses Digital marketing continues to transform, providing significant advantages for small businesses. Digital marketing is revolutionary because it allows small businesses to compete with larger enterprises. Your business growth relies on it.

Small Business 52

Small Business Small Business Marketing Social Media 52

Miller Heiman Group

APRIL 18, 2019

Miller Heiman Group is thrilled to announce the launch of our new podcast, Move the Deal, debuting in early May. Expect insights and lively discussions from Miller Heiman Group innovators, as well as interviews with global leaders in sales, marketing, training and talent management from across several industries.

Groups 64

Groups Twitter Facebook Networking 64

Sales and Marketing Management

FEBRUARY 8, 2021

“Google searches reflect that Airbnb has eclipsed the equity of century-old brands, in one decade, across markets big and small,” wrote entrepreneur and NYU marketing professor Scott Galloway. While competitors may have equity in a specific market, no brand sits on the iron throne across all markets as Airbnb does.”.

Marketing 120

Marketing B2C Account Based Marketing B2B 120

Pointclear

NOVEMBER 27, 2012

Jeff is the authority on making social media sell, adjunct faculty at Loyola University business school, author of Off the Hook Marketing: How to make social media sell and a social sales training speaker. A lot of people are coming into LinkedIn Groups armed with what does NOT work. The Problem in a Nutshell. Yet it’s not our fault.

Groups 176

Groups LinkedIn Lead Rank Social Media 176

Apptivo

OCTOBER 24, 2023

Email Markеting: Email markеting involvеs sеnding еmails to a group of pеoplе to promotе products, sеrvicеs, or brand mеssagеs. Lеt’s say you havе a group of customеrs who havеn’t еngagеd with your brand in a whilе. Looking for Powerful CRM software with automated email marketing capabilities?

Email Marketing 52

Email Marketing Campaigns CRM Marketing 52

Zoominfo

JANUARY 19, 2021

Digital marketers invest in creating landing pages because of their higher conversion rates. As opposed to whole blog posts, webinars , eBooks, and other digital content, the landing page is a simple design to bring the reader to a call to action. What is the Landing Page’s Importance in Digital Marketing?

Marketing 130

Marketing Prospecting Top of Funnel Segment 130

Zoominfo

AUGUST 25, 2020

But what does it mean to actually be productive when it comes to marketing? We’ll answer that question in today’s blog post. Obstacles to Marketing Productivity Even the most disciplined employees face productivity roadblocks. So, You Want to Improve Marketing Productivity? You fall to the level of your systems.”

Marketing 130

Marketing Campaigns ROI Scale 130

Nutshell

SEPTEMBER 30, 2020

Marketers have a lingo all their own. While we marketing pros tend to keep things clear and simple with our clients, we’ll often use marketing slang terms as shorthand when trading tips with each other online or at networking events. Content Marketing. Hyperlocal Marketing. Demand Gen. Influencers.

Paid Content 98

Paid Content Marketing Lead Rank Lead Scoring 98

Zoominfo

OCTOBER 5, 2021

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. If you’re on the hunt for new marketing resources, look no further. Today’s blog post is for you! Billy Gene is Marketing Inc. Go check it out!

Channels 100

Channels Marketing Outsourcing Services Lead Rank 100

Zoominfo

JUNE 20, 2018

The marketing tech landscape changes constantly as new trends emerge and innovative tactics catch on as effective marketing strategies. Subsequently, new technologies have emerged as well, aimed to help marketers achieve specific tasks and objectives. Today, we break down the most important categories of marketing tech.

Marketing 170

Marketing Social Media Advertising Advertising 170

SMEI

APRIL 25, 2024

As emphasized in the book “Open the Mind and Close the Sale, 2nd edition,” salespeople are the spark that motivates various groups to action, and their efforts are essential for maintaining a high standard of living. The Emphasis is on Selling In today’s competitive market, the emphasis is on selling. As William C.

Microsoft 96

Microsoft Consumer Closing Motivation 96

The Sales Hunter

MARCH 15, 2013

One challenges many CEOs face is to finding a way to balance the role of Sales with the role of Marketing. The challenge is in finding the right balance where both groups play well in the sandbox together and leverage each other’s strengths to cultivate a greater outcomes. ” Sales Motivation Blog.

Sales Leadership 183

Sales Leadership Marketing Face-to-face Groups 183

Nutshell

OCTOBER 5, 2020

As technology becomes increasingly integrated into our everyday lives, marketing efforts have shifted accordingly. Marketing through the digital medium is highly effective, but the barrier to entry is lower than ever. In the story of marketing, you’re not the hero, the client is. Katherine Orton, Chamber Associates.

Conversion 133

Conversion Marketing Campaigns Hotels 133

Smooth Sale

FEBRUARY 6, 2023

Photo by Krooxy via Pixabay Attract the Right Job Or Clientele: Will You Utilize the First Steps For Marketing Your Startup? Of course, there are a few areas that you will need to focus on to ensure that you do this right, and one of the most important of those is always going to be your marketing. Setting up email newsletters too.

Hiring 78

Hiring Marketing Licensing Research 78

SBI Growth

JANUARY 17, 2013

The Marketing team can help support sales rep social sellers by growing their own networks. In a time strapped environment, what are the “Must do’s” for Marketing teams? I’ll answer this with the top 5 LinkedIn must do’s for individuals on marketing teams. If your own company has a blog, syndicate that content to your stream.

LinkedIn 332

LinkedIn Marketing Ideal Customer Profile Networking 332