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3 Keys to Effective Sales Teams in the Age of the Informed Buyer

Sales and Marketing Management

Author: Glenton Davis Today’s consumer has access to more knowledge than ever before, adding a burden to businesses to provide truly innovative products and services — and for sales teams to understand their companies’ offerings in a deep and informed way. More than ever, understanding one’s field is critical to sales success.

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Key Account Management is the Secret Weapon for Deal Expansion in the Insurance Sector

Emissary

Key account management (KAM) draws an outsized amount of marketing and sales resources to a small set of prospects. Your KAM team understands key accounts extremely well and customizes sales and marketing processes to suit their needs. Key Account Management Focuses Your Team on the Most Promising Current Accounts.

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Three Recent Hurricanes Show the Path to More Effective Selling

Understanding the Sales Force

One major key to success in sales is a salesperson’s ability to reach decision makers. In my space, that is our buyer and signer. However, working with them also lengthens the sales process. ” It’s been years since Freddy was in training so why did it take so long for him to change his sales strategy? .'”

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The Worst 4 Letter Words In Sales

The Pipeline

No need to go to the gutter right away, there is a lot to be said for words in sales before we have to go blue. As long as companies fill their sales people’s heads with more “Product Knowledge” than business skills, the challenge will persist. Vendors overemphasize selection criteria that aren’t important to buyers.

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Allego Customer Spotlight: Voya Delivers Personalized Sales Training and Onboarding

Allego

Hybrid work has disrupted traditional training and the financial services industry—with its emphasis on personal relationships—faced unique issues. As Voya’s one-person training team, Voya Financial ’s Jeff Lovanio has his work cut out for him. Allego: How did you get to be the person in charge of training and development at Voya?

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3 Common Scenarios that Make Your Customer the Sales Person

Jeff Shore

I am going to propose three scenarios that are similar to ones you might come across fairly often in your sales career. ??Scenario Scenario #1: You sell life insurance. You are having a conversation with a friend in a social setting, and the talk turns to your friend’s insurance coverage. Your customer is a sales person.

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How to Use ChatGPT to Write a Sales Pitch

Hubspot Sales

Sending cold emails, leading prospects through sales calls, and following up all take time and articulation. Sales teams everywhere are starting to use AI to streamline these processes and craft better pitches. If you’ve been hearing about the iconic ChatGPT platform for sales and want to give it a spin, look no further.

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