3 Takeaways from ZoomInfo’s 2019 Technographic Data Report
Zoominfo
MARCH 27, 2019
The term technographic data, or technographics , refers to the essential technologies and tools a business uses to function. But, we’ve struggled to find any outside research regarding the use of technographics by B2B sales professionals. Thus, The 2019 Technographic Data Report for B2B Sales Organizations was born.
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